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The Edelman Trust Barometer
Influencers
English - April 29, 2019 13:43 - 25 minutes - 23.4 MB - ★★★★★ - 2 ratingsMarketing Business Non-Profit communications influencers marketing theconferenceboard Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
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The Edelman Trust Barometer reports annually on the state of trust in the world’s key institutions: business, government, NGOs, and media. In recent years, the research has revealed that businesses face some of the most challenging times in history in terms of the trust that the public has in them. Jennifer Cohan, President, New York, Edelman, Joins The Conference Board’s own President and CEO, Steve Odland, to discuss the 2019 results.