Picking the Right Platform w/Christy Smallwood

In Focus

English - April 22, 2020 12:00 - 43 minutes - 40.3 MB
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Previous Episode: Giving Clarity to Your CTA w/Josh Cantrell

Next Episode: Defining the Success of Your Campaign w/Christopher Engel

Episode 6 is the delayed climax of the video strategy process. Because once the campaign is planned, success all hinges on getting it to the right people. Without a strategic distribution plan, everything else is a waste.

Marketing and Strategy Guide Christy Smallwood discusses how to select the right outlet for our campaign. We learn mistakes you should avoid and the importance of spreading content across multiple platforms.

Visit www.backroad-productions.com/06smallwood to watch the interview video.