thinkLeaders - Interview with Manos Xanthogeorgis, Head of International Digital Marketing
IBM thinkLeaders
English - October 13, 2016 14:41 - 51 minutes - 70.3 MB - ★★★★★ - 15 ratingsTechnology business entrepreneur psychology Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Previous Episode: thinkLeaders - Digital Founders Panel
Manos Xanthogeorgis, Head of International Digital Marketing at Sony Music Entertainment, talks with IBM VP of Global Marketing Robert Schwartz about the marketing challenges (and perks) of the international music industry, including surprise album drops, social media disasters, and countries still hooked on CDs.