How We Hustle Podcast

123 - How to be a Digital Nomad and Work from Anywhere

Travel doesn’t instantly mean taking a vacation. Quite the opposite in fact when you are living the life of a digital nomad. In this episode, Mike shares how and why he planned a month-long stay in Mexico just 12 hours before boarding his flight. You’ll hear...  How changing your environment is good for your business. How to deal with the opinions of your family, friends, and partner. How to design your business around the lifestyle you desire to live even when you don't have "any i...

122 - How Taylor Moved to Bali and Started a Business with $600

On this episode, Tanya interviews Taylor Victoria, the founder of Millennial Girls Media and the host of the Millennial Business Podcast. Taylor is a social media extraordinaire and she’s the very definition of a digital nomad since she packed up everything with only $600  and moved to Bali all alone! You’ll hear... How NOT having a system in place to deal with her workload caused her to lose clients and feel overwhelmed at the beginning.  What a GAME-CHANGER it was when she figured o...

121 - The "Woo Woo" You Need for Wild Success Online

Today we’re sharing with you the “woo woo” stuff we do that helps us manifest things in a magnificent way! We didn’t start out as “woo woo” kind of people… but on this episode, we share how believing in the “woo” factor has helped us in our business. How to ATTRACT clients to you (rather than hunting them down online) How to consistently SELL your services without feeling annoying Ways to raise your vibration when you’re stuck in an energetic rut Powerful mantras to shift your minds...

120 - How to Create and Launch an Online Course

Tanya shares an update on what she’s been up to in her business, how she’s set up her business to only work 1-2 days a week, and how she’s helping her clients create and launch PROFITABLE online courses & programs. She shares… How to successfully launch a profitable online course/program Her 8-week launch strategy and why skipping steps is launch suicide Why so many people’s launches fail and how to avoid making those mistakes with your next launch How to promote your next launch an...

119 - Mike's Journey to Using LinkedIn as his Go-To Sales Machine

It's been a while since we've shared how we're currently attracting clients and making money in our businesses!   And on this episode of the How We Hustle Podcast, Mike is pulling back the curtain on his journey to using LinkedIn as his go-to sales machine for coaches and consultants.   Watch Mike’s No-Cost 45 Minute Training: How to Launch a Hyper-Profitable Coaching, Consulting, or Service-Based Business Using Only LinkedIn.  (...even if you’re totally unknown or never used LinkedI...

118 - Starting an IGTV Challenge

Mike is challenging himself to post a new IGTV every single day until Christmas   On this episode, you’ll hear Tanya and Mike discuss how to grow your business with social media and more specifically IGTV   Find out why IGTV is the place to be these days!

117 - How to Start a Journaling Practice to Manifest What You Want with Guest Expert Lo Watkins

In this episode, Tanya interviews Guest Expert Lo Watkins on how to start a powerful journaling practice for manifesting what you want!   Lo Watkins is a holistic fitness coach that teaches embodied movement as a way of life. Embodiment is the process of stepping into the life you choose.  Lo, facilitates this process by teaching her clients how to train and strengthen their entire being; mind, body, soul.    Mini-Course: Embody the Life of Your Dreams 14 days/2 week FREE course Co...

117 - How We Hustle Podcast - How to Start a Journaling Practice to Manifest What You Want

116 - Saying NO To People Who Are NOT Your Dream Clients

115 - 5 Secrets to Get Clients on LinkedIn

Mike goes solo on this episode.  He talks about his business, how it has evolved, and why he's so excited about LinkedIn right now. If you want to learn more about how to turn your LinkedIn into a client attraction funnel, check out his 60 minute LinkedIn training: Register at: www.LinkedInFunnelHacker.com  

114 - An Introduction to Human Design With Guest Expert Elisa Canali

This week on the Podcast Tanya interviewed the incredible Elisa Canali, a Spiritual Success Coach, Energetic Biz Strategist and Human Design Expert. She also happens to be one of Tanya’s past clients. In this episode, Elisa introduces the Human Design system and shares how you can use its function at your highest level – in your business, in relationships, with current & potential clients, and even dating! Learning how your human design type can affect your business model and marketing s...

113 - 3 Steps to Getting More Sleep As an Entrepreneur

On this episode - Sleep Hacks Every Entrepreneur Needs To Know Tanya was recently diagnosed with Hyperthyroidism and went to see a naturopath about it just to learn that her SLEEP schedule – or rather lack of sleep schedule – was having a much bigger impact on her health than she realized.   In this episode, you’ll hear WHY sleep is so important for you The 3 SIMPLE hacks to get more sleep How a sleep schedule can make you more productive throughout your day. This Sleep Hack wil...

112 - Is Entrepreneurship Really Better than Working a 9-5 Job

Mike has ALWAYS been a full-time entrepreneur and Tanya worked in a 9-5 job for 8 years before making the switch to being self-employed 2 years ago.   In this episode, Mike and Tanya discuss the pros and cons of working a 9-5 job or being a full-time entrepreneur.   You’ll hear… Is self-employment better than the 9-5 grind? Mike’s feeling tempted by the pros of being in a 9-5 job. Being an entrepreneur isn’t for everyone – there are cons to entrepreneurship that no one is talkin...

111 - Chasing the Money vs. Chasing Your Passion

There are a lot of people out there who speak about "chasing the money" [ie. whatever get rich QUICK scheme they're selling you that week - drop shipping, selling courses, creating an app, etc.] ... But what if that "get rich quick scheme" doesn't inspire you? When you're putting your blood, sweat, and tears, into making your business successful, the last thing you want is to feel "uninspired" by what you've built when it's all said and done!   On this episode Mike and Tanya discuss....

110 - Overcoming Feeling Like An Imposter as an Entrepreneur

❓Ever questioned - if you're really good enough to present yourself as an EXPERT in your industry?   Mike and Tanya are not immune to feeling like an imposter. They don't ALWAYS feel "successful" or like they have it all together. They still deal with feeling like a "failure" or an imposter and asking themselves - Who am I to be doing this?   On this episode, you'll hear them share vulnerably about...  - How they stick to a schedule and keep themselves accountable when they don't f...

109 - Should You Outsource or Do it Yourself?

Episode 109 of the How We Hustle Podcast - Should You Outsource or Do it Yourself? - with Tanya Conner-Green & Michael Thompson   In the past, Mike has been hiring out his Facebook Ads and feels like he still doesn't know how to manage his own ads. It's easy to hire someone else - but where does that leave you?   In this episode, you'll hear Tanya & Mike discuss how to decide if you should outsource a job in your business or learn how to do it yourself.   You'll hear: How to dec...

108 - Launching a Paid Monthly Membership with Olivia Shwetz

In this episode, you'll hear an interview with Intuitive Guide + Intuition Reactivation Coach - Olivia Shwetz on How to launch a Monthly Membership to make more recurring Income in your business!   You'll hear... -- How Olivia turned her FREE content into a monthly membership -- The FEARS that came up for her and how she moved beyond them to launch her monthly membership -- How she discovered that she was giving TOO MUCH away for FREE -- How she dealt with objections like... "I c...

107 - Setting The Perfect Price For Your Services

107 - Setting The Perfect Price For Your Services On this episode, you'll hear us discuss different strategies for choosing the PERFECT price for your services or products You'll get the answer to questions like... Should you LOWER your rates to compete with other people in your industry? Will lowering your rates get potential clients off the fence and into your programs/courses? How can you attract people who CAN afford your services/programs/courses/products? Should you offer a...

106 - How to overcome entrepreneurial anxiety and overwhelm

Listen to this episode to hear how to overcome paralyzing anxiety and overwhelm as an entrepreneur. Everything always falls on YOUR shoulders as a solopreneur. Add to it the pressure to learn new software, be perfect, be visible, and now you've got a recipe for disaster. Leaving you stuck in a cycle of anxiety and overwhelm. We know the feeling well, we've been there, better yet, somedays we're still there! Which is why today we're talking about how to work through anxiety and overwhelm to...

105 - Storytelling in your Marketing (the right way)

104 - The Secrets to Achieving True Greatness with Greg Faxon

In this episode, you'll hear Tanya Conner-Green interview Greg Faxon on his "Secrets to Achieving TRUE Greatness" in business.  What's "The Dip"? Why is it important to know? An easy strategy to figure out HOW to achieve your big, lofty, goals that you can do TODAY. How to be the BEST in the world. Personal Stories & Struggles with running your first Live Event, going all in with Facebook ads. The identity crisis that comes with up-levelling. The different types of motivation to s...

103 - No more follow ups

The conventional wisdom in sales is that you should constantly be following up, but what message does that send when you do that? In this episode, we argue against conventional wisdom, and show that foregoing follow up might be the best thing for your business.   In this episode, we cover... ✅  Why follow up is hurting your brand. ✅  How follow up breaks the frame. ✅  Why follow up isn't the best use of your time. And so much more...   Get Tanya's FREE GUIDE - The 6 STEPS to ...

102 - I Fired My Coach

Sometimes you just need to move on. In this episode Tanya talks all about firing her business coach - why she did it, what she learned from it, and why it was a positive experience overall.    In this episode, we cover... ✅ Why this was a no-brainer for Tanya. ✅ What makes for a good coaching relationship, and what can make for a toxic coaching relationship. ✅ What positives she took from all of it, and how she implemented these lessons in her business. And so much more...   ...

101 - Tips for Better Sales Calls

The phone is scary, and that's why so many people try and bypass the phone and just make sales online.  But the truth is, if you're charging premium prices, the phone should be your best friend. Join us as we talk about why the phone is the entrepreneur's secret weapon.  In this episode, we cover... ✅  How most people are using the phone incorrectly. ✅  How the phone can set up the client relationship properly. ✅   How to use the phone to show your prospects the truth about themselve...

100 - How to Charge More than Everyone Else

The reality is, that when you're offering something that produces a transformational outcome, it doesn't matter what other are charging, because they are not you - you can charge whatever you want. The secret to this - prove you can get the outcome your clients want.  In this episode, we cover... ✅  Why you don't need special permission to charge more. ✅  Why it's not about offering more "stuff". ✅  Why being internet "famous" has nothing to do with it! And so much more...   Ge...

099 - Lessons from 2018

This is a longer one than usual, but that's because it's been a long year full of ups and downs, and we get into all the lessons learned from 2018, and what we're bringing into 2019. We talk about our wins, our "learning", and what our goals are for the upcoming year.      ✅  Why there are no such things as mistakes. ✅  Why avoiding mistakes isn't a thing. ✅  Why 2019 will be the best year yet, for us, and for you! And so much more...   Get Tanya's FREE GUIDE - The 6 STEPS ...

098 - Philosophy of travel

We've both been feeling that travel itch lately, so this episode is about travel - why we love it, and why it can be challenging. There are a million approaches to travelling, and we talk about the entrepreneurial approach.  One of the things we talk about is solo-travel. What's the deal with it - Is it nuts or normal? We break down the mindset in hopes of inspiring ourselves and our listeners to get on a plane and get out there.   ✅  What the vagabond mindset is vs. vacationing. ✅  ...

097 - Clarity on the direction of How We Hustle

It's been two years since we launched the How We Hustle Podcast, so now we're checking in and getting some clarity on what direction we're taking it. Going forward, it's going to be more about "being" and less about the "doing".  What we've found is that what resonates the most is "realness", so that's what we're going to do more of. This means that sharing the journey, for better or for worse, will always be our priority.   ✅  Why we are moving back into congruency with ourselves. ✅...

096 - Second Guessing Entrepreneurship

The journey has ups, downs, and stagnant periods, and these different parts of the journey can cause us to second guess what's we've done, and where we're going. Looking around at what others are doing, especially those who are not running their own business, can be toxic, it can cause us to compare ourselves to them, and judge our own worth and "success" based on what others are doing. In this episode, we explore this conversation.  ✅  Is the grass always greener? ✅  Remind yourself of ...

095 - Stop Scrolling on Social Media

Stop scrolling and comparing your reality to everyone else's highlight real!  This episode came to be because we were talking to one another about some of the frustrations we were having, and how it seems like we're the only ones having these issues. It's not the case. Ain't nobody got time for comparisons, focus on you, your missions, your business, and your money, and the rest will sort itself out!  ✅  Unfollow, unsubscribe, and get lighter. ✅  Stay in your energy, not with those who y...

094 - Overcoming Those Expensive Mistakes

There's no way around it, if you're building a business, you're going to make mistakes, and you're going to take wrong turns - you're going to waste money, and you're going to waste time. There's just no way around it. The key is to know how to get past it. In this episode, we both share our experiences of going in what seemed to be the wrong direction, and how we got past it.   ✅  Why mistakes should be reframed and seen as learning experiences. ✅  How to justify big losses and keep m...

093 - Focus on the Problem

People don't buy unless they understand that they have a problem that needs to be solved. They don't buy because of how great the product or service is, they buy because it can help them solve a problem. The key to selling, especially when it comes to higher ticket services, is to get the buyer to understand that there is a problem that needs to be solved.  ✅  How to shift the focus away from BS excuses and to the truth. ✅  How to use a "doctor" frame in sales. ✅  How to ask the right ...

092 - The bold get hired

Selling takes practice, and the more you do it, the better you'll get at it. The more mileage you get working with potential clients, the better you'll get at being comfortable being bold. Being bold, means to own your value, and be willing you serve your clients to their dream, without compromising along the way.   ✅  Why no-sale calls are helpful. ✅  How to use a "doctor" frame in sales. ✅  Why providing half-solutions doesn't serve anybody. And so much more...   Get Tanya's ...

091 - Is content marketing BS

Internet marketing has evolved. It's 2018 now, and content marketing doesn't work like it used to. You can't just create content for the sake of it and expect results, you need a system and you need a strategy. We get into it in this episode.  ✅  What content marketing makes sense, and what doesn't. ✅  How to not go crazy developing content. ✅  What the point of it all should be. And so much more...   Get Tanya's FREE GUIDE - The 6 STEPS to a BADASS Business  Watch Mike's FREE ...

090 - How to use a book to grow your business

In this episode Mike talks about the benefits of using a book to position yourself as an authority figure and expert in your field, showcase your value, differentiate yourself from the competition, and make more money. You will learn: ✅  The step-by-step game-plan to establish credibility, build your brands, and accelerate your income, without paying for any ads. ✅ Why traditional marketing is no longer a good strategy for massive growth, and how to make your competition irrelevant by ...

089 - Denise Walsh - Guest Expert - Growing Your Network Marketing Business

In this episode, Denise Walsh joins us as our guest expert to share her expertise in building her BADASS Network Marketing Business and leading a HUGE team!   What you'll hear: ✳️   How Denise got started in network marketing, even though she didn't have a business bone in her body. ✳️   How she makes money from her phone and teaches other entrepreneurs to duplicate it in their own life & business. ✳️   How Denise LEARNED how to be an entrepreneur when she didn't have an entreprene...

088 - The Power of Facebook Groups 2.0

It's a fact that over 1 billion Facebook users engage in at least one FB group, so we all need to get in on that. It has been over a year since we last dove deep into the nitty and gritty of FB groups, so we decided to do another episode on it because it's so important.  ✅  Why Facebook groups are the 'low-hanging fruit' that you need to pick. ✅  How to grow your group, and why you need tobe a total boss in your group. ✅  A step-by-step for how to engage your tribe. And so much more....

087 - Tanya and Mike Update Their Life

It has been a while since we have checked in and given an update on where we are at in our lives and businesses. In this episode we discuss the wins, the losses, the challenges, and the path ahead. You'll hear all about the real life hustle of being an entrepreneur.   ✅  What is working for us. ✅  What lessons we have learned in the last year. ✅  What we are excited about. And so much more...   Get Tanya's FREE GUIDE - The 6 STEPS to a BADASS Business    Join Tanya & Mike's...

086 - Direct Selling for Dummies with Belinda Ellsworth

086 - Direct Selling for Dummies with Belinda Ellsworth This episode features Belinda Ellsworth from the Work From Your Happy Place Podcast talking about direct selling.   YOU'LL HEAR: Belinda's BEST tips and tricks to help you close more sales. How you can get started booking PAID speaking engagements. How to make MONEY (or meet your partner) at FREE speaking engagements. How writing to Oprah sparked an opportunity to partner with the "For Dummies" Franchise and write a best-se...

085 - To Increase Sales - Rethink The Way You Sell

The way that you sell is so important, it's not about the process, it's about the transformation. In this episode, we talk about how to frame your offer so that you are taking your client from their problem, to their transformational outcome. Clients aren't buying into something, they are buying out of something, and when you build this into your messaging, your business will grow. Listen to this episode and you'll learn... ✅  Exactly what an offer is. ✅  What to say when people ask what...

084 - How To Be A Happier Small-Business Owner

Work hard, play hard. Seriously though, it is so important that you take a break and have fun. There is a difference between taking a break to focus on other projects or responsibilities, and taking a break to have fun, and the latter is what will keep you energized and sharp in your business. In this episode, you'll learn: ✅  How taking a break from work can help your business. ✅  How switching up your routine can identify bottlenecks. ✅  What message it send to your clients and tea...

083 - Ways To Overcome Challenges In Business

Some problems are real, most are not. One of the keys to success in entrepreneurship is being able to identify what problems are critical, and what problems are just distractions. We lean on imaginary problems as a way of avoiding confronting the real problems. We'll often say things like, "I can't start selling yet because I don't have a website." That is an example of an imaginary problem. In this episode, you'll learn: ✅  The difference between real and imaginary problems. ✅  Why fe...

082 - Cultivating the Mindset of a Successful Entrepreneur

On this episode, we switch it up. Tanya is away and Mike has a one-on-one chat with guest Devin Gosselin. Devin is an entrepreneur that is building a new dating platform that is about to take over Toronto and the world. We discuss how he keeps his mind right as he gets deeper and deeper into the development of his concept, and closer to his launch. In this episode, you'll learn: ✅  Why Devin doesn't lose any sleep despite the large investment he has made. ✅  Why failure is not an option ...

081 - The Ultimate Guide To Running Instagram Story Ads

if you run any type of business, you're going to want to listen to this episode. Instagram story ads are still pretty new, but they work so well. They could be exactly what you need to get to up-level your business.  In this episode, you'll learn: ✅  Why IG story ads are working. ✅  How to use them properly. ✅  Why now is when you should be using them. And so much more... NEED HELP WITH YOUR EMAIL MARKETING?  MIKE'S COMPANY PEACOCK COPY CAN HELP!   Get Tanya's FREE GUIDE - Th...

080 - 5 Secrets to Selling More

It doesn’t matter where we’re at in our businesses, selling more is on all of our minds. People are always asking us for tips on how to sell more of their programs, packages, and services, so we're sharing with you the TOP 5 ways to sell more of what you have to sell.  If you apply these 5 SECRETS in your business, you can watch the sales start pouring in and your impact will exponentially grow.   In this episode, you'll learn: ✅  Why you need to get clear on your unique value prop...

079 - To Partner or Not to Partner

There comes a time for every business owner when they consider the prospect of bringing on a partner.  There are all sorts of things to consider when doing this, and in this episode we get into it. Bringing on a partner can be the start of new possibilities and opportunities, but it's important that you consider all the angles before going in that direction.   In this episode, you'll learn: ✅  Why you need to ask WHY you want a partner. ✅  The different things you need to consider in...

078 - Mission Before Money

Are you fully committed to your mission or only partially?  Mike learned an important lesson this week - don't take your eye off of where you want to be, because if you do, you won't get there.  Mike was seduced by the lure of taking on a side-project that wasn't related to his business, and then he regretted it.  The theme of this episode is to always choose your mission over the lure of some quick money that won't help you get to where you want to be. In this episode, you'll learn: ✅  ...

077 - Get Uncomfortable to Grow

Getting from where you are to where you want to be will require you to get uncomfortable. It doesn't matter what level you're at now; whether it's in your business, a relationship, or with regard to some big decision you need to make, to grow to the next level, you need to take the leap into discomfort.  This episode is all about helping you get there.   In this episode, you'll learn: ✅  Why discomfort is necessary. ✅  How to overcome hesitation and do it anyway. ✅  Why challenges ar...

076 - How To Raise Your Prices Without Losing Clients

Tempted to lower your prices to get more clients?  DO NOT DO THAT!  In this episode we debunk the idea that lowering your prices is the way to get more clients.  Remember, price doesn't matter, value does, so know your value and charge what you're worth.   In this episode, you'll learn: ✅  Why lowering your prices is never the answer. ✅  Why you need to remember that your clients want to make money, not save money. ✅  Why lowering your prices will only get you worse customers. And ...

075 - How to Make $3M in 90 Minutes

Mike recently saw this happen at the 10X Growth Con in Las Vegas.  Russell Brunson took the stage, gave a 90 minute presentation, and then offered his services... and what happened?  He sold over $3M of subscriptions to his software, right there, on the spot. What was his secret?  He talked about his service, and then MADE THE OFFER! In this episode, you'll learn: ✅  Why being willing to make an offer is so important. ✅  Why you need to exude the value of what you're offering. ✅  W...