How I Sell 22: Gordon Lawson, CRO at RangeForce

The Ramped Podcast

English - March 30, 2021 10:00 - 22 minutes - 41.6 MB - ★★★★★ - 9 ratings
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Previous Episode: EP 21: Matt Toth, Sr. Director at STOPit Solutions

Next Episode: EP 23: James Stone, Director of Sales - Mid Market at HubSpot

Gordon Lawson is the CRO at RangeForce. On today's episode, Manoj Jonna sits down with Gordon to discuss his journey in sales. They cover many impactful topics, including:

Went to college and went into the Navy; thought sales was the right choice over financeStarted in defense contracting salesNaval Academy taught him about leadership, applied those skills in sales managementHad a cousin who was in tech sales and his mother was education administrator; guided him into tech salesAlways looking for the right people at the right time in a startup lifecycle; early employees differ from late stage employeesBuilding a process around key indicators is the right way to scale up a teamRead Tom Tunguz blog asap if you want to get in to SaaS salesLinkedIn is a platform that is still underutilized in salesBe radically open-minded, especially when someone gives you advice

Gordon has thrived as a process-oriented sales leader. We know you'll learn lots from Gordon's guidance.

Enjoy this episode of The Ramped Podcast & How I Sell - thank you for tuning in!