How I Built This with Guy Raz
694 episodes - English - Latest episode: 14 days ago - ★★★★★ - 29.2K ratingsGuy Raz interviews the world’s best-known entrepreneurs to learn how they built their iconic brands. In each episode, founders reveal deep, intimate moments of doubt and failure, and share insights on their eventual success. How I Built This is a master-class on innovation, creativity, leadership and how to navigate challenges of all kinds.
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Episodes
AI is smarter than you think with Shane Legg of Google DeepMind
April 11, 2024 07:10 - 37 minutes - 34.2 MBFor decades, Shane Legg has anticipated the arrival of “artificial general intelligence” or AGI. In other words: an artificial agent that can do all the kinds of cognitive tasks that people can typically do, and possibly more... Now as the Chief AGI Scientist and a co-founder of Google DeepMind, he stands by that prediction and is calling on the world to prepare. This week on How I Built This Lab, Shane’s path to becoming an early AI expert and the work he and his team are doin...
Mythical: Rhett and Link
April 08, 2024 07:10 - 1 hour - 71.6 MBBest friends Rhett McLaughlin and Link Neal started out as “comedians for Christ,” and grew their partnership into one of the most successful YouTube platforms in existence. During college they created silly videos and songs for Christian events, and later built a following on YouTube before most people knew what it was. After struggling to find stardom in Hollywood, they continued to build a presence on YouTube: sampling punishingly hot peppers, writing ear-wormy songs about random...
Listen Now: Business Wars
April 05, 2024 08:00 - 9 minutes - 8.57 MBFrom Wondery, Business Wars is a podcast about the biggest corporate rivalries. In the newest season, host David Brown tracks the power struggles and philosophical differences within OpenAI that culminated in Sam Altman’s shocking firing, the chaos that followed, and what it means not just for OpenAI, but for the future of artificial intelligence safety overall. Follow Business Wars on the Wondery App or wherever you get your podcasts. You can listen to Business Wars early and ad-f...
Less competition, more creation with Renée Mauborgne
April 04, 2024 07:10 - 29 minutes - 26.7 MBBest-selling author and economics professor Renée Mauborgne thinks that too many entrepreneurs focus on the wrong things—consumed with making their companies outperform one another as they fight for a greater share of a crowded market space. But what if entrepreneurs focused on creating new markets instead of fighting over old ones? This week on How I Built This Lab, Renée shares insights from her Blue Ocean Strategy series to help founders crack open new opportunities. Plus, what ...
Whole30: Melissa Urban
April 01, 2024 07:10 - 1 hour - 60.6 MBWhole30 began as a dietary experiment: For 30 days, Melissa Urban went without grains, dairy, legumes, alcohol and added sugar. She was trying to address several health problems, and the results were so extraordinary that she decided to share the diet with others. What followed was a blog, a series of seminars, a best-selling book and eventually a wide-ranging wellness brand that’s helped millions of people identify the best diet for their own body. But in 2015, Melissa had to ret...
“Beaming” people anywhere in the world with David Nussbaum of Proto
March 28, 2024 07:10 - 34 minutes - 31.9 MBThe popular science fiction idea of beaming someone instantly to another location was part of David Nussbaum’s inspiration to design a “holoportation box.” His company, Proto, invented a device the size of a telephone booth that projects a hologram-type image so realistic it appears someone is standing inside... This week on How I Built This Lab, how Proto’s technology is used today to virtually transport professors, doctors, speakers, and celebrities to classrooms, hospitals, and ...
MGA Entertainment: Isaac Larian
March 25, 2024 08:10 - 1 hour - 67.8 MBIsaac Larian moved from Iran to Los Angeles at age 17 with just a few hundred dollars, and went on to build one of the biggest toy companies in the world. Along the way, he took on Barbie with a wildly successful line of punky dolls called Bratz — a success that touched off an epic legal battle with Mattel. Today, at age 70, Isaac is still the CEO of MGA Entertainment, and says he still has the fighter’s instinct that he learned in the slums of Tehran. This episode was produced by ...
Achieving greater things with Adam Grant
March 21, 2024 07:10 - 37 minutes - 34 MB“Growth is not about the genius you possess—it’s about the character you develop.” That’s what organizational psychologist and podcast host Adam Grant believes, and he offers a new framework on how we can elevate ourselves and others in his latest book, Hidden Potential: The Science of Achieving Greater Things. This week on How I Built This Lab, insights on what great entrepreneurs have in common and the steps anyone can take to develop these skills. Plus, redesigning workplace s...
Weee!: Larry Liu
March 18, 2024 07:10 - 1 hour - 77.7 MBIf you told 19-year-old Larry Liu that his hobby re-selling used electronics “for fun” would someday help him build a multi-billion-dollar company, he probably would have laughed. He was an electrical engineering student in Shanghai at the time. His goals were to land a corporate job and go to grad school in the U.S. He did both, starting with a job at Intel. But his passion for e-commerce stayed with him through his MBA and other corporate jobs. And when he moved to Northern Califo...
AI that can be your second brain with Bethany Bongiorno and Imran Chaudhri of Humane
March 14, 2024 07:10 - 45 minutes - 42 MBImran Chaudhri and his wife Bethany Bongiorno are responsible for bringing some of the most widely-used screened products to market—like the iPhone, iPad, and Apple Watch. And while these devices have connected humans like never before, Imran and Bethany couldn’t help but wonder about the downsides of spending so much time tethered to screens. After leaving Apple, they eventually brought a new tool to life; something screenless... This week on How I Built This Lab, Imran and Beth...
Primal Kitchen: Mark Sisson
March 11, 2024 08:10 - 1 hour - 62.1 MBMark Sisson made a big bet on mayonnaise, and won: four years after launching his Paleo-friendly condiment company Primal Kitchen, he sold it for $200 million. He succeeded partly because he drew lessons from his previous failures and accomplishments - as a marathon runner, Ironman triathlete and coach, frozen yogurt proprietor, sports supplement founder, TV show host, and Paleo book author. But Mark’s biggest business came at an age when most people contemplate retirement. He devel...
Supercharging Lithium-Ion Batteries with Gene Berdichevsky of Sila Nanotechnologies
March 07, 2024 08:10 - 40 minutes - 36.8 MBGene Berdichevsky and his team have been working for over a decade to solve a major problem: Lithium-ion batteries are not getting any better. They power our cell phones and laptops and nearly every other modern, rechargeable device—and at this point have reached their energy-storing limit. This week on How I Built This Lab, Gene discusses a new approach that could eventually make lithium-ion batteries 40% more efficient, unlocking a future where electric vehicles and other battery...
Uncle Nearest Premium Whiskey: Fawn Weaver (2021)
March 04, 2024 08:10 - 1 hour - 66.1 MBIn 2016, Fawn Weaver became fixated on a New York Times article telling the little-known story of Nearest Green, a formerly enslaved man who taught Jack Daniel—yes, that Jack Daniel—how to make Tennessee whiskey. After diving deeper into the story, Fawn ended up purchasing the farm in Lynchburg, Tennessee where Nearest had taught Jack how to distill; and she began meeting the descendants of both men. She eventually decided the best way to preserve Nearest’s legacy was with a bottl...
The peril (and promise) of AI with Tristan Harris: Part 2
February 29, 2024 08:10 - 32 minutes - 29.6 MBWhat if you could no longer trust the things you see and hear? Because the signature on a check, the documents or videos presented in court, the footage you see on the news, the calls you receive from your family … They could all be perfectly forged by artificial intelligence. That’s just one of the risks posed by the rapid development of AI. And that’s why Tristan Harris of the Center for Humane Technology is sounding the alarm. This week on How I Built This Lab: the second of a...
Poshmark: Manish Chandra
February 26, 2024 08:10 - 1 hour - 60.8 MBWhen the iPhone 4 was released in 2010, Manish Chandra was dazzled by its picture quality, and saw an opportunity for a new type of mobile marketplace. A year later, he and three co-founders launched Poshmark, a shopping app for second-hand clothes and accessories, meant to capture the feel of going thrifting with your friends. The online community grew quickly and vocally—when Poshmark raised shipping fees, users lobbied furiously to lower them, and won. The company faced many more...
The peril (and promise) of AI with Tristan Harris: Part 1
February 22, 2024 08:10 - 28 minutes - 26.2 MBWhen Tristan Harris co-founded the Center for Humane Technology in 2018, he was trying to educate tech leaders and policymakers about the harms of social media. But today, he’s sounding the alarm about a different technology — one that he says could pose an existential threat to the entire world … Artificial intelligence. This week on How I Built This Lab: the first of a two-episode series in which Tristan and Guy examine the serious risks posed by the rapid development and deplo...
Sonos: John MacFarlane
February 19, 2024 08:10 - 1 hour - 55.3 MBIn 2002, John MacFarlane and his co-founders began tinkering on what was then an ambitious idea: create a new way to enjoy music throughout the home, without wires. At the time, streaming and the iPod were brand new, and smart speakers were over a decade away. But the team at Sonos engineered a top-quality wireless sound system, and–with many fits and starts–integrated it with mobile technology and, eventually, Siri and Alexa. Along the way, John and his team contended with the earl...
Powering cars with solar energy with Steve Fambro of Aptera Motors (2023)
February 15, 2024 08:10 - 39 minutes - 36.5 MBThere’s a new car coming to market that will probably make its owners search out the sunniest spots in the parking lot… Aptera Motors is designing and manufacturing this car: a plug-in electric hybrid that can run up to 40 miles on a single, solar-powered charge. This week on How I Built This Lab, Steve Fambro shares how he and his co-CEO revived their once-defunct auto company thanks to the promise of solar energy. Plus, Steve’s take on why today’s vehicles require so much energy, ...
Magic Spoon & Exo: Gabi Lewis and Greg Sewitz
February 12, 2024 08:10 - 1 hour - 65.7 MBGabi Lewis and Greg Sewitz founded Magic Spoon to create a sugary breakfast cereal without the sugar. If that sounds daunting, consider their first business: protein bars made with cricket flour. Riffing on an idea that began as a college assignment, the founders ordered live crickets to roast at home, and worked with a top-rated chef to perfect their recipes. The only problem: getting people to eat a snack made of ground-up bugs. When Exo protein bars eventually stalled, the pair p...
Building a decarbonization army with Shashank Samala of Heirloom
February 08, 2024 08:10 - 27 minutes - 24.9 MBCutting emissions alone will not be enough. To avoid the worst effects of global climate change, Heirloom CEO and co-founder Shashank Samala believes we’ll also need to pull a lot of carbon out of the atmosphere... This week on How I Built This Lab, Shashank’s leap into climate entrepreneurship, launching the company that, in just four years, built North America’s first operational carbon capture facility. Plus, Heirloom’s novel approach to carbon removal—one tray of limestone at a...
Parachute Home: Ariel Kaye
February 05, 2024 08:10 - 1 hour - 66.1 MBIn 2012, Ariel Kaye saw a tantalizing opportunity, but wasn’t sure she was the one to seize it. She’d never started a brand and didn’t think of herself as an entrepreneur, until she noticed how frustrating it was to buy bed linens in a big box store. Taking inspiration from Warby Parker and Everlane, Ariel quit her day job to launch a brand of DTC luxury sheets, made in Europe but exuding a California vibe, with photos of models lounging in semi-rumpled beds. As a solo founder, Arie...
3D printing a housing revolution with Jason Ballard of ICON
February 01, 2024 08:10 - 42 minutes - 38.5 MB“If we keep doing what we’ve been doing, then we’re going to get what we’ve got—and what we got ain’t working.” ICON Co-founder/CEO and proud Texan Jason Ballard believes that a radically different approach to construction holds the key to creating affordable housing and solving homelessness for the entire globe. This week on How I Built This Lab, Jason’s venturesome path to inventing advanced technology that prints disaster-resilient homes from concrete—at a fraction of the trad...
Drunk Elephant: Tiffany Masterson
January 29, 2024 08:10 - 1 hour - 83.5 MBTiffany Masterson was a stay-at-home mom in her 40s when she launched her skin care brand, Drunk Elephant, in 2013. Six years later, she sold it for $845 million to the Japanese beauty giant Shiseido. Just six years! And she did it all with little to no experience in skin care, retail, or business. The professional branding and skin care world thought she was making huge mistakes: They panned her brand's name, product design, and strategy of focusing on only one high-end retailer. B...
Brewing creativity with Jim Koch of Boston Beer Company
January 25, 2024 08:10 - 37 minutes - 34.5 MBWhen Jim Koch created Samuel Adams Boston Lager in 1984, American craft beer was still in its infancy. But forty years and thousands of new craft breweries later, both the competition and Jim’s drive to innovate are fiercer than ever... This week on How I Built This Lab, Jim reveals how thinking beyond paradigms and exploring aberrations has kept Boston Beer Company a leader in the alcoholic beverage industry. From hard teas to nitrogenated ales to non-alcoholic IPAs, Jim also shar...
Liquid Death: Mike Cessario
January 22, 2024 08:10 - 1 hour - 72.6 MBMike Cessario came up with the idea for a viral water brand by asking himself “What is the dumbest possible idea we could have?” His answer was Liquid Death: an aluminum can of water that looks like a cross between beer and poison. While it seemed self-destructive, the idea turned out to be brilliant: Liquid Death connected with customers who don’t typically buy bottled water, and built a moat around itself by being entertaining and edgy—something most brands struggle with. As a for...
Doing the bees’ work with Thai Sade of BloomX
January 18, 2024 08:10 - 32 minutes - 29.4 MBThai Sade is the co-founder and CEO of BloomX, a company that has developed crop-pollinating technology to replicate natural pollinators like bees and other insects. So much of what we eat depends on bees, which have been used for centuries to pollinate crops. But today, the world’s growing appetite and other environmental stressors are pushing bee populations to the brink and threatening our food supply. This week on How I Built This Lab, how Thai’s company is helping farmers ea...
Primary: Christina Carbonell and Galyn Bernard
January 15, 2024 08:10 - 1 hour - 66.5 MBThe apparel industry - be it high fashion or everyday wear - is a crowded and noisy market to crack. Just think about the sheer number of athletic shoes or jeans available at both ends of the price spectrum! So conventional wisdom is: to stand out, branding is really important. But for Christina Carbonell and Galyn Bernard, the co-founders of the children's clothing line Primary, branding was the last thing they wanted on their designs. The two women bucked other industry convention...
Designing shoes for women's feet with Wes and Allyson Felix of Saysh (2023)
January 11, 2024 08:10 - 51 minutes - 47 MBAllyson Felix is the most decorated American track and field athlete of all time. She’s also a mother. Those two identities came into conflict in 2018 when negotiating a contract renewal with her shoe sponsor, Nike. Ultimately, Allyson broke ties with Nike because the new contract presented a significant pay cut and lacked adequate maternal protections. After struggling to find a new shoe sponsor, Allyson and her brother/agent, Wes, decided to take matters into their own hands and...
Calendly: Tope Awotona (2020)
January 08, 2024 08:10 - 1 hour - 64.2 MBAfter emigrating from Nigeria to the US to attend college, Tope Awotona worked as a door-to-door salesman and eventually set out to become a tech entrepreneur. He launched a series of e-commerce businesses that quickly fizzled when he realized he had no passion for them. But then he landed on an idea he was truly excited about: designing software that would minimize the hassle and headache of scheduling meetings. In 2013, he cashed in his 401k and went into debt to build Calendly, a...
Sharing the 2023 HIBT Lab Highlight Reel
January 04, 2024 08:10 - 56 minutes - 51.5 MBA special look back at some of our favorite How I Built This Lab episodes of 2023. Hear how Pinky Cole built the vegan fast food chain Slutty Vegan after a devastating fire destroyed her first restaurant. Then, Nuseir Yassin turns a 1000-day social media travelog into a multi-dimensional business called The Nas Company. And finally, Whitney Wolfe Herd, the founder of Bumble, returns to the show to talk with Guy about the future of dating. Stay tuned for fresh episodes in 2024. Happ...
Aviator Nation: Paige Mycoskie
January 01, 2024 08:10 - 1 hour - 63.1 MBIn 2006, Paige Mycoskie walked into one of the most exclusive boutiques in LA, wearing her handmade clothes and hoping to get a meeting with the buyer. And why not? On the street, people seemed to love her boldly striped shirts and sweats, always asking “Where can I get that?” whenever she wore them. Three years later, Paige opened her first store in Venice Beach, and then she relied on word of mouth – and shrewd negotiating tactics with landlords – to launch more new locations. Des...
Charging up the electric vehicle market with RJ Scaringe of Rivian
December 28, 2023 08:10 - 35 minutes - 32.7 MBRivian’s all-electric vehicles have been in high demand thanks to their unique look and handy features. But soon after hitting the market, a series of supply chain snarls led to a backlog of orders and a retreat by key investors. Undeterred, Rivian CEO RJ Scaringe has focused on ramping up production and has big plans for the company’s future — including the release of a new mid-size SUV in 2026. This week on How I Built This Lab, how Rivian continues to shape the rapidly evolving ...
KiwiCo: Sandra Oh Lin
December 25, 2023 08:10 - 52 minutes - 48.3 MBKiwiCo founder Sandra Oh Lin took an after-school pastime and turned it into a multi-million-dollar business. After quitting a high-powered job in tech, she dived into doing after-school projects with her kids, like making puppets out of Styrofoam or combining baking soda and vinegar to see what happens. When she discovered that other parents liked these projects too, she decided to create a subscription box company that sent out science and crafts kits every month. She gathered kid...
Shooting for the moon with Steve Altemus of Intuitive Machines
December 21, 2023 08:10 - 37 minutes - 34.7 MBOur modern way of life requires more resources than ever before — resources that are becoming increasingly scarce and environmentally taxing to extract. Intuitive Machines co-founder and CEO Steve Altemus believes a solution to this problem could be waiting in the cosmos. This week on How I Built This Lab, Steve breaks down the logistics and economics of sending the first-ever commercial spacecraft to the moon. Plus, an overview of today’s newfound global space race, and how Stev...
reCAPTCHA and Duolingo: Luis von Ahn (2020)
December 18, 2023 08:10 - 1 hour - 62.1 MBIn 2000, Luis von Ahn was starting his PhD in computer science when he attended a talk and happened to learn about one of Yahoo's biggest problems: automated bots were signing up for millions of free Yahoo email accounts, and generating tons of spam. Luis' idea to solve this problem became CAPTCHA, the squiggly letters we type into a website to prove we're human. He gave away that idea for free, but years later, that same idea had evolved into a new way to monetize language learning...
Framing the future of eyecare with Neil Blumenthal and Dave Gilboa of Warby Parker
December 14, 2023 08:10 - 39 minutes - 36 MBWarby Parker co-CEOs Neil Blumenthal and Dave Gilboa broke their scrappy startup into the eyewear industry in 2010—putting legacy manufacturers on notice by offering stylish glasses at much lower prices. But having since gone public and facing pressure from digital landlords and changing technology, Warby Parker now faces a new set of challenges and unknowns... This week on How I Built This Lab, Neil and Dave share insights on leading a public for-profit company with a social missi...
Wondery: Hernan Lopez
December 11, 2023 08:10 - 1 hour - 70.3 MBWhen Hernan Lopez founded Wondery in 2016, podcasts were just starting to go mainstream. Five years later, his team had scored a number of hit shows and sold to Amazon for a reported $300 million. Not bad for an immigrant from Argentina who moved to the U.S. in his late 20s with “terrible” English skills. Before launching Wondery, Hernan worked his way up in television, eventually becoming CEO of Fox International Channels. But despite his experience and connections, he struggled...
Full body preventive health care with Andrew Lacy of Prenuvo
December 07, 2023 08:10 - 40 minutes - 37.5 MBAndrew Lacy is the co-founder and CEO of Prenuvo, a company offering full body scans that have the potential to detect disease early and before symptoms. When Andrew was introduced to radiologist Rajpaul Attariwala, he had already built and sold two tech companies. So after stepping out of Attariwala’s MRI machine, Andrew saw the same opportunity he’d seen years earlier in the iPhone… This week on How I Built This Lab, how Prenuvo is working to change the health care industry on...
Briogeo Hair Care: Nancy Twine (2020)
December 04, 2023 08:10 - 1 hour - 67.7 MBIn 2010, a tragic personal event changed the trajectory of Nancy Twine's life. Suddenly, her promising job at Goldman Sachs no longer seemed fulfilling; she wanted something more. Drawing inspiration from the homemade hair treatments she once made with her mom, Nancy created a line of shampoos and conditioners that catered to all textures of hair without using harmful additives. But as a Black entrepreneur pitching beauty products to white, male investors, she had a tough time rais...
The surprise that's saving food with Lucie Basch of Too Good To Go (2023)
November 30, 2023 08:10 - 41 minutes - 38.2 MBCollaboration is the new competition: that was French entrepreneur Lucie Basch’s philosophy when she approached a group of Danish founders who happened to be working on a similar food waste reduction app. Before long, Lucie and her new co-founders joined forces to create Too Good To Go, an app that enables restaurants and grocery stores to sell leftover items in ‘surprise bags’ at a significantly reduced price. Since launching in 2016, Too Good To Go has raised over $30 million do...
CAVA: Ted Xenohristos and Brett Schulman
November 27, 2023 08:10 - 1 hour - 70.3 MBWhen Ted Xenohristos and two childhood friends opened their first sit-down Greek restaurant in 2006, they had no idea it would eventually grow into CAVA, a sprawling national chain that serves stuffed pita sandwiches and salads. Raised by Greek immigrants, the three founders understood how to make great food, but were rookies at running a restaurant–maxing out their credit cards, and learning the hard way that you should never write dinner orders on sticky-notes. As the restaurant t...
The Future of Driving is Autonomous with Dmitri Dolgov of Waymo
November 23, 2023 08:10 - 41 minutes - 38.4 MBWaymo Co-CEO Dmitri Dolgov is convinced that his company’s vehicles are better at driving than any human. Dmitri has spent thousands of hours riding in them, and recently Guy had the chance to try one out as well... This week on How I Built This Lab, Dmitri recounts the decade-plus journey of building Waymo into the world’s first company to operate a fully-autonomous ride hailing service. Plus, how Waymo’s approach differs from Tesla’s, and Dmitri’s take on when we’ll see more AV’s on the ...
The future of driving is autonomous with Dmitri Dolgov of Waymo
November 23, 2023 08:10 - 41 minutes - 38.4 MBWaymo Co-CEO Dmitri Dolgov is convinced that his company’s vehicles are better at driving than any human. Dmitri has spent thousands of hours riding in them, and recently Guy had the chance to try one out as well... This week on How I Built This Lab, Dmitri recounts the decade-plus journey of building Waymo into the world’s first company to operate a fully-autonomous ride hailing service. Plus, how Waymo’s approach differs from Tesla’s, and Dmitri’s take on when we’ll see more AV’s...
Everlane: Michael Preysman
November 20, 2023 08:10 - 1 hour - 66.9 MBWhen Michael Preysman founded Everlane, he knew nothing about fashion–he just wanted to see if he could build an online platform that would generate buzz around anything. He started with a cotton T-shirt, and taught himself every stage of production, from sourcing the fabric, to cutting, dyeing, and finishing. When Michael realized that some luxury brands charged as much as seven times the actual cost of a T-shirt, he decided to sell his for $15, and soon caused a stir by telling th...
Literally unearthing a climate solution with Cody Finke of Brimstone
November 16, 2023 08:10 - 30 minutes - 28 MBWhen it comes to carbon emissions, there’s a major culprit you might not have heard about: cement. The production of cement emits almost as much carbon dioxide as cars do - but Brimstone CEO and co-founder Cody Finke says they’ve found a way to change that. This week on How I Built This Lab, Cody explains where all that carbon dioxide is coming from, and how swapping out a key ingredient in the production of cement could take it from carbon-intensive … to carbon-negative. This epi...
Listen Now: Six Trophies with Shea Serrano and Jason Concepcion
November 14, 2023 09:00 - 6 minutes - 6.16 MBShea Serrano and Jason Concepcion are back! And this time they’re combing through all the NBA news from the past week and handing out six pop culture-themed trophies to six basketball-related activities. Every week, superlatives will reign down on basketball culture like Steph Curry threes when Jason and Shea dish out hoops honors like they’re Stockton to Malone running a pick & roll. Was that too many analogies for one sentence? Hell yes, but get used to it! On this new NBA pop cu...
Priority Bicycles: Dave Weiner
November 13, 2023 07:10 - 1 hour - 61.8 MBPriority Bicycles founder Dave Weiner quit his job as a software CEO to pursue a risky idea: building a new kind of bike. In 2014, he started sourcing parts to make his first low-maintenance model, with a rust-proof aluminum frame and a carbon fiber belt drive instead of a chain. Dave was able to keep costs down by selling DTC, but had to scramble to meet demand when his first Kickstarter campaign yielded 1500 orders. From there, Priority pedaled forward steadily, adding new models,...
When a robot cooks your lunch with Steve Ells of Chipotle and Kernel
November 09, 2023 08:10 - 42 minutes - 38.7 MBSteve Ells changed the restaurant industry once when he founded Chipotle in 1993. His idea for fast, freshly prepared food became the model for today’s “fast casual” format. It’s a story he told when he was first on the show back in 2017. Now, he hopes to revolutionize the industry again with a new chain of small, highly automated, vegan restaurants called Kernel. This week on How I Built This Lab, Steve Ells returns to reflect on stepping away from the company he spent decades bu...
Kona Ice: Tony Lamb
November 06, 2023 07:10 - 1 hour - 67.4 MBKona Ice founder Tony Lamb had a knack for sales since he was a teenager - a skill that served him well when he decided to sell Hawaiian-style shaved ice in Kentucky, where people had barely heard of it. After thirteen successful years as a vacuum cleaner salesman, Tony launched his first shaved ice truck in 2007. Fueled by a bad experience buying freezer-burned popsicles off a battered ice cream truck, he built a custom-made vehicle with a tropical vibe and a built-in “Flavorwave” ...
The art of letting go with Vincent and Andrew Kitirattragarn of Dang Foods
November 02, 2023 07:10 - 41 minutes - 37.8 MBHow does a brand live on after its founders leave the company – especially one that was inspired by their family and their culture? That’s the question Vincent and Andrew Kitirattragarn have had to answer since their original appearance on How I Built This in January 2022. This week on How I Built This Lab, Vincent and Andrew share their aspirations for Dang Foods after a difficult and heartfelt departure. Plus, how they navigated changes in consumer demand post-pandemic and the r...