Who are the information product creators? Who are the people out there who are creating products that are informative, that are relevant and of interest to the people who are on your email list. So you want to develop a list, a sublist of your dream 100 and you probably can guess who these would be. These are the people that sell information products. You then want to segment out those that have affiliate programs. Depending on what niche you're in, this could be a very small list. So this isn't for making money. This is for developing your reach and your audience. In Build your Business I go over the 15 principles in detail over 52 weeks. If you follow along and implement these principles your business will grow so follow this podcast for action steps to grow your business and subscribe to get workbook and action steps at https://implement.club/bybfree