The More Profitable Podcast with Stacey Harris artwork

How to Keep Consistent Content On Vacation

The More Profitable Podcast with Stacey Harris

English - January 10, 2017 08:00 - 10 minutes - 7.26 MB - ★★★★★ - 50 ratings
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Welcome to Episode 331 of Hit the Mic with the Stacey Harris.

All right, guys. As you know, I just came back from December unplugged ... Okay, so technically I'm not unplugged during December, but I'm not in my office every day. I'm not sitting at my desk. I'm not creating content. I do tend to keep up with my social, although most of what goes out during December, I'll be honest, is scheduled, unless it's sort of an update of what I'm doing. I'm just not in it every day. I'm in vacation mode a bit more. We did really cool stuff over the last four weeks, and if you want to check that out, well then you should've been watching Snapchat and Instagram stories, because that's where all of the fun silliness of those kind of things take place, for future reference.

Now, then. Here's the deal. I still had a podcast, technically two, go up every week. My social media went out, things like that, but what I want to talk about is how I'm able to keep my content consistent even when I'm not in content creation mode, even when I'm not actively in my office, at my desk, doing the content creation hustle and all of that day in and day out, so that's what we're going to talk about today, because I want to. Sound good? All right. Let's jump in. Number one, I have a schedule. Yeah, I know. It's not sexy. It's not exciting, but it really is the key to me keeping my content consistent because it allows me to know what I need to say and when I need to say it. It also, from a bigger picture, it's the key to knowing that my content's going to have a purpose. For example, this month we're talking a lot about content and that's because coming up on the 24th, we're going to kick off a three-day launch your podcast challenge.

We're talking a lot about content right now. We're talking a lot about podcasting, and a lot of this podcast content will yes, feed information about podcasting, but this same thing is true if you do video, and the same thing is true if you write blog posts. Whatever it is, if you wan to be consistent, you need to schedule it. You need to plan what's going to go out and when it's going to go out, because that is how you can stay on top of it, but here's the other side of scheduling that we don't hear about enough. I'm guessing this isn't the first time you've heard me talk about editorial calendars and scheduling content, much less anyone else in the online marketing space. Here's the difference. I also want you to schedule time to create content. This becomes exponentially more important if you're going to be taking a large amount of time off, so if you know that you want to take December off, or you want to take two weeks off in the summer, or you want to step back during the summer altogether, maybe you want to take June, and July, and August, and just not be as heavily into your business during those months, that's cool. That's your prerogative.

You are building a lifestyle, baby, but you need to schedule the time to create that content ahead of time, which means for me, in November, I have entire sections of weeks blocked out to podcast recording. I record for hours at a time getting ready for December. Seriously. Because I know I'm going to be taking that time off. If you want to take off a week or two, you might not need to make as much room to get ahead, but if you're going to be taking off a larger chunk, you're going to have to make sure that a large amount of time is scheduled for you to get that content created ahead of time. When you're looking at your scheduling, don't just schedule the time that you're gone. Okay, this is what I want to go out, but also schedule the time to create it. Personally, really guys, this is one of those thin

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