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Higher Ed Live Special Edition - Small Shop, Big Reach

Higher Ed Live

English - April 03, 2018 19:54 - 33 minutes - 30.9 MB - ★★★★ - 22 ratings
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Next Episode: Student Affairs Live - How College Affects Students

Chris D'Orso is back for a special broadcast with Zachary Seidel from the NCAA Bracket-busting UMBC. During their historic run, UMBC's social media content stood up to big-time brands and won the hearts of thousands of new followers. Hear how this small communications team leveraged the March Madness spotlight to boost reach.