High-Income Business Writing Podcast artwork

High-Income Business Writing Podcast

348 episodes - English - Latest episode: about 1 month ago - ★★★★★ - 291 ratings

Ed Gandia, co-author of the bestselling book, The Wealthy Freelancer, reveals how to propel your writing business to the six-figure level (or the part-time equivalent). In this nuts-and-bolts, no-nonsense podcast, you'll discover how to get better clients, earn more in less time, and bring more freedom and joy into your writing business. Ed will walk you through the practical, “doable” systems and strategies he has developed in his own writing business — the same systems he has taught his private coaching clients. He'll also show you what’s working for other business writers by bringing you real case studies from the field. And he'll share all this information in an honest and transparent way, with no hype or fluff. Topics covered include: getting better and higher-paying clients; banishing the feast-or-famine cycle; doing more of the work that excites you; how to raise your fees and rates; boosting your productivity; making your business recession-proof; discovering and leveraging your strengths; finding your niche; pricing content writing projects; pricing copywriting projects; writing white papers; writing case studies; writing web copy; writing articles; and much more.

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Episodes

#298: Two Important Clues of a Good Opportunity

August 09, 2022 19:00 - 5 minutes - 8.47 MB

Two clues to help you decide whether an opportunity is worth pursuing—or not.

#297: Copying What Your Peers Are Doing

July 26, 2022 19:00 - 5 minutes - 11.9 MB

The dangers of blindly following what others are doing—using investing as an illustrative example. 

#296: How Dave Snyder Scaled Up to an 8-Figure Content Writing Business

July 19, 2022 19:00 - 49 minutes - 45 MB

Dave Snyder of CopyPress explains how he succeeded in a market filled with content agencies.

#295: Beware of These Two Biases in Your Business

July 05, 2022 19:00 - 4 minutes - 4.15 MB

Watch out for these two cognitive biases. They can trick us into doing the wrong thing in our business. 

#294: How Freelance Writers Can Empower Each Other to Raise Their Fees

June 28, 2022 19:00 - 45 minutes - 83.1 MB

Why we undervalue our client work, and how we can better support each other as we pursue higher fees.

#293: Your Project’s Gateway Action

June 14, 2022 19:00 - 5 minutes - 4.92 MB

#292: Recurring Revenue — How to Start Earning Steady Paychecks Without Going Back to a Day Job

June 07, 2022 19:00 - 43 minutes - 79 MB

Five different ways to create recurring revenue—and what you need to do today to make more of it.

#291: Why Perfectionism Is Self-Defeating ... and What We Should Focus on Instead

May 24, 2022 19:00 - 5 minutes - 10.3 MB

The problems with perfectionism—and what we should aim for instead.

#290: How Engineer Adam Kimmel Launched a Part-Time, Six-Figure Writing Business

May 17, 2022 19:00 - 39 minutes - 72.4 MB

Adam Kimmel describes how he build his six-figure content writing business on the side while working full-time as an engineer.

#289: Elaine Pofeldt on Creating a High-Revenue Microbusiness

May 03, 2022 19:00 - 52 minutes - 50.6 MB

In today’s podcast episode, business journalist Elaine Pofeldt to offer her ideas and advice for successfully creating a microbusiness—that is, a business with no more than 20 employees (including yourself) and a handful of independent contractors.

#288: How to Diminish the Power of Your Inner Critic

April 26, 2022 19:00 - 16 minutes - 22.8 MB

#287: The Two-Part Question You MUST Ask Every Prospect During a Discovery Call

April 13, 2022 19:00 - 4 minutes - 9.04 MB

Discover the two-part question I ask during every discovery call to qualify prospects—and land those that are a good fit.

#286: Chrissie Zavicar on How to Gain More Exposure and Generate Targeted Leads by Leveraging LinkedIn Newsletters

April 05, 2022 19:00 - 44 minutes - 81.6 MB

Chrissie Zavicar describes how you can use LinkedIn newsletters and other new features to gain exposure and generate targeted leads.

#285: Ready vs. NYR Prospects

March 22, 2022 19:00 - 5 minutes - 5.21 MB

Discover the value of not-yet-ready prospects, and why they’re an important—yet often overlooked—part of any successful business.

#284: Stoneyfield’s Brilliant Strategy

March 15, 2022 19:00 - 5 minutes - 5.17 MB

Learn why Stoneyfield decided to partner with Walmart—and what it can teach us about our own business decisions.

#283: It’s Time to Get Comfortable Feeling Uncomfortable

March 01, 2022 20:00 - 24 minutes - 45.6 MB

My thoughts on courage, fear, risk and perfectionism—and why everyone needs to get comfortable being uncomfortable.

#282: Are You Lowering Your Fee to Get in The Door?

February 22, 2022 20:00 - 20 minutes - 19 MB

Learn why you need to stop lowering your fees to get in the door with clients—and how you should approach them instead.

#281: When You’re Stuck at the Bottom

February 08, 2022 20:00 - 4 minutes - 3.73 MB

What you should (and shouldn’t) do when your business hits bottom.

#279: Avoiding Catastrophic Failure

January 18, 2022 20:00 - 5 minutes - 4.67 MB

Our businesses are as susceptible to single points of failure as any engineering project—unless we take steps to find and mitigate them.

#278: How ‘Original Research’ Projects Create a Wellspring of Profitable Writing Assignments

January 04, 2022 20:00 - 41 minutes - 38 MB

Michele Linn talks about how she got into original research, what the work entails, how she finds clients, and how much these projects command in fees.

#277: How to Respond to an Angry Client

December 29, 2021 20:00 - 18 minutes - 34 MB

Respond thoughtfully—instead of reacting emotionally—to negative client feedback by following these five steps.

#276: Acceptance Versus Giving Up

December 14, 2021 20:00 - 4 minutes - 9.19 MB

What a passage from media mogul Peter Barton’s book can teach us about how we perceive our unobtained goals.

#275: How to Solve Your Most Stubborn Business Problems

November 30, 2021 20:00 - 28 minutes - 52.1 MB

Three pieces of advice that will help you finally solve your most complex and stubborn business problems.

#274: The Fun and Lucrative World of Grant Writing, with Teresa Huff

November 16, 2021 20:00 - 38 minutes - 52.9 MB

Teresa Huff, a grant-writing coach, and nonprofit strategist, explains how you can add grant writing to your list of services.

#273: Abundance as a Way of Life, with Peleg Top

November 02, 2021 19:00 - 1 hour - 116 MB

Enjoy a free-flowing conversation about you can live a life of abundance with a teacher, coach, and wonderful human being, Peleg Top.

#272: The Upside of Saying No

October 19, 2021 19:00 - 3 minutes - 7.37 MB

A powerful quote from habit expert James Clear reminds us why saying yes can be a problem—and why saying no can have a big upside.

#271: Hiring Your Kids to Help You in Your Business with Linsey Knerl

October 05, 2021 19:00 - 38 minutes - 52.9 MB

Freelance writer and mom to six children, Linsey Knerl, describes how she’s hiring her kids in her freelance business.

#270: Give Yourself Permission to Go After Bigger, Better Clients

September 14, 2021 19:00 - 6 minutes - 11.5 MB

In today’s podcast episode, I explain why your hesitation to go after bigger clients probably isn’t about a lack of qualifications—and has to do with giving yourself permission.

#269: Powerful Freelance Success Lessons from Moneyball

August 31, 2021 19:00 - 19 minutes - 27.6 MB

Discover what the movie Moneyball can teach you about how to succeed as a freelance writer, copywriter, or marketing consultant.

#267: Master The Fundamentals

August 17, 2021 19:00 - 4 minutes - 6.4 MB

In today’s short podcast episode, I’ll explain why you can’t escape the fundamentals—and where you should put your efforts instead.

#267: Austin Church on How and Why to Sell Strategy Engagements to Your Clients

August 03, 2021 19:00 - 48 minutes - 67.1 MB

In today’s podcast episode, you’ll hear how and why Austin transformed his business to make it more profitable by going deeper with his clients.

266: Give Me 20

July 20, 2021 19:55 - 4 minutes - 6.25 MB

In today’s podcast episode, I walk you through my process for brainstorming solutions to big, complex problems. 

#265: Should You Post Your Fees?

July 06, 2021 19:00 - 3 minutes - 5.47 MB

In this podcast episode, I’ll describe when it does—and doesn’t—make sense to post your fees on your website.

#264: How the Right Music Can Make You a More Focused and Productive Writer

June 29, 2021 19:00 - 45 minutes - 63.1 MB

In today’s podcast episode, my guest Will Henshall, CEO, and founder of Focus@Will, explains what we can do to get and stay focused.

#263: My Thoughts on Transformative Ideas, Detachment and Inspired Action

June 15, 2021 19:00 - 32 minutes - 44.1 MB

In today’s podcast episode, I share how you can open yourself up to transformative ideas, practice detachment, and take inspired action.

#262: Setting Expectations

June 01, 2021 19:00 - 5 minutes - 7.95 MB

In today’s podcast episode, I detail three important ways to set expectations and boundaries with your new clients.

#261: Stefan Georgi on How He’s Built a Multimillion Dollar Copywriting Empire in Less Than a Decade

May 18, 2021 19:00 - 39 minutes - 34 MB

Stefan Georgi, one of the top direct response copywriters in the world, shares his story of landing better clients, raising his fees, and multiplying his options.

#260: Dig Deeper

May 04, 2021 19:00 - 4 minutes - 5.85 MB

In today’s podcast episode, I talk about why—and how— to dig deeper before responding to common requests and questions from clients and prospects.

#259: Is It Possible to Scale Your Creative Services?

April 13, 2021 19:00 - 16 minutes - 24.1 MB

Ask yourself these three big questions to change the way you think about the problem of how to scale your business.

#258: Your Sixth Sense

April 06, 2021 19:00 - 2 minutes - 3.24 MB

In today’s podcast episode, I talk about the importance of trusting your gut.  

#257: Syndicating Your Expertise

March 23, 2021 19:00 - 4 minutes - 6.96 MB

In today’s podcast episode, I brainstorm ideas to syndicate one of your current services.

#256: The Six Reasons White Paper Projects Fail

March 02, 2021 20:00 - 53 minutes - 67.9 MB

In this podcast episode, Gordon Graham (That White Paper Guy) and I discuss the six main reasons why white paper projects fail.

#255: Consider A Productized Service

February 23, 2021 20:00 - 2 minutes - 4.13 MB

In today’s podcast episode, I explain the difference between a custom and productized service using a surprising metaphor.

#254: Making Blogging Profitable

February 09, 2021 20:00 - 3 minutes - 5.79 MB

In today’s podcast episode, writer Kaleigh Moore gives four concrete reasons why she commands strong fees for her blog posts

#253: Barbara Huson on How Women Can Reprogram Their Brains for Financial Success

January 25, 2021 20:00 - 37 minutes - 46.4 MB

Barbara Huson, financial therapist and wealth coach, joins us for today’s podcast episode.

#252: Charge Enough to Not Nickel and Dime

January 21, 2021 20:00 - 3 minutes - 4.54 MB

In today’s podcast episode, I make the case for not nickel and diming your clients—and I describe where you should put your energy instead.

#251: Only 5 Ways to Grow Your Income

January 14, 2021 20:00 - 4 minutes - 5.63 MB

In today’s podcast episode, I boil down the thousands of ways you can grow your income into five core factors.

#250: How to Solve 90% of Your Business and Personal Problems

January 11, 2021 20:00 - 34 minutes - 46.3 MB

The lessons I’ve learned through my complex relationship with money—lessons you can draw from to improve your own financial health.

#249: Your 2021 Goal: Do Your Best With What You’ve Got

December 28, 2020 20:00 - 31 minutes - 49.5 MB

In this podcast episode, I delve into how we should think about the year ahead—and whether we can still set goals when the future looks so uncertain.

#248: Josh’s Lucky Break

December 10, 2020 20:00 - 4 minutes - 6.82 MB

In this short podcast episode, I relay Josh Groban’s story—and explain what it can teach us about the role preparation plays in “lucky breaks.”

Guests

Cliff Ravenscraft
1 Episode
Dorie Clark
1 Episode
Elaine Pofeldt
1 Episode
Grant Baldwin
1 Episode
John Corcoran
1 Episode
Matthew Pollard
1 Episode
Nick Usborne
1 Episode