143. Michaela Smith – Why Cold Calling Isn't Dead!

Connie's motivational quote for today is by – Tim Nadela, “Cold calling is not dead.  Have the conversation mapped out in advance.  Make it your guide for structuring your next sales calls.”  When I started in sales 40 years ago, cold calling was our only strategy.  There was no internet, LinkedIn, Instagram, Twitter, or even the internet. 

We had to buy lists (that were typically outdated) and make cold calls to secure 15 appointments weekly.  It was not an easy task!  Most business owners believe that cold calling is dead. During the next 30 minutes or so, listen to find out three ways to implement cold calling today so that you can either test a new service, find more leads, or test a market. These are simple and easy strategies that you can use repeatedly.

YouTube: https://youtu.be/6xDSguQf3zk  

About Michaela Smith:  

Michaela is an entrepreneur and has been for the last 16 years. She owned a nine-year pet-sitting and dog-walking business, sold it in late 2018, and then became a business growth coach. She now has AppointSet, where she helps business owners grow their businesses quickly and sustainably to have a sales system and not wonder where the next sale is coming from. 

How to Get in Touch With Michaela Smith:  

Email: [email protected]

LinkedIn:   https://www.linkedin.com/in/michaela-smith-ba907714/

Free Gift:  https://www.linkedin.com/newsletters/7092265223734120448/

Contact Connie

LinkTree: https://linktr.ee/conniewhitman

Download Free Communication Style Assessment: https://whitmanassoc.com/csa/ 

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Infinite List Community:  https://mneeley.ontraport.com/t?orid=12172&opid=53

Subscribe and listen to the Changing the Sales Game Podcast on your favorite podcast streaming service or on YouTube.  New episodes post every week - listen to Connie dive into new sales and business topics or problems you may have in your business.