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95 – DIGITAL HEALTH: Time for a Reality Check?
Healthcare Rap
English - February 04, 2020 07:19 - 35 minutes - 32.2 MB - ★★★★★ - 14 ratingsMarketing Business Management healthcare marketing health it health technology healthcare management Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Previous Episode: 94 – CULTURE: How Does It Really Change?
Next Episode: 96 – SEARCH: What’s Trending in Health?
Jared and Peter give their takes on recent headlines about the definition, promise, and hype surrounding digital health. What problems lie ahead for marketers trying to reach interested clinicians, and how do we avoid adding to the noise? All that, plus the 411 on the pursuit of perfection and the freestyle rap of the month about content marketing.
Thanks to Martech.Health, Ultera Digital and the Shift.Health Network for spreading the awesome, yo!
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