79 – MARKETING: Being Chosen, Not Just Found

Healthcare Rap

English - October 15, 2019 07:15 - 28 minutes - 26 MB - ★★★★★ - 14 ratings
Marketing Business Management healthcare marketing health it health technology healthcare management Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed

Previous Episode: 78 – VOICE SEARCH: What do Healthcare Consumers Want?

Next Episode: 80 — SEM: What’s the State of the State?

In a noisy world, the only way to win isn’t to add to it, it’s to disrupt it. Larry Bailin, best-selling marketing author, gives a preview of his keynote at the upcoming Health Care Internet Conference November 4-6, 2019. Marketing in the Age of Assistance requires not just skills to be found, but to be chosen, which forces healthcare marketers to push the envelope and disrupt themselves. All that, plus how the crowd reacts to a Jersey boy and how to find yourself in elite company.

Thanks to Xpressdocs, Ultera Digital, and the Podcast.Healthcare Network for helping us spread the awesome, yo!

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