Growth Masterminds: mobile growth podcast artwork

Thomas Petit on ASO, conversion optimization, why VO and tROAS don't really work for subscription apps ... and much more

Growth Masterminds: mobile growth podcast

English - December 13, 2019 21:18 - 51 minutes - 117 MB
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Previous Episode: 2 super women in games: How to get featured by Apple and Google, how to know when to scale, and how to build a games studio in a non-traditional market
Next Episode: DraftKing's Jayne Peressini on ghost ads, measuring TV, multivariate testing, scaling a growth team, and much more

We talk to mobile growth expert Thomas Petit on ASO, conversion optimization, the duopoly, how indies can still succeed, getting featured by Google and Apple, and much, much, much more!


Thomas Petite is a mobile growth consultant for Deezer, Lingokids, Playspace, AppAgent, and many more companies. He's spoken at App Growth Summit, App Promotion Summit, Mobile Growth Europe, ASO Conference, and that's just the first part of the list. And he's a frequent contributor to MobileDevMemo.