Whisker Q&A: How to implement the ultimate Influencer Marketing strategy

GRIN Gets Real

English - June 02, 2022 20:30 - 37 minutes - 33.9 MB
Business Technology Homepage Download Google Podcasts Overcast Castro Pocket Casts RSS feed

Previous Episode: Episode 16: Using AI to create an exceptional customer experience

Next Episode: [Partner] Episode 17: How to combat discount code hijacking

Featuring:

During our most recent Brands Talking Influencers fireside chat, How to implement the ultimate Influencer Marketing strategy, Matthew Wyman shared influencer marketing insights from Whisker, the world leader in connected pet care and refined pet accessories.

By taking a full-funnel marketing approach with their influencer marketing program, they've seen an increase in brand awareness and a YoY positive return on investment from creators.

During the live portion, we talked about

There most recent product launch of LR4

The creator mix for their influencer marketing success

How they leverage UGC

And so much more.

While we had a live Q&A, there were too many questions to go over, so we're bringing those unanswered questions to the GRIN Gets Real podcast.

Put your air pods in, turn up the volume and get ready for those unanswered questions with Matthew Wyman from Whisker.