That's Small Biz: Rachelle Gregory's journey from big media to small business marketing
Good Morning, Market
English - June 12, 2023 08:40 - 1 hour - 63.1 MB - ★★★★★ - 6 ratingsManagement Business Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Previous Episode: Establishing Your Personal Brand, w/Victoria Baylor (RE-RELEASE)
Next Episode: The Marketing Taste Test
Rachelle left Savannah, Georgia and her family's business to go strike her own path as a strategic marketer for the TV industry. Having acquired experience and marketing savvy in metros like Atlanta, Los Angeles, and London, Rachelle ended up coming full circle to Carver State Bank, one of the few African-American-owned banks in the United States.
Rachelle and Phillip discuss her experiences in big media and the challenge of taking that experience to a mid-size market, a smaller family-owned organization, and marketing team of one.
Explore Carver State Bank: https://www.carverstatebank.com/
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Connect w/ Phillip on LinkedIn: @phillipscroggin