Why Your CEO Should Be Involved in Your Content Marketing

Rogue Creators

English - February 04, 2021 11:00 - 33 minutes - 26.9 MB - ★★★★★ - 14 ratings
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Previous Episode: How to Book More Guests on Your Podcast

Next Episode: Creating Masterful Content for Your Audience with Wendy Covey

Shownotes

(3:15) What are you obsessed with?

(9:31) Why your CEO should participate in your content

(12:43) How to involve your CEO in your marketing strategy

(17:41) How human connection leads to buy-in

(22:14) Listening to your audience

(29:22) Raid fire

Links

Bryan Fittin

Loren Lewis

Rogue Creators Facebook Group

Quotes

“One of the core reasons to have your CEO involved is to cast vision behind the brand’s purpose. And I think it’s really interesting because I think a lot of people don’t understand, this is the reason that this company exists, or this is the reason that it’s still going.” (16:12)