“We want to make sure that who we have on our show is not going to waste your time. We want to make sure that, you know, you’re giving that to us right now, like you’re listening to our podcast. We want to honor your time and make sure that’s valuable for you.” (7:56)

“For some people, you know, it’s going to be from the intimidation perspective that they’ve never been on a podcast. Like you’re going to have to convince them. Other people, it’s a time issue. Why should I give up my time to be on your show? And so including that reason in there. This is how our show will bring value for you and your audience that you’re working with.” (11:04)