Brand is who you are, and it’s presenting that clearly for your audience, so they know what to expect and what they will feel when they engage with your music. You take the guess work out for your audience, and this means you grow, and they expand.

In this episode I unpack branding for you or your band as artist’s. Branding seems like a business term, and we like to keep business seperate from art right? Perhaps treating our music more like a business will help us to grow.

I look at your initial desire for your music, and what caused that spark, then about the vision for yourself as an artist and how your desire shaped that.

Then I unpack what brand is, and finally how to create brand for your music by asking these simple questions. Who are you? How do people see you? And who is your audience?

This is a great episode for those wanting to get stuck into a music career, and grow your audience.

I create weekly podcast’s just like this one, about doing music for a living as an independent artist,  you can find those on YouTube, and your favourite podcast app.

From Musician To Artist

For enquires about how we could work together on your music head to my website https://www.dottedeight.com or email me at [email protected]

The podcast episodes are filmed and recorded in my studio, the Dotted Eight Studio. I am passionate about helping artists achieve their goals, and I would love to help you achieve yours.