This week on Franchise Today, Host, Paul Segreto, kicks off a 2-Part Series – Franchise Financial. In today’s first segment, a discussion on franchise succession planning and business valuation, Paul’s guest is Bruce Schaeffer, Founder and President of Franchise Valuations, Ltd., a company specializing in valuations and appraisals, succession planning and estate planning exclusively for the franchise community. Bruce has been a speaker for the New York University Institute on Federal Taxation, the Practising Law Institute, the International Franchise Association and many other business, professional and academic forums.