Why CFI? - Dan Churchill, James Salas, and David Covarribias - D&D Flooring, High Plains Flooring, and In Home Flooring

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In this episode of Floored-U-Cation Pro, we take a slightly different format. During the host's visit to Forney, TX for the Hardwood and Laminate Certification for CFI, he was able to interview a group of installers at the same time. Dan Churchill, James Salas, and David Covarribias share with us their reasons for attending the certification class, the value they gained from it, and their plans to improve their local market. Through their personal experiences, they explain why CFI may be the right choice for those looking to improve their skills and advance their careers in the flooring industry. Tune in to learn from the valuable insights and perspectives of these experienced installers.

In addition to discussing the benefits of taking the CFI certification class, it's important to note that being a certified installer can be a valuable marketing tool for your business. By promoting your certification on social media, in branding materials, and in conversations with potential clients, you can help your small business stand out in a crowded marketplace. It shows that you are committed to excellence and have the knowledge and skills needed to provide quality installations. This can help build trust with clients and attract new customers who are looking for a reputable and reliable installer. So, not only does CFI certification provide you with valuable knowledge and training, it can also be an important part of your marketing strategy.

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