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In this episode, we hear from Bill Parker, owner of Elite Tile located just outside of Denver. Bill shares his experiences and insights on providing great service to his clients and outperforming the competition in the tile industry.

Bill started Elite Tile in 1994 and has always been committed to delivering excellent service to his clients. Even when he accepted a technical sales job with a manufacturer, he kept his company open to honor the warranties of his clients and give them peace of mind.

Bill discusses the importance of building trust with clients through outstanding service and consistently exceeding their expectations. He shares his approach to maintaining high standards of quality, communication, and professionalism in his business, and how this has helped him stand out from the competition.

Bill also shares his insights on how to effectively compete in the tile industry, including the importance of continuously improving skills, staying updated with industry trends and technologies, and building strong relationships with clients and suppliers. He emphasizes the value of going the extra mile to provide exceptional service and exceed customer expectations.

Throughout the episode, Bill shares practical tips and best practices for success in the tile industry, including the importance of networking, investing in education and training, and leveraging technology to streamline business processes.

Whether you are a tile installer, business owner, or simply interested in the tile industry, this episode offers valuable insights and practical advice from an experienced professional. Tune in to learn how you can provide outstanding service, outperform your competition, and build a successful tile business.

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