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FTF Fridays 16: Triggering Your Buyer
Outbound Sales Playbook
English - April 30, 2021 11:30 - 19 minutes - 18.1 MB - ★★★★★ - 2 ratingsMarketing Business Education How To account-based b2b business development cold calling prospecting sales sales engagement Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Previous Episode: FTF Fridays 15: Who You Targeting?
Next Episode: FTF Fridays 17: Botching the Call
Humor in sales will get you the attention of your buyer. If you really want to influence your buyer, well-written jokes can both establish your domain expertise AND capture attention. Tom & Jeff are joined today with Jon Selig, founder of Comedy Writing for Sales Teams, as they talk about how to intelligently use humor in sales to trigger influential emotions in buyers.