Anchored Intelligence
933 episodes - English - Latest episode: 3 days ago - ★★★★★ - 93 ratingsAnchored Intelligence is the show that teaches entrepreneurs how to THINK BETTER and MORE DEEPLY about business growth, strategy and leadership.
Each week we bring you actionable insight from leading academics, authors, innovators and globally recognized entrepreneurs. Our aim? Equip you with the wisdom, tools and expertise to build a world class company, culture and life.
Join award-winning journalist and entrepreneur Eleanor Beaton for an astute, funny show that combines big ideas with practical action, and makes you wiser, better informed and majorly inspired one episode at a time.
Homepage Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Episodes
Research-Driven Strategies to Make Your Goals a Reality Featuring Emily Balcetis
April 16, 2024 05:00 - 58 minutes - 47.3 MBYou’re a driven leader who is accustomed to setting goals. But let’s be honest, they probably don’t always pan out. Is it a willpower issue? Are your targets unrealistic? Do you maybe need a new approach? Why does success remain elusive? To answer these questions, Eleanor sought out the insight of a world-renowned researcher on the topic of setting and achieving goals. Dr. Emily Balcetis is an American social psychologist and Associate Professor of Psychology at NYU. Her research focu...
Money Beliefs That May Be Sabotaging Your Business
April 09, 2024 05:00 - 20 minutes - 17.3 MBHaving a solid money mindset is essential when it comes to growing and scaling your business. Being a CEO and founder requires a comprehensive skill set that includes great financial management practices. However, Eleanor is here this week to talk specifically about your relationship with money. Tune in this week to hear the money beliefs that may be sabotaging your business and why you must examine if your money beliefs are helping or harming you. Eleanor hopes this list helps you see...
Build A Remarkable Personal Brand Without Trying featuring Guy Kawasaki
April 02, 2024 05:00 - 56 minutes - 46 MBWhat does it take to be a remarkable person? In an age where there’s such a fascination with personal brands, how do you become labeled a remarkable person? And is it possible to do so without trying? To answer these questions, Eleanor is speaking to Silicon Valley legend, Guy Kawasaki. Guy is the chief evangelist of Canva, host of the Remarkable People podcast, executive fellow of the Haas School of Business, adjunct professor of the University of New South Wales, and author of 15 bo...
How To Raise Funds From Your Network When You Have A Lot Of Pride Featuring Rechelle Balanzat
March 26, 2024 05:00 - 33 minutes - 27.7 MBEleanor is exploring the art of unstoppable success inside a ‘boring’ business this week. Think businesses like vending machines or laundromats. Eleanor’s guest today is a globally recognized entrepreneur who built a laundry and dry cleaning company from nothing, self-funded it, and franchised it, and she’s here to tell you all about it. Rechelle Balanzat is the founder and CEO of Juliette: a fast-growing laundry and dry cleaning service. She’s a visionary who has revolutionized the wo...
5 Ways Scarcity Shows Up And Sabotages Women Entrepreneurs
March 19, 2024 05:00 - 21 minutes - 17.8 MBHave you ever been in a room with powerful women and started to feel less than? Why does it feel terrible when you see someone else’s success take off? Do you judge or feel the need to compete with other women who have become successful? Listen in this week to hear five ways scarcity uniquely manifests for women and how it sabotages your growth. You’ll learn the overarching beliefs in a patriarchal society that are keeping you mired in scarcity, and what it takes for women to get over t...
How To Grow Your Mailing List to 10K Without Spending A Dime Featuring Eric Lam
March 12, 2024 06:00 - 48 minutes - 39.8 MBTurning your passion into a scalable business is the path most entrepreneurs follow, but there are other ways to engineer a scalable business model. Eleanor’s guest this week is a master at uncovering scalable ideas. Eric Lam is the founder of the popular newsletter Exploding Ideas where he helps his 10,000+ subscribers discover startup ideas in million-dollar niches. Exploding Ideas is a market research and growth firm that specializes in data analytics and digital marketing to identi...
Why Your Scalable Offer Isn’t Selling: 5 Step Diagnostic
March 05, 2024 06:00 - 22 minutes - 18.5 MBYour scalable offer is a key piece of infrastructure that allows you to create more cash, influence, and freedom in your business, but what happens when you create one that isn’t selling? How do you figure out what’s wrong? And what do you fix first? If you’re running into the very common problem of your scalable offer not selling the way you hoped, listen in this week. Eleanor is here to walk you through her internal process for addressing the issues you might be facing if your offer...
How To Turn Your Business into Generational Wealth Featuring Rachael Camp
February 27, 2024 06:00 - 31 minutes - 26 MBDo you find personal finance confusing? How can you manage your money more effectively to achieve financial freedom? And how can you turn your business into a potential source of generational wealth for you and the people you care most about? To explore the topic of generational wealth this week, Eleanor is joined by certified financial planner Rachael Camp. Rachael is the founder of Camp Wealth: a financial planning firm that helps high-earners and entrepreneurs build and preserve we...
How To Convince Clients to Trust Your Team When All They Want is You Featuring Nancy Duarte
February 20, 2024 06:00 - 37 minutes - 30.9 MBOne of the challenges that comes with scaling your company is when you’re faced with clients who don’t want to work with your team; they only want to work with you. The ability to scale to the point that your clients get as much out of your team as they would with you creates a huge boom in your advancement as an entrepreneur. Nancy Duarte is the CEO of Duarte Inc., a communications expert, the author of six best-selling books, and a legend in Silicon Valley. For over 35 years, Nancy ...
Use Quiz Funnels To Generate Qualified Leads On The Cheap Featuring Chanti Zak
February 13, 2024 06:00 - 41 minutes - 34 MBOne lucrative way to provide value to your email list is through quiz funnels which perform 2-3x better than static content. My guest this week happens to be an expert on quiz funnels and is breaking them down for us. Chanti Zak is a quiz funnel strategiest, a growth consultant, and a coach who is obsessed with psychology, interactive marketing, and getting brag-worthy results for her clients. She has crafted high-yield quizzes for some of the top women entrepreneurs in the online spa...
Aggressive Implementation
February 06, 2024 06:00 - 23 minutes - 19.2 MBTo be a successful entrepreneur, you have to be willing to consistently work on your priorities. You need sustained focus and urgency, and something I like to call aggressive implementation. Tune in this week to learn what aggressive implementation is, why it’s crucial to your entrepreneurial success, and the five steps to becoming an aggressive implementor. The time to aggressively work towards your goals is now, and this episode will show you how. Get full show notes and more inf...
How to Sell 250K Books On A Miniscule Marketing Budget Featuring Rob Fitzpatrick
January 30, 2024 06:00 - 45 minutes - 37.3 MBDo you feel called to write, publish, and sell a book that makes consistent bank and has a huge impact over the long term? Or maybe you feel sick and tired of marketing, just want to sell, make an impact, and rest on your laurels. Either way, this episode Rob shares all the tips that will help you do just that. Rob Fitzpatrick is the real deal when it comes to creating books, workshops, courses, and products that turn people into super-fans. Rob has been running businesses for the past...
5 Step Process To Scale Back 1-On-1 Work
January 23, 2024 06:00 - 34 minutes - 28.6 MBIf you’re a service provider who wants to build a scalable and sustainable business, this is the episode for you. The reality is there aren’t many resources available out there on navigating the transition from a service-based offer to a scalable one. To minimize undue suffering, Eleanor is here this week to share a powerful five-step process for effectively cutting back on one-on-one work so you can scale your business without running into any cashflow crunches. Get full show n...
Marketing Isn't Hard, It Is Misunderstood Featuring Emily Kramer
January 16, 2024 06:00 - 53 minutes - 43.1 MBIf you’re a founder who’s tired of cookie-cutter marketing solutions that don’t work, and want to take a more sophisticated approach to marketing in 2024, this is a must-listen episode. According to Eleanor’s guest this week, marketing is one of the most deeply misunderstood functions in modern business. Emily Kramer helps startups build marketing through her companies, MKT1 Capital and MKT1 Community, where she acts as an educator, newsletter writer, course creator, and investor. She...
Self-Doubt, Second-Guessing, And The Subtle Art of Self Sabotage
January 09, 2024 06:00 - 22 minutes - 18.5 MBAre you ready to bring a spirit of all-in commitment, unwavering dedication, and no-quit energy to your vision, goals, and relationships in 2024? The reality is that most entrepreneurs show up with half-committed energy, which doesn’t just slow down progress, but subtly blocks it altogether. Join Eleanor this week as she walks you through what’s required of you to create the future you want and strategies that will help you transform half-committed, self-doubting, second-guessing ener...
Shattering Misconceptions About The Gender Pay Gap Featuring Dr. Claudia Goldin
December 26, 2023 06:00 - 1 hour - 54.1 MBDespite the continuous stream of advice available on tackling the gender pay gap, progress in this arena remains frustratingly slow. So, what’s the real culprit behind this persistent disparity? To delve into the underlying forces driving the gender pay gap, Eleanor is joined by Dr. Claudia Goldin, a leading authority in this field. Dr. Goldin is a Henry Lee Professor of Economics at Harvard. Listen in as Dr. Goldin draws from her extensive research spanning decades to highlight why th...
Uncover Intellectual Property Goldmines To Scale & Sell Your Service-Based Business Featuring Andrea Henry
December 12, 2023 06:00 - 51 minutes - 41.7 MBTo scale your business without working harder and without unnecessary complexity, you must create scalable offers. To do that, you have to package your knowledge into assets, also known as intellectual property. And when it comes to packaging, protecting, and leveraging your business’s intellectual property, Eleanor’s guest this week is the expert. Andrea Henry is a Cambridge-educated lawyer with over 15 years of experience working with business owners at every stage of the entrepreneu...
AI Procrastination, Personal Alarm Systems & Doing Work That Really Moves the Needle
November 28, 2023 06:00 - 22 minutes - 18.6 MBAre you currently working on the big projects that you know will set you up for long-term success? Or are you distracting yourself by prioritizing the little bitty things that feel predictable and safe, but leave you exactly where you are? Join Eleanor on this episode to discover what doing the work that truly moves the needle entails, and how a certain type of procrastination is preventing you from putting big projects into motion. You’ll hear the role of personal alarm systems in per...
Permission to Speak Featuring Samara Bay
November 14, 2023 06:00 - 46 minutes - 38.1 MBWhat does powerful leadership sound like to you? Is it loud and booming? Can it sound soft and steely? Are you using your voice as an instrument of communication in your leadership? This week, Eleanor is speaking with vocal coach and author of Permission to Speak, Samara Bay. Samara has been a Hollywood dialect coach for over a decade with clients all over the world, and she joins Eleanor to discuss why most of us have learned to speak from a fear-based place, how to harness a love-bas...
Goal Side Effects
October 31, 2023 05:00 - 24 minutes - 20 MBJoin Eleanor on this episode to discover the three main side effects of pursuing a big goal. You’ll hear why setting goals you don’t always achieve isn’t a problem in business, how you might be making the experience of not hitting goals more painful than necessary, and the major wins you’ll experience just by pursuing goals. Get full show notes and more information here: https://safimedia.co/ai18
The Habits That Fuel Elite Performance Featuring Rebecca Rusch
October 17, 2023 05:00 - 45 minutes - 36.7 MBWe often talk about high performance in terms of winning, having more money, and experiencing success, but that leaves out a big piece of the puzzle. Eleanor’s guest this week is the perfect example of how high performance is about more than just what you achieve. Rebecca Rusch is an American ultra-endurance professional athlete, seven-time world champion, author, entrepreneur, speaker, and Emmy award winner. Her career has spanned a bunch of different adventure sports, and she’s here this w...
7 Money Beliefs from My Top Earning Clients
October 03, 2023 05:00 - 21 minutes - 17.5 MBHaving a really solid money mindset is critical when it comes to scaling your business. Eleanor has seen a few common money beliefs among her highest-earning clients, and she’s sharing them with you on this episode. Listen in to discover the importance of harnessing the right money mindset and the consequences of not being aware of your money beliefs. Eleanor is walking you through seven money beliefs from the women entrepreneurs she’s personally worked with who have generated the fast...
Scaling Secrets Featuring Caitlin MacGregor
September 19, 2023 05:00 - 1 hour - 50.3 MBWhat skill is non-negotiable when it comes to growing revenue and building a company that lasts? As a CEO, you know that it takes pretty much everything you’ve got. However, the entrepreneurs with the most staying power know that there is one skill that is irreplaceable, and that’s the ability to sell. This week’s episode is a masterclass anchored in one CEO’s experience of scaling sales in a sustainable way. Caitlin MacGregor is the CEO and co-founder of Plum: a talent assessment prov...
How To Build Power
September 05, 2023 05:00 - 27 minutes - 22.6 MBIn a world where ambitious women feel like they’re drowning every single day in all the things they could and should be doing professionally, layered with the additional burden of chores and childcare that typically falls on them, time stress is not just a mindset issue. It’s real. And it’s leading to a power leakage in your life. Listen in this week to discover how to rewrite your story on power, and one habit that will stop overwhelm from running your life. You’ll hear why you might ...
The Gender Biases that Devalue Women's Innovation Featuring Katrine Marçal
August 22, 2023 05:00 - 43 minutes - 35.8 MBIf you’re a woman creator or entrepreneur, you’ve likely faced the universal experience among women of having your ideas ignored, brushed off as a natural creative project, or generally having people diminish the gravity of what you have to offer. It’s time to explore the gender biases that devalue women’s innovations, and why women are excluded, underpaid, undervalued, and undercited when it comes to technical innovations. Financial journalist and best-selling author on women and innovati...
The Psychology Behind Making People Care About Your Social Mission Featuring Andrea Feigl
August 01, 2023 05:00 - 47 minutes - 38.4 MBIf your business is anchored in driving social change like ours is at Safi Media, you’ll resonate with the challenge that exists around using your business as a container to drive systemic change in the world. Eleanor’s guest this week is a powerful example of a woman entrepreneur who is using the vessel of entrepreneurship to right a global wrong, specifically, the wrong that is chronic disease. Dr. Andrea Feigl, PhD MPH, is the founder and CEO of the Health Finance Institute, a forme...
The Price Women Pay To Be Good Featuring Elise Loehnen
July 18, 2023 05:00 - 47 minutes - 38.3 MBModern feminists talk a lot about “the patriarchy,” but what is it really? Where did it come from? How is internalized patriarchy showing up in and impacting modern women? And what’s the true cost of women being on our best behavior in the name of enduring and thriving in a structure not meant for us? Eleanor is discussing this with writer, editor, and podcast host, Elise Loehnen. Among many accolades, Elise is the author of instant New York Times bestseller, On Our Best Behavior: The ...
The Dark Side of Business Featuring Jenny Radcliffe
July 04, 2023 05:00 - 57 minutes - 46.8 MBJenny Radcliffe is a world-renowned social engineer, a.k.a people hacker. She’s well-known in the cybersecurity community globally, and has been called a mind reader, human lie detector, and even likened to a Jedi knight. She joins Eleanor this week to discuss the dark side of business. Hear what Jenny’s expertise in social engineering entails, and how she uses her skills to help her clients who range from global corporations and law enforcement organizations to poker players and polit...
The Science of Getting Unstuck & Pursuing Big Goals Featuring Britt Frank
June 20, 2023 05:00 - 44 minutes - 36.5 MBHave you ever been in a situation where you know exactly what you have to do, and yet, you’re not doing it? The reality is that none of us live in a world where we constantly feel confident in our ability to mobilize our dreams. However, we are experts at beating ourselves up when we get stuck in pursuit of big goals. Britt Frank is a clinician, educator, and trauma specialist. She speaks and writes widely about emotional wellness and healing, and her book, The Science of Stuck, has be...
Act With Urgency
June 06, 2023 05:00 - 15 minutes - 13 MBUrgency and immediacy are critical in an entrepreneurial business. Learning how to balance long-term slow growth initiatives with what you can do today to drive the business forward is an essential skill all entrepreneurial CEOs and intrepreneurs need, and this is the power of GSD: Getting Shit Done. Eleanor shows you why mastering the art of GSD is a key skill to develop as an entrepreneur and leader. You’ll hear what often stands in the way of bringing urgency to your work, and her t...
The Art of Rapid Growth Featuring Nicole LeBlanc
May 23, 2023 05:00 - 52 minutes - 42.9 MBIf you’re an entrepreneur, working in a high-growth company, or simply a human being going through a period of rapid transformation in some area of your life, chaos is something you’re probably well-versed in. While chaos doesn’t feel great, it produces a ton of innovation. Eleanor is speaking to seasoned venture capitalist Nicole LeBlanc to explore the controlled chaos of high-growth companies. Nicole is walking us through her career path, and offering her insights on the art of rapid...
How Are Men Doing In The Age of Women Featuring Connor Beaton
May 09, 2023 05:00 - 1 hour - 50.3 MBGender equity, particularly on the advancement of women, is a topic that is discussed often on this show. However, is it possible that in our commitment to advance one gender, we’ve ignored, demoralized, or shamed another? Eleanor is speaking to Connor Beaton, a coach, teacher, and speaker who has been working for almost a decade to help men and women walk through their darkness and grow in the realms of mental clarity, relational communication, and actualize their potential and sexual...
A PRACTICABLE Skill That Will Make You More Money Featuring Dr. Ellen Peters
April 25, 2023 05:00 - 57 minutes - 47 MBNumeracy is the foundational skill at the heart of so many of the money-making decisions you make every single day as an entrepreneur. From figuring how much to pay your staff, interpreting financial statements, to pinpointing whether you’re getting any ROI on your expensive hires, this is the skill that not only helps you make more profit, but live a better life. Eleanor is speaking to Dr. Ellen Peters, the Philip H. Knight Chair and Professor in both the School of Journalist and Comm...
What Everyone Gets WRONG About the Gender Pay Gap Featuring Dr. Claudia Goldin
April 11, 2023 05:00 - 1 hour - 52.9 MBModern women receive a lot of instructions about how to address the gender pay gap. We are told to fight harassment. We are encouraged to “know our worth.” We are instructed to negotiate hard for more money. But the difficult truth is that closing the gender pay gap is moving slower than we want. So, what is really driving it? As one of the world’s foremost experts on the gender pay gap, Dr. Claudia Goldin’s work is behind many of the studies and ideas we talk about when it comes to gl...
How To Think Like A World Class Innovator Featuring Julia Rivard Dexter
March 28, 2023 05:00 - 53 minutes - 43.1 MBWhether you’re experiencing low sales, poor product-market fit, or inefficiency, the root of the problems you’re facing in business might be anchored in a lack of innovation. In the midst of massive change in our post-crisis world, the ability to devise smart new solutions to pesky or long-standing problems is especially vital, and it’s a sign that innovation is needed. Eleanor’s guest this week is Olympian, entrepreneur, innovator, and mom of four, Julia Rivard Dexter. Julia competed ...
How to Create Products That Millions Will Love Featuring User Research Expert Ximena Vengoechea
March 14, 2023 05:00 - 50 minutes - 41.4 MBOne of the biggest fears entrepreneurs face is that their offers won’t sell, and it’s not an entirely irrational fear. When your service, consulting or coaching offers aren't designed with users in mind, you can experience low to no sales, especially on group programs. This is where the discipline of user research comes in, and Eleanor’s guest today is a legitimate pro. Ximena Vengoechea was a UX researcher, mentor, and manager at LinkedIn, Twitter, and Pinterest. She shares the bigge...
Evidence-Based Tools for Setting and Achieving Goals Featuring Dr. Emily Balcetis
February 28, 2023 06:00 - 58 minutes - 47.3 MBAs an ambitious, high-achieving leader, you’re likely in the habit of setting goals. However, it’s also highly probable that you don’t always achieve them. Why is that? Is it a lack of discipline or motivation? Are you aiming too high or too low? Do you need to be setting different goals altogether? American social psychologist and Associate Professor of Psychology at NYU Dr. Emily Balcetis is here to offer her expertise on goal pursuit and her take on striving. She’s sharing evidence-...
Introducing: Anchored Intelligence
February 28, 2023 05:55 - 59 seconds - 1.4 MBAnchored Intelligence is the show that teaches entrepreneurs how to THINK BETTER and MORE DEEPLY about business growth, strategy and leadership. Each week we bring you actionable insight from leading academics, authors, innovators and globally recognized entrepreneurs. Our aim? Equip you with the wisdom, tools and expertise to build a world class company, culture and life. Join award-winning journalist and entrepreneur Eleanor Beaton for an astute, funny show that combines big ...
EP540: Foundations: How to Dramatically Increase Your Sales Conversion
February 21, 2023 06:00 - 39 minutes - 31.9 MBEven the most smart and successful founders would love to be able to increase their sales conversion, and it all boils down to setting up your business ecosystem in a way that maximizes your ability to do so. Eleanor is identifying the core problems that are blocking you from growing your sales conversion to freakishly high levels and the structural changes necessary to create a seven-figure business that generates sales. Listen in for the ultimate one-two punch to help you dramaticall...
EP539: Foundations: The Million Dollar Social Media Marketing Plan
February 14, 2023 06:00 - 43 minutes - 35.3 MBAt best, social media platforms are fun, vibrant, and high energy. At worst, they're crowded, loud, and overwhelming. As a result, even the most brilliant and experienced women founders struggle to figure out how to use them effectively to drive legitimate business results, feel exhausted, and aren’t seeing ROI from their efforts. Tune in this week to learn a powerful three-step approach that will help you build a million-dollar social media marketing plan from scratch, without using a...
EP538: Foundations: Scale to 7 Figures with Deep Niching
February 07, 2023 06:00 - 26 minutes - 22 MBIf you want to experience growth in your business without overworking, having to hire more team members, or come up with new offers, all while you as a leader have more open time in your schedule than ever before, you need to practice the art of deep niching. Discover three micro lessons about deep niching, and why the key to growth isn’t about working harder, but focusing harder. You’ll hear how to practice deep niching, and how it’ll grow your time, revenue, and profits to seven figu...
EP537: Foundations: How to Find Your Riches in the Niches
January 31, 2023 06:00 - 21 minutes - 17.7 MBYou might have heard the term, “The riches are in the niches” thrown around in business. But what does that really mean for you as CEO of your company? Listen in to discover how to increase your sales philosophy and speed up the flow of money by unlocking your riches in your niches. You’ll hear how having the courage to refine can change your life and business, how to get clear on what your Most Valuable Buyers want, and why this process is all about studying the gold that’s already in...
EP536: Foundations: Why You Need to Nail Your Brand Position
January 24, 2023 06:00 - 33 minutes - 27.8 MBIf you think about the most successful companies in the world, they’ve all invested in building unforgettable brands that emblazon their presence in the marketplace. They deliver that X factor that calls to their most valuable buyers, and it’s reinforced by their brand promise. Join Eleanor this week as she’s walking you through the what and the how of embodying brand promise as a leader, why your brand promise provides clarity around your company’s purpose, presence, and positioning, ...
EP535: Foundations: The 7 Figure Service Business Ecosystem Part 2: 3 Phases of Growing a PPAM Business
January 17, 2023 06:00 - 17 minutes - 14.6 MBIf you currently run a service-based business, or run a product-based business but want to add new revenue streams by offering services, listen up. Tune in to discover what the three phases of building a PPAM business are, what to expect as you move through each stage, the foundational pieces you need in place to grow, and the milestones and specific tasks you’ll be aiming for in each phase. Get full show notes and more information here: https://safimedia.co/535
EP534: Foundations: The 7 Figure Service Business Ecosystem Part 1: What is PPAM?
January 10, 2023 06:00 - 23 minutes - 19.7 MBFor over a decade, Eleanor ran an extremely successful consulting business. However, the downside of this model was that if she stopped working, so did the money. So eventually, she decided it was time to create something that was more lasting, leveraged, and had higher income potential. In this episode of our Foundations series, Eleanor is introducing you to a business structure called PPAM or Premium Priced Ascension Model. She’s walking you through why you need to build this kind of...
EP533: Foundations: Declutter Your Business and Apply 7 Figure Constraint
January 03, 2023 06:00 - 41 minutes - 33.7 MBDiscover how to declutter your business and apply seven-figure constraints to create a sustainable business that is custom made for you. You’ll learn what happens when you don’t apply constraints, and how being intentional about the constraints you’re going to put in place will create a cash machine that can build wealth, impact thousands of people, and grow well beyond you. Get full show notes and more information here: https://safimedia.co/533
EP532: Foundations: How to Give Yourself Space to Grow
December 27, 2022 06:00 - 25 minutes - 21 MBIf you want to be a powerful, visionary leader who can step into the fullness of her mission, you need space. The problem is that women have historically been denied space. Therefore, it’s a revolutionary act for a woman to give herself space, and Eleanor is showing you how on this episode. Discover how to offer yourself space so you can build your big, bold, and beautiful business with Eleanor's three practical strategies. Get full show notes and more information here: https://safimed...
EP531: Group Coaching VS 1-1 Coaching
December 20, 2022 06:00 - 20 minutes - 17 MBAs you think about your professional development in 2023, you might be considering what you’re going to invest in as part of your plan. As a coach, Eleanor has led both group mastermind experiences as well as one-on-one coaching containers, and she’s here to share insights that may surprise you about the relative value of each. You’ll learn how to identify which one you might need, and why the group coaching experience is the way to go if you’re ready to be challenged. Get full show no...
EP530: How to Build Your Brand with Op-Eds, Media Features and More with Shari Graydon of Informed Opinions
December 13, 2022 06:00 - 41 minutes - 33.7 MB70% of the voices of authority heard in Canadian media as experts and commentators are men, compared to the 30% share women have. This is a statistic found by Informed Opinions, a non-profit that is all about amplifying the voices of women and gender-diverse people for a more equitable society. Eleanor's guest today is Shari Graydon, the catalyst and director of this organization, and she’s here this week to explore the topic of amplifying women’s voices. Get full show notes and more i...
EP529: How to Be the Partner of Choice for Large Corporations with Christianne McMartin
December 06, 2022 06:00 - 54 minutes - 44 MBOne of the big themes we’ve been exploring here at Safi Media is how women entrepreneurs can grow their businesses by tapping into the power of corporate supply chains. This is a huge topic with so much to explore and unpack, and this week, you get to listen in to a powerhouse conversation Eleanor had with an expert in this arena. Christianne McMartin is the National Small Business Lead for The Scotiabank Women Initiative: an initiative created with the goal of advancing and supporting...