Black Girls Consult TOO!
166 episodes - English - Latest episode: 4 days ago - ★★★★ - 5 ratingsThe Black Girls Consult Too! podcast provides a business resource for women in consulting, especially women of color, to successfully navigate a hyper-masculine, highly competitive industry. It demystifies how to start and grow a thriving consulting business by simplifying the process and helping to avoid common pitfalls that can derail even the best ideas. Each episode is crafted to dive deep into consulting practice, business strategy, mindset, and more. For more information, visit www.excelatconsulting.com/podcast.
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Episodes
Episode 113: Mastering Conversations to Win Consulting Clients
April 25, 2024 09:00 - 33 minutes - 22.7 MBDo you find it challenging to design messages and social media strategies that resonate with C-suite executives, the critical decision-makers in any business? Are you tired of initial contacts that lack depth and fail to engage your potential B2B and corporate clients effectively? In this episode, we're diving deep into the art of sparking the right conversations to break through the noise and not only reach but also engage top-level executives. Learn the secret to transforming your initia...
Episode 112: Breaking the Glass Ceiling: 3 Key Beliefs Blocking Women Entrepreneurial Consultants
April 17, 2024 09:00 - 32 minutes - 22.3 MBAs women, we've long been aware of the glass ceiling that hinders our ascent to the top of our industries. Despite making slow and steady progress, many of us choose to shatter the glass ceiling on our own terms. However, despite our ambition, we often find ourselves stalled on our journey, facing mental barriers rooted in societal constructs designed to maintain the status quo. These limiting beliefs are nothing more than myths that keep us trapped in a cycle of self-doubt, holding us bac...
Episode 111: Growth Through Wisdom: Prioritizing Return on Investment
April 10, 2024 17:00 - 30 minutes - 20.8 MBUnlock the secrets to elevating the value of your consulting services. In this episode, we navigate the evolution of client expectations and the consulting landscape, equipping you with the tools to ensure your clients not only see but feel the impact of their investment in your expertise. Learn how to communicate the comprehensive value of your services, convincing clients that the benefits of your partnership extend far beyond the numbers, and position yourself as an indispensable asset in...
Episode 110: Conquering the Feast or Famine Cycle in Consulting
March 26, 2024 18:00 - 28 minutes - 19.3 MBAre the peaks and valleys of the consulting world leaving you on edge? Join me as I unravel the mystery behind the dreaded feast or famine cycle and provide you with surefire strategies to keep your consulting business thriving year-round. We've all been there, and it's time for a change. It's time to equip yourself with the tools and strategies needed to prevent overwhelm, foster consistent business growth, and ensure your consultancy remains at the forefront of clients' minds, even in t...
Episode 109: Building Trust and Revenue in Consulting with Client Journey Mapping
March 20, 2024 04:00 - 24 minutes - 17.1 MBUnlock the secrets to a flourishing consulting business with me as I explore the art of client acquisition and the transformative power of client journey mapping. This episode unravels the nuances of the client's decision-making process, guiding you to meet them at the precise moment they’re ready to engage. I'll share insights to help you craft a plan to capture attention, build trust, and position yourself as the expert they've been searching for. This episode is for those ready to enhance...
Episode 108: Navigating the Chaos: 5 Key Lessons on Resilience in Business
March 12, 2024 17:00 - 36 minutes - 25.1 MBIn this heart-to-heart episode, I pull back the curtain on everyday challenges in my journey to build resilience. These challenges taught me valuable lessons about growth and resilience that I'm eager to share with you. The value of the lessons we often learn in life is not evident at first glance, but they can breathe life into our businesses, keeping us moving in the right direction. We're talking about our consulting businesses and personal lives. It's all about keeping your eyes on the ...
Episode 107: Consulting 101: How to Unlock Profitable Skills You Already Have
February 22, 2024 05:00 - 20 minutes - 13.9 MBIn a world where everyone is searching for the next big thing, the real treasure may already be in your possession. In this episode, we are not just exploring what you're good at, but we're finding ways to strategically position your skills in a way that helps you build a profitable consulting business that brings you joy and fulfillment. Whether you're looking to pivot your business, enhance your current approach, or get started from scratch, we've got the insights you need. Tune in now to ...
Minisode 3: Turning Lived Experiences into Competitive Advantage: Strategies for Women of Color in Entrepreneurship
February 16, 2024 17:00 - 5 minutes - 3.9 MBWhat if your unique journey as a woman of color in entrepreneurship could be your ultimate game-changer in a competitive market? In our latest episode, we uncover the secrets to turning lived experiences into a powerful tool for innovation and leadership. This episode promises to equip you with the insights to navigate toward success by embracing the richness of your own story. It's not about fitting into a predetermined mold or offering what's already out there; it's about creating a spac...
Episode 106: How to Become More Visible as a Consultant to Land More Clients
February 07, 2024 18:00 - 17 minutes - 12 MBIn today's competitive market, achieving visibility as a consultant transcends mere exposure. It's a critical element in building your personal brand and amplifying your voice as a thought leader, paving the way to attract a broader client base and drive the growth of your consulting business. This episode delves deep into ways that you can enhance your presence on and offline. We'll redefine the concept of “visibility” and explore practical tips to elevate your visibility on various digital...
Mastering Client Acquisition: Strategically Land Your Ideal Consulting Clients
January 31, 2024 12:00 - 15 minutes - 10.5 MBReady to elevate your consulting business with a client acquisition system that's both effective and tailored to your hectic lifestyle? In this episode, we are unpacking the secrets to aligning your services with the core needs of your ideal clients, ensuring that you're not just chasing leads, but attracting the ones that genuinely resonate with your mission. By leveraging a repeatable system that's primed for automation and delegation, I'll show you how to boost your revenue and build a ...
Episode 104: Building Momentum in Consulting for 2024
January 10, 2024 18:00 - 26 minutes - 18.3 MBWelcome to Season 3 of the Black Girls Consult TOO! Podcast! This season promises to be a game-changer for women , especially women of color in the consulting industry. With a focus on five key areas—business foundations, mindset, client acquisition, expert messaging and thought leadership, and lean systems— we'll move together through the complexities of nurturing a sustainable and highly profitable business. Tune in to hear what we have in store for the new year! ************** Stay up...
Episode 103: Why Traditional Lead Generation Strategies May Not Be Working For You [REBROADCAST]
December 27, 2023 17:00 - 27 minutes - 18.6 MBHave you tried all of the familiar lead generations strategies and felt like you were still coming up short? Are you trying to figure out what you could be doing wrong? What if I told you that it's likely not you, but the strategy you are using that is letting you down? It was easy to get your consulting business started. But, getting it off the ground is an entirely different scenario. In this episode of the Black Girls Consult TOO! Podcast, we discuss why some traditional lead generatio...
Episode 102: Mastering the Art of the Pitch: More Than Just Words
December 20, 2023 21:00 - 23 minutes - 15.9 MBThis episode isn't just about crafting an impactful pitch deck or a persuasive presentation; it's a journey into the finer aspects of pitching that often go unnoticed but make all the difference. Discover the subtle art of weaving emotional intelligence into your pitch, understanding your audience at a deeper level, and presenting your solution not just as a concept but as an experience. We'll explore how the smallest details can create the biggest impact, turning a simple pitch into a comp...
Episode 101: Disrupting the Consulting Industry: A Deep Dive into Innovation, Adaptation, and Continuous Growth
December 13, 2023 18:00 - 33 minutes - 23 MBReady to disrupt your industry? Brace yourself for an enlightening discussion as we unpack the transformative principles of Clayton Christensen's work in Disruptive Innovation and bring them into the spotlight of the consulting industry. As the world rapidly evolves around us, understanding the landscape and the concept of "jobs to be done" is crucial. We all know the marketplace is congested, but there's always room at the top for those who dare to think differently. Being part of this conv...
Episode 100: A Fireside Chat...2024's Consulting Game Changers: What's Next?
December 06, 2023 17:00 - 45 minutes - 31.2 MBIt's the 100th episode of the Black Girls Consult TOO! podcast!!!!!!! We are celebrating with a fireside chat about the future of the consulting industry. We're journeying from the bloom and gloom of the pandemic to the rise of remote consulting and more. Our goal is to help you fine-tune your strategic positioning to make 2024 a year of greater impact and financial success. This episode is packed with insights that will help you stay ahead of the curve. This celebration is to express our ...
Episode 99: Subcontracting in Consulting: Breaking Down the Pros and Cons
November 28, 2023 16:00 - 29 minutes - 20 MBIn this episode, we tackle a question that could be a game-changer for your consulting business: To subcontract or not? This isn't just another business decision. It's one that could redefine your entire consulting journey. Whether you’re navigating the consulting world solo or steering a small firm, this discussion is crafted with your challenges and aspirations in mind. Join us as we explore the untapped potential and hidden pitfalls of collaborating with other consultants. We're delvin...
Episode 98: Building a Consulting Business that Works for You [Consulting Simplified Series - Part 5]
November 21, 2023 10:00 - 15 minutes - 11 MBWelcome to Part 5 of the Consulting Simplified Podcast Series, where we continue our journey of redefining and simplifying the path to success in entrepreneurial consulting. In this episode, we delve into the empowering process of creating a business that is not just a source of income but a reflection of your personal vision and an integral part of your life. In this candid discussion, we focus on ways to construct a business model that aligns harmoniously with your lifestyle, ensuring tha...
Episode 97: A Simple Digital Strategy to Boost Your Visibility in the Consulting Space [Consulting Simplified Series - Part 4]
November 15, 2023 16:00 - 16 minutes - 11.4 MBFeeling swamped by the endless cycle of content creation? You're not alone. Getting your brand noticed online often feels like a juggling act. But what if the secret to marketing success is simpler than you think? In today's 'Consulting Simplified' episode, we're cutting through the complexity of digital marketing. Discover a strategy that clears the clutter, so you can focus on what truly moves the needle – serving your clients. We'll give you the keys to a marketing approach that's not o...
Episode 96 The Art of Quality Content: The Consultant's Guide to Simplifying Social Media and Content Strategy [Consulting Simplified Series - Part 3]
November 07, 2023 18:00 - 22 minutes - 15.6 MBAre you constantly struggling to keep up with the ever-changing algorithms of social media and feeling overwhelmed by content strategy? Well, in this episode, we're talking about how you can break down complex topics into digestible bites. We'll explore how to master your organic reach and why you should focus on quality over quantity. You'll also learn how to establish yourself as an authority in your field through your content, build trust with your audience, and ultimately boost your busi...
Episode 95 Maximize Efficiency by Crafting Low-Effort Consulting Offers [Consulting Simplified Series - Part 2]
November 01, 2023 04:00 - 23 minutes - 16 MBToday, we're diving into the nitty-gritty of designing low-effort consulting offers that can simplify your workload. We'll tackle the age-old debate of offering what clients say they want versus what they truly need. Plus, we'll explore the magic of creating offers that aren't just a one-hit-wonder, but are both captivating and repeatable. Think about it – less time crafting, more time consulting! So, grab a cup of your favorite brew, kick back, and let's chat about taking your consulting ga...
Episode 94 Unraveling Complexity: Streamlining Your Consulting Business for Success [Consulting Simplified Series - Part 1]
October 25, 2023 03:00 - 23 minutes - 16 MBEver feel bogged down by the complexities in your consulting business and wonder how it affects your growth? Let's get into the thick of it and unravel why an intricate sales funnel, misalignment of services, and inconsistency in messaging could be the barriers holding you back. In this episode we’ll discuss how these complexities can create leaks in your business model, leading to burnout and stunting your revenue growth. It's time to tackle those complexities head-on and learn how to mai...
Episode 93: Striking a Balance between Corporate Life and Entrepreneurship with Dr. Nicole Bryan
October 18, 2023 04:00 - 1 hour - 42.6 MBHow often have you found yourself at the crossroads of a demanding nine-to-five job and a promising entrepreneurial dream? Welcome to our latest episode, where we engage in an enlightening conversation with Dr. Nicole Bryan, also known as The Change Doc. Known for her impactful role as a Human Resources executive and a seasoned entrepreneur, she shares her path to embracing and balancing a demanding career. Dr. Bryan's inspiring narrative redefines the possibilities of making your 9-5 job ...
Episode 92: Mastering the Art of Data Storytelling for Business Success
October 10, 2023 11:00 - 24 minutes - 16.9 MBDo glazed eyes greet you when you present graphs and stats? Do your carefully crafted infographics get ignored? It happens to the best of us. Even brilliant data falls flat without narrative - the missing link between information and connection. In this episode, we’re exploring the art of data storytelling to make your numbers magnetic. With the right framework, your data will go from dry to dynamic - keeping audiences engaged, informed, and ready to take action. You’ve put in the work to ...
Episode 91: Bland to Bold: A Consultant’s Guide to Thriving Online by NOT Competing with Influencer Content and Pushing Against the Status Quo (Audio Guide)
September 26, 2023 09:00 - 29 minutes - 20.2 MBWe’re consulting in a new era… a world driven by a digital economy that is reliant on various messaging models to successfully navigate the space. In this episode we are unveiling a new audio guide that shares more depth and insight into the intricate world of digital messaging models. From influencers to e-commerce to experts and service providers, we dissect the nuances of various models, and reveal how you can make a greater impact and leave your indelible mark on the consulting industry...
Episode 90: Small Business, Big Money
September 20, 2023 14:00 - 27 minutes - 19.1 MBAre you operating a small consulting business or thinking of starting one? It's time to shatter common misconceptions, redefine what it means to be small and embrace the inherent value that small businesses bring to the table. In this episode, we are looking at how many 'big' businesses are actually small by definition and explore the power of being small and how to harness this power to compete with larger entities. Through examining two value models - business-to-consumer and business-to-b...
Episode 89: Unlocking the Full Potential of Strategic Planning
September 12, 2023 18:00 - 22 minutes - 15.6 MBHave you ever wondered why some businesses thrive while others fail despite having similar resources? That's where the power of strategy in consulting comes in as a game changer. Strategy is the backbone of any successful business, and in today's episode, we're pulling apart the elements that make a good one. We distinguish between a plan and a strategy and delve into how creating value plays into our ability to sell and generate revenue. Join us as we dissect how to maximize success and lon...
Episode 88: Redefining Consulting Beyond The Business Degree
August 30, 2023 14:00 - 23 minutes - 16.2 MBWhat if a business degree was not a prerequisite for success in consulting? Let's shatter that notion and navigate the consulting world from an entrepreneurial perspective. It's time to set aside industry norms and explore how your unique skill set can make you the go-to consultant in any field. We're not just talking about the corporate world but about leveraging consulting to elevate your price point and revenue streams across industries. In this episode, we'll take a deeper dive into th...
From Climbing the Corporate Ladder to Being Your Own Boss
August 25, 2023 09:00 - 4 minutes - 3.27 MBHow do you create a business that not only complements your lifestyle but also helps you reach your financial dreams? How do you land high-paying clients in the corporate or consumer space, even if you're starting out? You're invited to eavesdrop on a recently hosted free live training (a.k.a. masterclass), where I dive into these answers and more as we explore the unique opportunities that await you in the consulting world. So grab a cup of your favorite beverage, pull up a chair, and let's...
Episode 87: Nailing Difficult Sales Conversations
August 16, 2023 15:00 - 22 minutes - 15.6 MBReady to transform your sales strategy? Imagine being armed with a formula that elevates your sales conversations, effectively convincing potential clients of your offer's value. In this episode, we are exploring what must be in place long before a sales call or meeting begins to set you up for success. When you master these three things, you can potentially revolutionize your business and land more consulting clients with greater ease. It's time to elevate your sales game! ****** If you...
Episode 86: Pushing Past Limiting Beliefs to Build Your Practice [REBROADCAST]
August 09, 2023 09:00 - 27 minutes - 19.1 MBIn the world of consulting, there are some deep-rooted beliefs that often become silent roadblocks in our businesses. These notions, although common, can undermine our confidence, negatively impact our professional interactions, and cap our growth potential. In this rebroadcast episode, we're exploring and dissecting these prevailing mindsets that often haunt consultants at the early stages of their careers. Through insightful conversation, we'll unravel the origins of these limiting beliefs...
Episode 85: The Consulting Secret to Always Having the Perfect Response
August 02, 2023 09:00 - 24 minutes - 16.5 MBMastering your messaging is the secret sauce to navigating conversations with authority and ease. In this episode, we will reveal a proven model for crafting a message that sells itself. We also delve into the importance of continually evolving your practice and staying ahead of the curve to offer beyond-the-textbook solutions that separate the good from the great. Whether you're just starting out or looking to take your consulting business to the next level, you'll want to tune in. ****** ...
Episode 84: Thought Leadership - How to Make Your Business Stand Out in a Saturated Market [REBROADCAST]
July 27, 2023 09:00 - 24 minutes - 16.9 MBThought leadership is more than just publishing content on social media – it goes beyond that. It's about resonating with your clients, communicating a powerful message that you're here to assist, and sharing your unique perspective. In an industry as saturated as consulting, it's crucial to make yourself stand out, and by using thought leadership, you can appeal to your clients' emotions and identity, creating lasting impressions. In this episode, I’ll be discussing the various steps to kic...
Episode 83: Unlocking the Secrets of Effective Networking to Establish High-Value Connections
July 18, 2023 18:00 - 34 minutes - 23.8 MBEver wondered how to get the most out of events or grow your network with high-value connections in your industry? It's safe to say that collecting business cards or even quick photos will no longer cut it. People are craving authentic connections that turn into business connections that have a more meaningful purpose and greater alignment. In this episode, we delve into the importance of quality over quantity. We'll discuss how to connect and engage in meaningful discussions that could pot...
Episode 83: Shifting Perspective from Failure to Growth
July 11, 2023 09:00 - 24 minutes - 16.6 MBWe've all stumbled and fumbled along the way, feeling like failure has the last word. But guess what? It doesn't have to be that way. Together, we'll take a close look at our failures through a magnifying glass, uncovering their hidden potential. In this podcast, we'll explore how shifting our mindset around failure can have a profound impact on our lives. By reframing setbacks as valuable learning experiences, we can develop a healthier and more productive attitude. No more taking failures...
Episode 82: Shifting Perspective from Failure to Growth
July 11, 2023 09:00 - 24 minutes - 16.6 MBWe've all stumbled and fumbled along the way, feeling like failure has the last word. But guess what? It doesn't have to be that way. Together, we'll take a close look at our failures through a magnifying glass, uncovering their hidden potential. In this podcast, we'll explore how shifting our mindset around failure can have a profound impact on our lives. By reframing setbacks as valuable learning experiences, we can develop a healthier and more productive attitude. No more taking failures...
Episode 81: Embracing Vulnerability to Increase Visibility of Your Consulting Business
June 27, 2023 12:00 - 32 minutes - 22.2 MBAre you convinced that showing your softer side may look unprofessional and hamper your chances of success? Shake off these misconceptions and confront these fears head-on as we redefine the role of vulnerability in marketing your consulting business. Together, we will examine society's age-old conditioning that equates vulnerability with weakness and how this view can curtail our potential. We'll explore the strength that lies in letting our guard down, presenting our authentic selves, and...
Episode 80: How to Create an Aligned Visibility Strategy
June 20, 2023 13:00 - 29 minutes - 20.4 MBThere's more than one approach to showing up on and offline and being more visible when marketing your consulting business and building your thought leadership brand. For many, the level of visibility most experts recommend is not easy to do without support or help. Discover how you can create a more natural evolution into being more visible in your space so that you can create a sustainable approach to building your expert brand. Because the more aligned you are with the process, the easie...
Episode 79: From Camera Shy to Video Savvy with Dominique Anders
June 14, 2023 18:00 - 40 minutes - 27.5 MBAre you ready to step into the spotlight and leverage video content to grow your consulting business? I've brought on an amazing expert, Dominique Anders, who shares her journey from working in unscripted television to helping entrepreneurs and small businesses create powerful video content. In this episode, we're diving deep into the essentials of crafting an effective video content strategy. But what if you're camera shy? No worries! You'll get practical techniques for overcoming self-...
Episode 78: Boost Your Consulting Business with Strategic Content Creation for Increased Visibility and Growth
June 06, 2023 16:00 - 25 minutes - 17.4 MBAre you struggling to increase your visibility as a consultant? Join me on a laid-back journey as I share my personal experiences and lessons learned from focusing on long-term content creation to stand out and make an impact in our industry. Trust me, it's worth the ride, as increased visibility can lead to opportunities, friendships, and collaborations we never imagined. In this episode, we'll also explore the art of strategic content creation and how being mindful of the opportunities we...
Episode 77: Conquering Challenges and Building Resilience in Consulting (Mind Your Mind Series Part 5)
June 01, 2023 02:00 - 32 minutes - 22.2 MBReady to conquer the challenges and stressors of running a consulting business? We dive into the indispensable role of resilience for female entrepreneurs and women of color, particularly in the competitive consulting landscape. Together, we'll uncover strategies to manage stress effectively, embrace healthy stressors, and rise above adversity with renewed strength and resolve. Don't let adversity become a burden on your journey to building a resilient and thriving consulting business! ****...
Episode 76: Overcoming Imposter Syndrome (Mind Your Mind Series Part 4)
May 23, 2023 13:00 - 30 minutes - 21.3 MBMay is Mental Health Awareness Month, and we are spreading the word with the Mind Your Mind Series on the Black Girls Consult TOO! Podcast. Each episode will focus on everyday challenges that lead to eventual burnout and how to avoid hitting an energetic wall. In part 4 of the series, we're overcoming imposter syndrome so that you can fully celebrate the accomplishments you have rightfully achieved. It's time to stop imposter syndrome in its tracks. Tune in to learn more! ****** If you wa...
Episode 75: Unleashing Confidence (Mind Your Mind Series Part 3)
May 16, 2023 17:00 - 34 minutes - 23.7 MBMay is Mental Health Awareness Month, and we are spreading the word with the Mind Your Mind Series on the Black Girls Consult TOO! Podcast. Each episode will focus on everyday challenges that lead to eventual burnout and how to avoid hitting an energetic wall. In part 3 of the series, we discuss how to unleash your confidence by tuning out all the noise causing you to dim your light. Tune in to learn more! ****** Grab your Offer Magazine Template! Download it here. If you are ready to gr...
Episode 74: Overcoming Perfectionism (Mind Your Mind Series Part 2)
May 09, 2023 14:00 - 29 minutes - 20.3 MBMay is Mental Health Awareness month, and we are spreading the word with the Mind Your Mind Series on the Black Girls Consult TOO! Podcast. Each episode will focus on everyday challenges that lead to eventual burnout and how to avoid hitting an energetic wall. In part 2 of the series, we are discussing how to overcome perfectionism and increase our performance and profits. Tune in to learn more! ****** Interested in starting a consulting business? Here's a quick guide to packaging what you...
Episode 73: Avoiding Burnout (Mind Your Mind Series Part 1)
May 02, 2023 09:00 - 32 minutes - 22.1 MBMay is Mental Health Awareness month and we are spreading the word with the Mind Your Mind Series on the Black Girls Consult TOO! Podcast. Each episode will focus on everyday challenges that lead to eventual burnout and how to avoid hitting an energetic wall. Part 1 of the series explores burnout, what it is, the impact it can have on our lives and consulting businesses and how to avoid it at all cost. Tune in to learn more! ****** Interested in starting a consulting business? Here's a qui...
Episode 72: Achieving Entrepreneurial Success as a DEI Consultant with Dynasti Hunt
April 18, 2023 14:00 - 56 minutes - 38.9 MBTaking the leap into consulting can be scary, but when you do, AMAZING things can happen on the other side. In this episode, we welcome The Shift® CEO and Founder Dynasti Hunt, who shares the details of her mid-career shift into the consulting world. We're diving into equitable systems, creating a transition plan into entrepreneurship, challenges as a WOC consultant, and the eventual success when you decide to bet on yourself to move forward. You're not going to want to miss it. Tune in now!...
Episode 71: How to Generate Predictable Revenue with a Sales Pipeline
April 13, 2023 13:00 - 33 minutes - 23 MBStability and security in business come from predicting your revenue and establishing a stable financial footing. This can be a challenge without a reliable way to forecast the profits you will make over time and can impact the quality of your sales and your ability to remain true to your mission and vision. The sales pipeline is a way of visualizing your impact on the client journey that places more control in your hands. Having this knowledge can help you move with greater intention to lan...
Episode 70: Making a Mid-Career Shift Into Consulting
April 04, 2023 14:00 - 21 minutes - 14.5 MBYou're ready to take the leap into consulting but are a little nervous about what lies ahead. That's common if you have found success in your career. The thought of making a shift sounds risky. But it doesn't have to be. In this episode, we discuss ways to make a more natural transition into entrepreneurial consulting and the next steps you should take. ********** Learn how you can build a thriving consulting business. Register for my FREE email course Consulting Mastery Blueprint: 5 Steps ...
Minisode 2: How to Find the Best Traffic Sources for More Leads
March 31, 2023 13:00 - 7 minutes - 5.51 MBDo you want to gain more qualified leads for your consulting business? If so, you need an effective source of high-quality traffic to get more eyes on your service and offers. In this minisode, we are talking about why understanding your traffic source and optimizing the traffic you generate for your business is important and how you can increase your traffic and leads by paying close attention to the details. ********** Interested in starting a consulting business? Here's a quick guide t...
Episode 69: The Truth About Imposter Syndrome
March 29, 2023 09:00 - 24 minutes - 17.2 MBDo you feel like an imposter when someone refers to you as an expert? If so, you're not alone. Despite being highly educated, experienced, and an all-around badazz, so many women in consulting, especially women of color, struggle with what they have been told is imposter syndrome. But what if there was another reason that those feelings exist? In this episode, we're peeling back the layers on what may be making you feel like an imposter instead of the expert you are and how you can fix it. ...
Episode 68: Creating Ideal Client Avatars that Work
March 21, 2023 11:00 - 19 minutes - 13.4 MBMarketing is an essential part of running a consulting business. Sharing a message that resonates with your target audience is vital to attracting more business. But are you finding it challenging to craft a message that works? If so, you may be speaking to the wrong person. In this episode, we are tackling creating an ideal client avatar representing a REAL potential client. If you need a quick marketing tune-up, tune in now! ********** Interested in starting a consulting business? Here's...