Handmade & Beyond Podcast
302 episodes - English - Latest episode: 19 days ago - ★★★★★ - 37 ratingsI help other people start, build, and grow their handmade and Etsy businesses so that they can make extra money pursuing their passion. I am a real seller that makes their entire living off Etsy and my handmade business. I teach others how to do the same.
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Episodes
How Important Are Etsy Shop Sections? 5 Tips
March 22, 2022 17:25 - 16 minutes - 30.8 MBMany sellers ignore their shop sections! Sure they're not as important as your actual listings, but shop sections still add value for your customers. Not only that, it helps with the all mighty Etsy SEO (search engine optimization), which dictates traffic/sales. Today I am going to give you 5 tips to help you with your shop sections so you can optimize your shop. Don't forget to download the free Etsy Shop Section Checklist PDF that compliments what I talk about in this episode. I ...
Etsy Has Increased Their Fees... 5 Ways To Overcome The Increase
March 15, 2022 10:00 - 23 minutes - 43.3 MBToday's episode is about the not so popular elephant in the room, Etsy's fee increase... I get it, higher fees take money out of small business owner's pockets. The first reaction is often a negative one. Since I'm a glass half full person, I want to give you some perspective about this fee increase and also give you 5 ways you can mitigate the increase. I talk about the free Etsy fee calculator in this episode which is awesome! You can snag it here
Do Etsy Ads Work?
March 08, 2022 11:00 - 16 minutes - 31 MBIsn't this the question of all questions? Most Etsy sellers at one time or another have wondered if ads were a good way to add revenue to their business... The real answer is it depends and there are a lot of variables at play. But I can tell you that there are some best practices to follow in order to at least have a chance at running profitable ads. In today's episode, I dive into some success tips, pros, and cons of running Etsy ads for your business. Don't forget to download the...
How I made $1,000s more in sales on Etsy
March 01, 2022 11:00 - 11 minutes - 21.8 MBEveryone is searching for the elusive golden goose in today's age of limitless opportunity. We chase shiny objects, we chase influencers, we chase squirrels... lol. The sad reality is most of that doesn’t lead us anywhere. When in fact what most business owners should be chasing is the OLD tried and true way of increasing sales, which is email marketing. In today's episode, I talk about 3 reasons why email marketing is still king and why you should implement it in your business. ...
#1 Reason Etsy Shops Get Suspended
February 22, 2022 11:00 - 16 minutes - 30.6 MBMany new and even veteran Etsy sellers talk about the dreaded Etsy shop suspension.. duh duh duh... I know it's scary. But if you know the #1 reason shops get suspended and how to make sure you don't fall into this category you shouldn't be scared. Today's episode talks about how to avoid getting your shop suspended so you can live a carefree and happy Etsy life. Are you a new seller who needs more tips on how to avoid problems early on? Download my free Etsy quickstart guide! Click...
13 Simple Steps To Reach $100K In Your Handmade Business
February 15, 2022 11:00 - 29 minutes - 55.1 MBI know you probably have income goals in your business. Maybe you want to make a few extra hundred dollars each month. Maybe you dream BIG and want to hit that $100k mark. When I started I never dreamed that would be possible. But then over time, I started to think it was possible and that became my ultimate goal. Looking back at my early days and the years it took for me to get to consecutive six figure years, I realized there were 13 main steps I took to get me there. And that'...
5 Sales Channels You Can Try For More Sales
February 01, 2022 11:00 - 16 minutes - 30.5 MBMaybe you're not getting the traction you want on Etsy or maybe you just want to boost your revenue. Either way, you may have thought about dabbling in some new sales channels. In today's episode, I go over 5 sales channels that could be beneficial for you to try. I also talk about the main pros and cons of each. Are you a newer Etsy seller and are struggling to get the results you need with your Etsy shop? Try my FREE Etsy Listing Checklist. Get all the best practices you need to find...
Just Say No To The Extra Junk In Your Etsy Biz!
January 25, 2022 11:00 - 22 minutes - 41.1 MBUsually in your business saying yes and taking tons of action will get you to the next level. However, this episode is all about saying no to the extra junk that may come your way during your business journey. This may be spam messages, third party tools, new products outside of your niche, or any other of the many shiny objects out there fighting for your attention. This episode will help you decide which new opportunities are best for you and how to be strategic about those you choose. ...
Find Your Ideal Customer Avatar
January 18, 2022 11:00 - 16 minutes - 30.3 MBWhat the heck is a customer avatar and why is it important? You're in luck. I talk about this and more in this episode. Knowing your ideal customer can help you market better, align your brand better, get more sales, and give customers more of what they want. All of this can give you more out of your business so you can worry less. Of course, I have a handy free guide that goes with this episode and will help you find YOUR ideal customer avatar. You can get your copy for free here...
3 Steps To Crush Your Goals This Year (New Podcast)
January 11, 2022 11:00 - 21 minutes - 40.5 MBWelcome to episode 100! Wow, it's hard to believe. Thanks for all the support, kind words, and encouragement along the way. I appreciate my listeners and if I can impact your business or life in just a small way then it’s worth it. This time of year is all about goals… Which honestly makes me cringe. Why? Most people never meet or come close to hitting their goals because there is so much emphasis on having and setting goals but very little on actually how to do it so you can reac...
Lost Package... What Would LL Do?
January 04, 2022 11:00 - 7 minutes - 14.6 MBThe dreaded lost package... If you're in the e-commerce game long enough this will inevitably happen to you. The post office will lose a package. Luckily, for me it doesn't happen that often. But when it does and depending on how you handle it, you could have a customer service nightmare on your hands. Today I want to talk about how I handle lost package issues so it could help you if it happens.
If I Was Starting A New Etsy Business What Would I Do?
December 28, 2021 17:00 - 27 minutes - 50.6 MBIt's safe to say I've been in the Etsy "game" for quite a while now. 8 years to be exact... In that time I've learned a bunch. Mostly from many mistakes.. lol. When looking back at all I have done and learned over the years it got me thinking about what I would do now if I started a brand new Etsy business? What are the main things I would focus on to ensure I had the best chance of success? Well instead of keeping all this to myself I'm going to share these things in today's episod...
3 Tips To Create Winning Etsy Listings
December 21, 2021 11:00 - 17 minutes - 32.3 MBIf you've started an Etsy business of course your main focus is making sales. This is the best way to gauge success. Sales equal winning. However, winning is usually a lot harder than most sellers realize. It may lead you to believe your products aren't good enough or Etsy doesn't work. What it really comes down to is a combination of factors that you can control and if done correctly can increase your chances of winning. In today's episode, I want to give you some tips to "win" m...
3 Kinda Secret Etsy Features You Should Know About
December 14, 2021 11:00 - 16 minutes - 31.1 MBApps today have so many features. With all the bells and whistles it can be easy to miss some. Etsy is no different. There are tons of features with new ones coming out all the time. Today I want to point out 3 Etsy features that maybe you don't know about but should. These could help your business in several different ways. I dive in and talk about Alt Text, Search Analytics, and Explore in today's episode.
Must-Have Supplies & Equipment Necessary To Run An Etsy Business
November 30, 2021 14:28 - 16 minutes - 31.3 MBNew sellers often consider what they're going to sell, their shop name, their branding, etc. But it's common for them to miss other supplies, equipment, and materials that will be necessary to run their business effectively and efficiently. Let's dive in and talk about this laundry list of goodies that will help you run your Etsy business better!
10 Important Key Terms To Know When Running An Etsy Or E-commerce Business
November 23, 2021 11:00 - 16 minutes - 30.8 MBIn today's episode, I go over some of the most important key terms related to your business and their meaning. I'll be talking about: 1 - Visits 2 - Views 3 - Conversion % 4 - Clicks 5 - ROAS 6 - YOY 7 - Traffic 8 - Revenue 9 - Profit 10 - SEO Are you new or just opened an Etsy shop? Get my free PDF download Etsy Quickstart Guide. The perfect guide for those looking to start or who just started an Etsy shop to ensure they’re set up for success. Get it here www...
Quick Question Friday: Should You Use Etsy Ads?
November 19, 2021 13:02 - 8 minutes - 15.6 MBAre Etsy ads a magic lever to automatically increase your revenue? I'd say no. When deciding to run Etsy ads you should make sure to have your shop in order and a good understanding of Etsy best practices before starting an ad campaign. Not doing this could actually hurt your shop rather than help it. In today's episode, I talk about this and more to help you decide when it's a good time to advertise. Need help with Etsy SEO? Get my free Etsy SEO Revealed eBook here: www.handmade...
My Top 3 Favorite Features of Alura
November 16, 2021 11:00 - 13 minutes - 24.3 MBIt's no secret that I love Alura. They have a truckload of really cool features to help you with your Etsy business. They have SEO tools, shop analyzer tools, follow-up tools, and much more. In today's episode, I am going to touch on 3 of my favorite tools that Alura has and how I use them for my own business. Click on the link below to check out Alura and all its amazing features to help your Etsy biz. This tool is the real deal! https://www.alura.io/?via=LLETSY
Quick Question Friday: Should You Put Text On Your Etsy Product Photos?
November 12, 2021 11:00 - 6 minutes - 11.5 MBHappy Friday! I wanted to do an episode on adding text to your product photos because I've been getting this question a lot. It seems there's a lot of confusion on whether you should do this or not and if doing it will hurt your business. Let's dive in and talk about it!
5 Ways To Level Up Your Customer First Time Buying Experience
November 09, 2021 11:00 - 18 minutes - 34.1 MBMost of your customers will be first-time buyers from your shop and may even be first-time Etsy buyers as well. With all those new buyers, it's vital to make and leave a great first impression. That's why I want to help you by giving you 5 great ways to level up your customer's first-time buying experience. These are easy to do, but often get overlooked by sellers. Repeat buyers are an important way to grow your business year after year. Let's dive in! I mentioned Alura in the po...
A Customer Wants A Custom Order But You Don't Offer Custom Orders
November 05, 2021 10:00 - 11 minutes - 20.4 MBIt's time for a brand new segment, "What Would LL Do (WWLLD)." This is where I talk about popular topics relating to your handmade/Etsy business and talk about what I would do in that scenario. I've come across a bunch of common and uncommon issues in my 20+ years of selling online. It's my hope to share some insight with you so you can have the ammo to tackle issues when they come up. Today's topic is all about custom orders and what to do if you get asked for a custom order but i...
Etsy Product Photo Tips With Imelda From Sunset Shutterbug
November 02, 2021 12:30 - 49 minutes - 91 MBLet's face it, product photos are tough. If you sell online I'm sure you know what I mean. You may have the perfect product, but if your photos are terrible no one will click on your listing which means no one will buy. I've been in your shoes. Even after selling online for over 20 years, I am still not a photography expert. This is why I wanted to talk to someone who is, Imelda from www.sunsetshutterbug.com in today's episode. We dive into some of the BIGGEST mistakes sellers make w...
5 Sneaky Good Etsy Tips
October 26, 2021 10:00 - 13 minutes - 24.7 MBWhat's up, everyone!? I wanted to do a new podcast on some of the coolest Etsy tips to save you time and help performance. In today's episode, I talk about copying listings, the sell on Etsy app, saving messages, sending coupon codes, and mailing presets. Let's dive in! Don't forget to download my FREE Black Friday Playbook here. Get everything you need to plan and run a successful Black Friday Sale!
Quick Question Friday: Should You Leave Holiday/Seasonal Products Up Year-Round?
October 22, 2021 10:00 - 6 minutes - 12.2 MBThe holidays are coming up on us really soon... It's hard to believe. With that being said, I wanted to talk about a question I always get around the holidays. Should you leave holiday stuff up year-round? Depending on your niche you may want to leave them up or take them down. However, I think there are benefits to taking them down. Let's dive into today's episode and I'll explain. Don't forget to download my FREE Black Friday Playbook here. Get everything you need to plan ...
How To Get Ready For A Successful Black Friday
October 19, 2021 10:00 - 16 minutes - 30.1 MBBlack Friday is right around the corner! This year I want to make sure you're the most prepared to take advantage of this HUGE buying event! In this episode, I help you plan and give you some strategies so you can have an awesome Black Friday! Also, make sure to download my FREE Black Friday Playbook here. Everything I talk about in this podcast and more is in this playbook. You're going to love it!
Quick Question Friday: My Business or Etsy Name is Taken! Now What?
October 15, 2021 10:00 - 8 minutes - 16.5 MBYou're all set to open your Etsy shop and your name is taken! What a bummer. This happens to many sellers, especially now with the millions of shops out there. In this episode, I want to talk about what to do if this happens and give you some additional tips to help you get through this. Getting ready to open your Etsy shop?! Download my FREE Etsy Quickstart guide via the link below. I want to make sure you have everything you need to open your shop successfully: www.handmadeandbeyon...
How To Avoid Getting Your Etsy Shop Suspended
October 12, 2021 10:00 - 18 minutes - 33.8 MBThis is something that new and current Etsy sellers get scared about. First, understand that ANY e-commerce platform can get shut down if you don’t follow the rules. People act like Etsy is so harsh and usually say I’ll just open my own website. Your own website has a host, usually has a third-party builder it runs off like Shopify, Square Space, etc. You don’t control those and they can shut you down as well. All Etsy shops get shut down because they did not follow Etsy’s selling ...
5 Biggest Etsy Time Wasters
October 05, 2021 10:00 - 16 minutes - 30.8 MBTime is a valuable resource we can never get back. In business, if you're wasting time or spending it on the wrong tasks, it can keep you from growing and meeting your goals. Let's talk about 5 of the biggest time wasters I've seen a lot of Etsy sellers fall victim to, including myself. Etsy SEO Revealed FREE eBook - Learn and understand Etsy SEO to help you grow your business. Download it for free here: https://www.handmadeandbeyond.com/etsyseosuccess
Quick Question Friday: Someone Wants A Refund... Now What?
October 01, 2021 10:00 - 5 minutes - 9.78 MBRefunds aren't fun, but as a business owner, we have to deal with them. If you haven't had to deal with a requested refund yet, you can be sure it will happen eventually. In today's quick question Friday I talk about refunds, how to prepare, and how to handle them. Let's dive in!
What To Do With Your Business Revenue & Profits
September 28, 2021 10:00 - 16 minutes - 31.1 MBI've got a fresh, new podcast for ya! This is a topic that I don't hear talked about much so I wanted to give you some feedback on what to do with your business revenue & profits. There's no short of opinions or strategies when it comes to money and you always have to do what's right for YOUR business. But I at least wanted to let you know what I do and maybe give you some ideas to help you strategize.
Quick Question Friday: I Got My First Etsy Sale! Oh Crap Now What?!
September 24, 2021 10:00 - 5 minutes - 10 MBAhh the exhilarating feeling of getting your first sale!! It's very exciting but then you realize you don't exactly know what to do next lol. You're not alone. Today's quick question comes from a new seller who just got her first sale but freaked out because they weren't sure what the next steps were. Let's talk about it, ease their mind, and get some congratulations in order. Are you still struggling to understand Etsy SEO (search engine optimization)? Then you need to read m...
Do You Need A Marketing Plan For Your Handmade Business?
September 21, 2021 10:00 - 15 minutes - 27.9 MBThe simple answer is probably yes. But it's not as complicated as you may think. A marketing plan is more about figuring out what you're going to say, how often you're going to say it, and where you're going to say it. Marketing gives you the chance to reach out to your fans and audience. It's your chance to give your business and brand a voice. In this episode, I talk about marketing and some of the common mistakes I see when it comes to marketing your business. Etsy SEO Reveal...
What Are The First Steps To Starting An Etsy Business?
September 17, 2021 10:00 - 7 minutes - 13.7 MBIt's Friday and that means I have another quick question for ya! I often get this question. Usually, when thinking about or getting ready to start an Etsy business there are a few main areas to consider. In this episode, I dive into this topic so you can start off on the right foot when you open up your Etsy shop. Are you still struggling to understand Etsy SEO (search engine optimization)? Then you need to read my Etsy SEO Revealed FREE eBook! It's a no-nonsense guide to help you...
Etsy Success & Mindset Tips With Jess Van Den Of Create & Thrive
September 14, 2021 10:00 - 58 minutes - 108 MBI'm super excited to bring this new podcast to you! I recently had a really good conversation with Jess Van Den who is a fellow Etsy seller and handmade coach. She's been selling jewelry on Etsy since 2008! She's an OG of the Etsy world and is extremely knowledgeable about running an online handmade business. She has also been a handmade coach for the last 8 years, sharing her extensive knowledge to help other handmade sellers with their businesses. We talk about her journey from ...
Quick Question Friday: Etsy Free Shipping VS Paid Shipping
September 10, 2021 10:00 - 6 minutes - 11.1 MBIt's time for another quick question Friday episode to help you with your Etsy biz! Today's question is whether is all about free shipping vs paid shipping and how to handle the pricing. Are you still struggling to understand Etsy SEO (search engine optimization)? Then you need to read my Etsy SEO Revealed FREE eBook! It's a no-nonsense guide to help you understand SEO and how to use it to grow your business. Download it for free here: https://www.handmadeandbeyond.com/etsyseosuccess
Do You Need To Outsource Some Help In Your Business?
September 07, 2021 15:04 - 13 minutes - 25.8 MBThis is something I’m battling with a lot now in my business since I have grown so much. I am very type A and controlling when it comes to every aspect of my business so it’s hard to give someone else that responsibility. Technology has made it much easier to outsource now more than ever. Here are a couple of common questions and tips I get on outsourcing. When should you start to outsource? Either you get too big and can’t do everything yourself (a good problem to have) or you want...
Quick Question Friday: What's Better? Variations VS. More Etsy Listings
September 03, 2021 10:00 - 4 minutes - 8.69 MBIt's time for another quick question Friday episode to help you with your Etsy biz! Today's question is whether it's best to use multiple listing variations or put up separate Etsy listings for each variation. Great question! Listen to hear my response. Do you need more help understanding Etsy SEO (search engine optimization)? Check out my free eBook, Etsy SEO Revealed. Learn all about SEO and the best practices to get you more traffic and sales in your shop. Get it here: https://...
Math Can Help You Reach Your Handmade & Etsy Business Goals
August 31, 2021 10:00 - 13 minutes - 25.1 MBWhat’s going on LL here and welcome back to the podcast. Today I am talking about math lol. But this is good math I promise. Simple math when it comes to your business can make goals seem more obtainable and really take some of the pressure off. Let’s dive into today’s show… Remember in school when you took geometry or algebra and you wondered how the heck that would help you in the real world… maybe you were stupid like me and took pre-calculus and stats as well.. Well, you were righ...
5 Ways To Prepare Your Etsy & Handmade Business For A Successful Holiday Season
August 24, 2021 10:00 - 15 minutes - 29.7 MBI can’t believe I’m talking about the holidays again! Last year was ummm special. Many challenges with covid and logistics in general. But it did teach us one thing as business owners. To be prepared and think outside the box. I always say this... Entrepreneurs, meaning small business owners, that’s you… are problem solvers. Throwing up your hands and giving up is not an option or at least something I don’t condone! As of this recording, we have 4 months until Christmas, 3 months ...
5 Ways To Expand Your Handmade Business Outside Of Etsy
August 17, 2021 10:00 - 16 minutes - 29.6 MBWhile Etsy may be your main focus and moneymaker, there are always additional ways to expand your business. You may want to give some of these a shot, which could give you some additional revenue. Expanding your business could expand your reach, customers, and mission. In this episode, I dive into 5 ways to expand your business outside of Etsy. Let's go! I have a brand new free training out called, "How to become a top 1% full-time, Etsy seller: The top 7 things the best Ets...
5 Questions To Ask Yourself Before Opening An Etsy Shop
August 10, 2021 10:00 - 16 minutes - 30.5 MBMaybe you've been on the fence about opening an Etsy shop for some time or are close to pulling the trigger. I want to help you make sure you've thought things through and have the best chance of success when you do get that shop opened. Let's dive in! I have a brand new free training out called, "How to become a top 1% full-time, Etsy seller: The top 7 things the best Etsy shops focus on to be successful." Click here to watch the training today and start gearing up your shop for the ...
The New Etsy Star Seller Badge Is Coming! Let's Talk About What You Need To Know
August 06, 2021 10:00 - 23 minutes - 43 MBOkay so everyone is freaking out it seems about the new Etsy Star Seller Badge. Let's face it, people don't like change. With change comes the unknown. With the unknown comes fear which usually turns into anger. I refuse to feed that beast. I am going to talk about what you need to know when it comes to this change and hopefully provide a little perspective to calm everyone down. Let's woosahhh through this episode. I have a brand new free training out called, "How to become a...
Can You Leverage The Good Etsy Reviews You're Getting?
August 03, 2021 10:00 - 10 minutes - 19.9 MBReviews are so important in today's computer age. We check reviews for everything. I often talk about bad reviews. But what can you do with good reviews? Can you leverage them to further help your business? In today's episode, I dive into this topic to give you some ideas on how to help your business with good reviews. Are you still struggling to get momentum in your Etsy business? Do you now know what direction to take? Do you feel alone in your journey? Then the Hand...
Quick Question Friday: Where Do Etsy Customers Go To Leave A Review? + Review Tips
July 30, 2021 10:00 - 9 minutes - 18 MBYou may get questions from customers wanting to know how to leave a review. This can be tough to answer because we don't see this side of Etsy's platform. In this episode, I dive into this topic and add in some really helpful tips when it comes to reviews. Let's do this! I have a brand new free training out called, "How to become a top 1% full-time, Etsy seller: The top 7 things the best Etsy shops focus on to be successful." Click here to watch the training today and start gearing u...
5 Ways To Increase Revenue In Your Etsy Business
July 27, 2021 10:00 - 15 minutes - 28.2 MBCha-ching! I know you all like to see those sales come in. But many of you are leaving some of that precious revenue on the table. Let's talk about some ways to increase revenue in your Etsy business. You deserve it! Check out my brand new free training out called, "How to become a top 1% full-time, Etsy seller: The top 7 things the best Etsy shops focus on to be successful." Click here to watch the training today and start gearing up your shop for the success you deserve!
New Etsy Shipping Process Changes Are Here
July 20, 2021 10:00 - 11 minutes - 21.4 MBThis is a pretty straightforward episode where I talk about a few of the latest changes Etsy is making to its shipping processes. Nothing major, but I still wanted to go over the changes so you know what's going on. Here is a link to Etsy's article outlining the changes as well: Click Here Guess what!? I have a brand new free training out called, "How to become a top 1% full-time, Etsy seller: The top 7 things the best Etsy shops focus on to be successful." Click here to watch the ...
HAB Freaky Friday Edition! The Weird, Funny, & Cool Side Of Etsy - Hello Mr. Dance Pants
July 16, 2021 10:00 - 7 minutes - 13.6 MBWelcome to the Handmade & Beyond freaky Friday edition! I love to showcase the weird, funny, and cool side of Etsy in these episodes! Today I talk about Mr. Dance Pants, a sweet grain bin for your backyard, and the world's luckiest golf ball lol. You don't want to miss this one! Happy TGIF! Guess what!? I have a brand new free training out called, "How to become a top 1% full-time, Etsy seller: The top 7 things the best Etsy shops focus on to be successful." Click here to watch t...
What Factors Did I Consider When I Decided It Was Time To Quit My Job & Do Etsy Full-Time
July 13, 2021 10:00 - 24 minutes - 46.2 MBWhew, that title was a mouth full lol. I don't often talk about how I quit my corporate job to do Etsy full-time 3 years ago. Maybe I should talk about it more, but it's really important for you to understand that it wasn't easy. I never want to lead you astray and always want to be honest with you. Often times influencers position successes almost in a flaunty way and may talk about how easy it is for you to achieve the same success. The truth is that it's possible sure, but not ...
Quick Question Friday: What's The One Change I've Made That Has Made The Biggest Impact On Etsy Sales
July 09, 2021 10:00 - 8 minutes - 15.8 MBQuick question Friday is back with a BANG! Today's episode is a great one where I answer the question, what's the one change I've made that has had the biggest impact on sales. This wasn't an easy question to answer because I've done a lot of things in my business over the years. Let's dive in! Struggling with Etsy SEO? Let me help. Download my free Etsy SEO Revealed eBook to get all the Etsy SEO tips, strategies, and best practices:https://www.handmadeandbeyond.com/pl/183562
5 Boring But Important Things You Need To Know When Selling On Etsy
July 06, 2021 10:00 - 17 minutes - 33.4 MBThis is the most boring episode of the podcast you'll hear! LOL Just kidding, don't let the title deceive you. There's still a lot of really good nuggets in this episode. While I'm not talking about the things most sellers get excited about such as sales, traffic, SEO, etc., these 5 things are also very important for Etsy sellers to consider. It's often that the "boring" less exciting stuff in your business will be the most impactful to your future success. Let's go! Are y...