206. The Jobs-to-be-Done Theory with Tony Ulwick (Part 2)
The Greg McKeown Podcast
English - June 22, 2023 07:00 - 24 minutesSelf-Improvement Education Business Careers essentialism essential essentialist greg mckeown live better discipline essentialists essential mission conversations greg Homepage Download Google Podcasts Overcast Castro Pocket Casts RSS feed
Today we are back with part two of my conversation with Tony Ulwick. By the end of today's episode, you will better be able to identify the real job to be done with the people you interact with. That will increase your influence tenfold, while significantly reducing the times that you put effort into creating a new product, or a new service for somebody else that ultimately isn't even valued.
Learn more from Tony here: https://strategyn.com/tony-ulwick/
Join my weekly newsletter at GregMcKeown.com/1mw
Learn more about my books and courses at GregMcKeown.com
Learn more about your ad choices. Visit megaphone.fm/adchoices
Today we are back with part two of my conversation with Tony Ulwick. By the end of today's episode, you will better be able to identify the real job to be done with the people you interact with. That will increase your influence tenfold, while significantly reducing the times that you put effort into creating a new product, or a new service for somebody else that ultimately isn't even valued.
Learn more from Tony here: https://strategyn.com/tony-ulwick/
Join my weekly newsletter at GregMcKeown.com/1mw
Learn more about my books and courses at GregMcKeown.com
Learn more about your ad choices. Visit megaphone.fm/adchoices