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167. How to Fall in Love with the Problem, Not the Solution with Uri Levine (Part 1)
The Greg McKeown Podcast
English - February 02, 2023 08:00 - 33 minutesSelf-Improvement Education Business Careers essentialism essential essentialist greg mckeown live better discipline essentialists essential mission conversations greg Homepage Download Google Podcasts Overcast Castro Pocket Casts RSS feed
Many entrepreneurs fall in love with their products, services, their ideas, but according to my guest today, this is wrong. What Uri Levine argues is that you have to fall in love with the problem, not the solution. Uri is a passionate entrepreneur. Unicorns, which are companies that reach valuation of more than a billion dollars, are rare, but Uri has built two. He is the co-founder of Waze, the world's largest community-based driving traffic navigation app with more than 700 million users to date in which Google acquired for more than a billion dollars. In our conversation today and next week, he reveals the formula that drove these companies to compete with industry veterans and giants alike. By the end of this episode, you'll be able to be more relevant and valuable to your customers than your competitors.
Learn more about Uri here: https://urilevine.com/
Join my weekly newsletter at GregMcKeown.com/1mw
Learn more about my books and courses at GregMcKeown.com
Learn more about your ad choices. Visit megaphone.fm/adchoices
Many entrepreneurs fall in love with their products, services, their ideas, but according to my guest today, this is wrong. What Uri Levine argues is that you have to fall in love with the problem, not the solution. Uri is a passionate entrepreneur. Unicorns, which are companies that reach valuation of more than a billion dollars, are rare, but Uri has built two. He is the co-founder of Waze, the world's largest community-based driving traffic navigation app with more than 700 million users to date in which Google acquired for more than a billion dollars. In our conversation today and next week, he reveals the formula that drove these companies to compete with industry veterans and giants alike. By the end of this episode, you'll be able to be more relevant and valuable to your customers than your competitors.
Learn more about Uri here: https://urilevine.com/
Join my weekly newsletter at GregMcKeown.com/1mw
Learn more about my books and courses at GregMcKeown.com
Learn more about your ad choices. Visit megaphone.fm/adchoices