"We're drowning in a sea of information but starving for wisdom." A prolific reader and deeply passionate learner, the STARTedUP President Don Wettrick shares his journey from being a high school teacher to revolutionising modern-day education to founding a non-profit that has received national attention and widespread influence which spans across the United States. "We're all in this battle for attention. Everybody's in this market to make a sale, and that starts with attention."  


The Two time Microsoft Innovative Educator award winner and Author of "Pure Genius: Building a Culture of Innovation" explains how to stay relevant globally through intrapreneurship, innovation and collaboration.  As an international speaker, Don has lectured across the US, Europe, South America and Africa about collaboration, social media use, and work environments that enable innovation. He worked with hundreds of entrepreneurs from Silicon Valley to Ghana and his podcast, StartEdUp, featured some of the most successful entrepreneurs, authors, and thought leaders in the world from JP Sears to Zack Friedman and Robert Greene. 


"If I were in charge, what would I do?", says Don, as he challenges the status quo on traditional education and explains an "Open Source Learning" technique taught at STARTedUP, which provides entrepreneurial events, accelerator programs, training, and seed funding for young entrepreneurs.  "The purpose of business is to last." Concerned that your business or organisation is becoming irrelevant? Listen in and tap into Don’s insights and expertise. "Always realise that every company is a media company. If people don't know what you're working on, they can't get excited about it."  


Don discusses issues from capital to building and educating great teams, identifying your weaknesses and greatest strengths, what the lynchpin for long-term success is, where the world is headed towards, and how to become a more effective leader.


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