What really motivates employees and keeps them engaged at work? In Part 1 of his 4-part series “Winning the Workforce War,” Dr. Bryant tackles this question on attracting and retaining top talent. He discusses the evolving challenges organizations face in today’s shifting landscape, from remote work dynamics to intensifying competition for skilled workers. But are employees’ basic wants and needs all that different from the past? Dr. Bryant reveals strikingly similar results from a workplace survey back in the 1940s - yet emphasizes leaders must continually adapt their strategies across generations to foster cultures of inclusion, growth, and appreciation. If you’re a leader looking to improve, this is the episode for you.

 

[00:00 - 06:25] - Evolving Workforce Challenges

Shifting expectations require rethinking traditional approaches

Remote work necessitates adapting retention strategies

Heightened competition makes hiring top talent difficult

 

[06:26 - 08:53] - Construction & Maintenance Issues

Aging workforce leading to growing skills gaps

Struggle to attract younger workers

Reliance on subcontractors due to shortages

 

[08:54 - 13:21] - Low Employee Engagement

Only 33% engaged at work in 2023 Gallup survey

Declining role clarity especially for remote staff

Hurts collaboration, goals, wellbeing and cohesion

 

[13:22 - 22:29] - Core Employee Desires & Actions

Employees want appreciation, involvement, and support

Interesting work and growth matter along with good pay

Similar desires seen back in 1940s survey - must adapt over time

Key actions: foster culture of inclusion and career growth

 

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Key Quote:

"Businesses need to adapt their recruiting and retention strategies to address these challenges proactively" - Dr. James Bryant