The Secret Sauce to a Brilliant Employer Brand, with Adam Glassman of Alorica

Employer Branding Podcast

English - June 13, 2017 10:45 - 25 minutes - 18.7 MB - ★★★★★ - 26 ratings
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Previous Episode: Is Glassdoor a Corporate Version of Cyberbullying? Feat. Ben Martinez of HireVue

Next Episode: The State of Employer Brand Management, with Simon Barrow

Adam Glassman is the global Recruitment Strategies Manager at Alorica, a multi-national organization of 100,000+ employees. He is also a featured author for Undercover Recruiter where he has written some very interesting articles about employer brand.

Questions for Adam:

Who are you and what do you do?
What is your definition of employer brand?
Why is this important and why now?
What is the secret sauce to a brilliant employer brand?
What are the 5 ways to make sure you ruin your employer brand?
What are the best ways to measure employer brand ROI?
What is Glassman’s take on Glassdoor?
Alorica is not a top performer on Glassdoor - any comment?
What other companies are doing it right?
What’s the next big thing for employer brand?
Where can people connect with you?

Full show-notes here: http://employerbrandingpodcast.com