What Shopify Merchants Need To Build A Thriving Online Business In 2020 (with Kurt Elster) [Masterclass 4]
Ecommerce Marketing School
English - April 29, 2020 09:00 - 50 minutes - 45.8 MB - ★★★★★ - 66 ratingsEntrepreneurship Business Marketing shopify ecommerce marketing entrepreneurship commerce small business sales online sales Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Previous Episode: How To Consistently Get 40% Open Rates (And The Power of Influencers) with Melanie Balke
Next Episode: Nik Sharma’s Playbook For Launching A DTC Brand
Kurt has been helping brands grow their Shopify stores with close to 300 episodes of his podcast. So why better to shed light on what store owners need to do to build a thriving business (even during a pandemic)? Kurt shares:
What to do if people aren’t buying your product right now.How to get your content strategy off the ground and build an audience.Why you need to get people to a collection or a product page ASAP.The offers he’s seen work best in the last 6 weeks.Show Notes & Links:
[3:08] What to do if people aren’t buying your product right now. [9:00] How to keep sales coming after COVID-19 if you’ve seen a spike in sales.[12:30] How to get user generated content/social proof.[13:53] Biggest mistake brands are making right now.[15:49] What to do if you’ve seen an increase in traffic but people aren’t converting.[17:34] The trends Kurt has been seeing.[19:04] Will this pandemic change our buying behavior for the long term?[22:19] Advice for selling on Shopify for the first time.[24:46] The best offer to run right now.[32:44] Kurt’s favorite Shopify sites.[43:15] How to promote an offer that benefits healthcare workers without coming across in a negative light.Watch Kurt’s MasterclassKurt’s PodcastKurt’s siteKurt Elster on TwitterDave Gerhardt on TwitterThe Ecommerce Marketing Show HomeMasterclass Home