190. Marketing Strategies for Non-Social Media Lovers

In this episode, you’ll hear what I told my client (about marketing) who can’t stand social media.

First, it’s important to know that enjoying and being good at social media is NOT a requirement for successful online marketing.

If social media isn’t your thing, you’ll still learn more about alternative ways to market your business online, so that people can continue to ‘feel you,’ even when you’re not physically present. Your in-person networking efforts are incredible, AND can be limiting if not followed up by some kind of virtual presence.

Remember, we are building for sustainability. And you can’t possibly go to every single networking event in your town, forever and ever amen. Amen?

Here’s the thing, marketing isn’t going away. My advice: find a way that you can get behind. A way that works for you.

Not to fret, I won’t leave you hanging. You’ll learn three alternative methods of marketing your business OUTSIDE of social media.

And then, you may decide to use social media simply for a broadcast portal. A FREE broadcast portal.

Inside, I’ll cover:

Podcasting as a valuable online presence strategy that is distinct from social media. Then, I’ll explain how podcast content can be repurposed for social media to spread the word.

Blogging as another viable alternative to social media. I actually recommend traditional blogging as a powerful way to share your message.

Side note: I encourage turning podcast episodes into blog posts and vice versa, when possible.

In-Person Networking Events, particularly when boosted by an online presence alongside in-person efforts.

Energetic Connection. I discuss the strength of energetic connections, ranking them as follows:
In-person interactions
Video content
Audio content
Written content

Additional links:

Podcasting with Heart (NEW course): https://nicholejoy.kartra.com/page/podcastingwithheart

Private podcasting mentorship application: https://nicholejoy.hbportal.co/public/64fa005ec70ae50024c65155