(#22) Do you have it already?

Guest Bio:

“I provide family therapy to formerly incarcerated youths through agency work and on the weekend I provide therapy in private practice. I see couples, children, adults, and teens. On the side, I am building my business up which would encompass workbooks, journals, planners, and workshops. I am writing my workbook and journal right now while putting out podcast episodes” 

Find | Stacy Cesar, MHC

At @stacy_mhc

If you’re a clinician or counselor looking to write a new book or create a workbook to help your therapy clients or just the public at large—inspiration and valuable content may be closer than you realize.

Today’s guest is feeling stuck in the early stages of creating a full-time business. She’s also interested in writing books and is looking for a guide to point her in the right direction. 

I share what she can do to develop a business and written products that directly benefit from her practice as a therapist. I talk about the work she needs to do before writing her business plan and how she can create a VIP product or service that will drive it forward. Hear what she should do to make the most of the content she's already creating to provide the most value to her clients and her personal brand.

Coaching Session Goals:
An understanding of how to build a business as a therapist.
Finding ways to come up with content for workbooks.

Episode Timeline:
[00:01] Intro
[00:44] An MHC (with a limited permit) from New Jersey
[02:17] You have the tools in your back pocket
[02:51] Tip #1: Defining your VIP product or service and building a business
[04:32] Tip #2: Finishing a book and organizing content 
[07:10] What can you repurpose
[09:26] Tip #3: Making use of your ideas
[11:05] Outro
[13:01] The Dope Therapist Academy

Standout Quotes:
“I believe that a lot of individuals, business owners or to-be business owners are holding on to so much information that you already have and you don't even know it yet.” -Doctor TK [09:15] 
“If you could wake up tomorrow and literally have a choice of who you wanted to see if you had to work with someone 25-40 hours a week... who would your schedule be filled with?... That should tell you who you should be focusing on.” -Doctor TK [04:08] 

Resources Mentioned:

Join The Dope Therapist Tribe
Join the Dope Therapist Circle 

Upcoming Events: 

Leverage Social Media to Scale your Therapy Practice: HIPAA Compliance Dilemmas

Get on the Waitlist for the Summer Series

 Connect:

Find | Doctor TK

On Instagram: @DoctorTKPsych

On Facebook: @DoctorTKPsych

On Pinterest: @DoctorTKPsych

On Youtube: @Doctor TK

 

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