(#15) Branding for Therapists: One Idea- Multiple Streams of Income
Doctor TK
English - March 24, 2020 17:00 - 13 minutes - 18.7 MB - ★★★★★ - 37 ratingsMental Health Health & Fitness Business Marketing Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
If you’re interested in figuring out how to develop multiple streams of income as a therapist or if you’re looking to branch out from your private practice as a licensed counselor, this coaching session is for you.
In today’s episode, I offer tips and recommendations on branding for a Connecticut based counselor. As an LMSW working full time as a substance abuse counselor, with a published book already under her belt— feeling held back by her mindset, she’s itching for some flexibility and ways she can become less reliant on an inconsistent private practice income.
I dive into what she can do to use what she already has to expand on her income and offer practical recommendations for self-investment. Hear my advice for branching out and creating an online course as a therapist and getting clients for your counseling business. Also, find out how you can make the most of your existing ideas and projects while creating value for your clients.
Coaching Session Goals:
How to promote and market a book.
How to develop several streams of income including online courses.
Ways to identify ideal clients and have them invest in your business.
Episode Timeline:
[00:00] Intro
[00:42] A LCSW from Connecticut
[01:56] Her goals
[03:03] How mindset is holding her back
[04:21] Tip #1: Turn 1 idea into multiple streams of income
[05:23] Turn your published work into an online course
[05:55] Obtain contacts linked to your established work
[06:27] Look into developing workbooks
[06:59] Tip #2: Mindset and investing in yourself
[09:12] Ways to invest in yourself
[10:01] Dr. TK's Recommendation
[11:49] Joining the Dope Therapist Tribe
[11:50] Submit a clinician assessment application
[13:10] Outro
Resources Mentioned:
Doctortk.com
Contact Doctor TK: [email protected]
Join The Dope Therapist Tribe
Join the Dope Therapist Circle
Standout Quotes:
“Our clientele or the community or whomever we are expecting opportunities from— they will not invest their time, and or money into us if we don't one, understand our value. Two, we don't know what we want to do as far as helping...and most importantly we constantly have to invest in ourselves.” -Doctor TK [03:16]
“We have to think about ourselves in the mental health field... what are we doing to invest in ourselves to increase our quality?” -Doctor TK [07:52]
“If you don't wanna be out of the loop- you have to be part of what's happening right now, meaning you have to be in the know. You have to constantly educate yourself.” -Doctor TK [09:10]
Connect:
Find | Doctor TK
On Instagram: @DoctorTKPsych
On Facebook: @DoctorTKPsych
On Pinterest: @DoctorTKPsych
On Youtube: @Doctor TK
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