#5: Should my brand be using Instagram and Facebook Live? / How do non-profits convert followers to donors?

'Tis the season to give back, and this week we're answering a question from a non-profit: With so many fundraising pushes happening on social media, what's the best way to convert followers into donors?

Plus, we talk about livestreaming platforms — should your brand be using Instagram Live and Facebook Live? (And is anyone even *actually* watching them live?)

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Got a social media marketing question you want answered on the podcast? Send it to [email protected] or Instagram DM Juliette (@jdalfeen) and Rachel (@racheljosilver).

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P.S. Here's a list of the handles for the people and brands we mentioned in this episode:

@dreamwakers_
@beyondtype1
@evachen212
@somethingnavy
@elisabenson
@qvc
@theellenshow
@michelle_editor
@alexsteinherr