#4: How do I sell an unsexy (but interesting) service on social media?

This week's question is about making Instagram lemonade out of lemons: What should service-based businesses focus on for content on their Instagram, since often images of the services as they're happening aren't so sexy? The queens of social marketing offer up super specific ideas on how to make it easy for your customers to post (and post actually good content), and they share a few brands in the biz they think are doing it the best.

Plus, Facebook recently debuted the discovery-focused “Explore Feed” (kind of similar to Instagram’s discover tab), but publishers and brands are freaking out because it could mean they have to cough up even more to get their content in front of their audience.

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Do you have a burning social media marketing question? Send it to [email protected] or Instagram DM Juliette (@jdalfeen) and Rachel (@racheljosilver), and they'll answer your question on the podcast!

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P.S. Do you follow all of the fantastic people and brands we mentioned in this episode? Handles below:

@hitchswitch
@lovelybride
@kleinfeldbridal
@meia.work
@theskinnyconfidential
@the.dailykitten
@danielleasnyder of @dannijo
@namvo
@tulura