#026 How the Princes Trust can help your business grow with La’tifah Atkinson-Campbell

Diversity All Star

English - June 28, 2017 23:00 - 66.4 MB
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Previous Episode: #025 How To Be A Great Presenter When You Represent Your Brand On YouTube with Esther Alade

Next Episode: #027 Turning A Side Hustle Into An Inspirational Cake Business with Nastassja Lusengo

La'tifah Atkinson-Campbell, is a Prince's Trust Young Ambassador and the founder of Bake That Cake, a company specialising in bespoke sculpted cakes.

With over seven years experience in the Cake Industry, La'tifah has made cakes for many high profile figures including her Majesty the Queen and Prince Charles.

In this episode, you will learn why everyone can't be a customer for your business, an insight into how the Princes Trust can help your business and why you should get your customers to pay upfront for your services.

Check out the Show notes for resources, notes, and links from the show. Original Music by MadReal

La’tifah Atkinson-Campbell, is a Prince’s Trust Young Ambassador and the founder of Bake That Cake, a company specialising in bespoke sculpted cakes.

With over seven years experience in the Cake Industry, La’tifah has made cakes for many high profile figures including her Majesty the Queen and Prince Charles.

Main points of discussion

An introduction to “Bake That Cake founder”, La’tifah Atkinson-Campbell
We find out if school helped La’tifah to get started in business
La’tifah shares how she first got started with cakes
We find out when La’tifah realised that she had a full blown business on her hands
Should you leave your job to pursue your passions?
We learn about the sacrifices involved in starting a business
La’tifah talks about where her business will be in 5 years
How to balance the stress of doing business, while making sure you enjoy it
How to find people who will be supportive of your business goals
La’tifah shares the best advice that she ever received.
We find out if La’tifah ever thought about giving up
Why everyone can’t be a customer for your business.
What to do if you are scared of turning down money from a customer
How do get your orders from being irregular to being regular
Latifah talks about what works for her in promoting Bake That Cake
An insight into how the Princes Trust can help your business
How Innocent smoothies got started
How the Princes Trust can help your business
Why you need to keep adjusting your business plan
We find out the best opportunity that was afforded to Latifah, as a result of her not giving up in business
How Instagram can help you identify your customers
La’tifah talks about her inspiration and motivations
La’tifah talks about Bake That Cake Finances
We find out what La’tifah wishes she knew, before starting out in business
La’tifah shares her experience in dealing with business theft
Why you should get your customers to pay upfront

Key points you will learn

Why everyone can’t be a customer for your business.
An insight into how the Princes Trust can help your business
Why you should get your customers to pay upfront

Links and resources mentioned