Leadership, Brand Strategy & Transformation - Minter Dialogue
570 episodes - English - Latest episode: 20 days ago - ★★★★★ - 36 ratingsWith the Minter Dialogue podcast, your host Minter Dial is on a mission to help elevate the debate and insert more meaningfulness into our lives. He gives weekly interviews around leadership, brand strategy and transformation, featuring top business leaders, personalities, entrepreneurs and authors from around the world who are making things happen! The show was ranked as the #6 Leadership and #5 Branding Podcast 2021 by Feedspot, Julie Livingstone’s Top 15 Marketing Podcasts 2020 and Top 50 Marketing Blog/Podcasts by Linkedin.
Minter Dial is a filmmaker and author of four award-winning books, The Last Ring Home, Futureproof (FT Press), You Lead (Kogan Page) and Heartificial Empathy, 2nd edition (2023). He's currently writing Dialogos on Substack, to foster more meaningful conversation.
Podcast show notes are on minterdial.com. To rate & review: RateThisPodcast.com/mdial
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Episodes
How To Develop Your Swagger and Self-Belief with Leslie Ehm (MDE415)
March 27, 2021 19:00 - 58 minutesMinter Dialogue Episode #415 Leslie Ehm, former singer, TV host, advertising creative director, and now entrepreneur, training professional, and coach. In her words, she is “the Chief Fire Starter" at Combustion, a creativity-fuelled training company that transforms people so they can transform their organizations. Leslie is also the author of Swagger, Unleash Everything You Are and Become Everything You Want. In this conversation, we discuss the important difference between self-belief and ...
The Great Presentation Makeover with Presentation Expert and coFounder of Shufflrr, Alexanndra Ontra (MDE414)
March 20, 2021 19:00 - 37 minutesMinter Dialogue Episode #414 AlexAnndra Ontra is cofounder and President of Shufflrr, helping B2B sales and training teams who need a fast, simple way to create, give and share presentations, all while ensuring brand and message compliance. She also co-author of Presentation Management, The New Strategy for Enterprise Content. In this conversation, we look at the problems that companies face with creating the most effective presentations, how to avoid wasted time and resources in driving you...
Accumulating your Advantage with Mark Schaefer, Author and Marketing Guru (MDE413)
March 13, 2021 18:00 - 48 minutesMinter Dialogue Episode #413 Mark Schaefer is a globally-recognized keynote speaker, educator, business consultant, and author. His blog {grow} is perennially considered as one of the top marketing blogs in the world. His latest (9th) book is a keeper: "Cumulative Advantage: How to Build Momentum for your Ideas, Business, and Life Against All Odds", which explores the art and science of momentum with great storytelling and verve. In this chat, we discuss key elements of his book, how individ...
Getting Strategic and Building Success in the Non Profit Organization with Patrick Jinks (MDE412)
March 06, 2021 17:00 - 53 minutesMinter Dialogue Episode #412Patrick Jinks is a certified leadership & strategy coach specialised in helping not-for-profit organisations, boards and leaders. Patrick has had considerable experience in nonprofits having served twice as CEO. He's also an author, having coauthored two books (one of which, Success Starts Today, was with Soup for the Soul creator Jack Canfield) as well as being sole author of the book, "Strategic Fail, Why Nonprofit Strategic Planning Fails, and How to Fix It." In...
How and Why Business Leaders Need to Develop More Courage with Ryan Berman, author and cofounder of Courageous Leadership (MDE411)
February 27, 2021 10:00 - 49 minutesMinter Dialogue Episode #411 Ryan Berman is cofounder of Courageous Leadership, a consultancy that helps you believe again. He's co-host of the Courageous podcast with Ryan Thompson and author of the book, Return on Courage: A Business Playbook for Courageous Change. In this conversation, we discuss the role of courage in entrepreneurship and in big business. We look at some of the courageous myths, building a Courage Brand, the importance of courage in driving purpose in your organization. ...
How to be a productivity ninja with author, speaker Graham Allcott, CEO of Think Productive (MDE410)
February 20, 2021 23:00 - 57 minutesMinter Dialogue Episode #410 Graham Allcott is CEO of Think Productive, offering practical support to organisations that want to increase productivity. He's also a multiple time bestselling author, having written the very successful "How to Be a Productivity Ninja: Worry Less, Achieve More and Love What You Do." In this conversation, we discuss his approach to time management, the keys to being present and purposeful, his Do Habit and the need for self-awareness, as well as some vital tips o...
Making Courageous Cultures and Leadership with author, speaker and CEO, Karin Hurt (MDE409)
February 13, 2021 23:00 - 51 minutesMinter Dialogue Episode #409 Karin Hurt is cofounder and CEO of Let's Grow Leaders, a speaker and multiple-time author, who recently published her newest book, Courageous Cultures, How to Build Teams of Micro-Innovators, Problem Solvers, and Customer Advocates (HarpersCollins). In this conversation, we discuss the importance of courage in business, a very practical approach to creating a courageous culture, the importance of humility and vulnerability, the link between courage and empathy, a...
Beyond Engagement - Bringing Love into the Workplace with Yetunde Hofmann (MDE408)
February 06, 2021 23:00 - 36 minutesMinter Dialogue Episode #408 Yetunde Hofmann is a portfolio NED, speaker, advisor, founder of Solaris as well as author of the book, Beyond Engagement: The Value of Love-Based Leadership in Organisations, which came out in August 2020. In this conversation, with her background in HR in major global corporations, we discuss how and why to bring the concept of love into the workplace, even in the board room. We look at what is love, how does it translate into work, what is tough love and many ...
The Infinite Leader, A Great Take on Leadership with author and thought leader, Pippa Malmgren (MDE407)
January 30, 2021 23:00 - 49 minutesMinter Dialogue Episode #407 Dr. Pippa Malmgren is an economist and an award-winning author who served President GW Bush in the White House and on the National Economic Council. She is focused on simple sense-making of the world economy and all its complexities. She was a co-founder of a firm in the drone/autonomy space that won a 2020 CogX award and the 2020 National Technology Award and has been named a leading Woman in Tech by We Are Tech Women and the top 50 Women in Tech by AccelerateHe...
Twisted Thinking and Fresh Perspectives to Build Breakthrough Brands with Julie Cottineau (MDE406)
January 23, 2021 23:00 - 49 minutesMinter Dialogue Episode #406 Julie Cottineau is an author, a brand passionista, who is founder and CEO of BrandTwist brand consultancy. In this conversation, we discuss the origin of her Brand Tattoo Test, her work at and lessons learned while working as head of brand for Virgin USA, the evolution of branding, the power of purpose and Julie's work at BrandTwist, which is also the name of her best selling book. If you've got comments or questions you'd like to see answered, send your email o...
Taking Human Resources to the Next Level with Jennifer Thornton, founder of 304 Coaching (MDE405)
January 16, 2021 23:00 - 43 minutesMinter Dialogue Episode #405 Jen Thornton is founder and head of 304 Coaching, helping companies to drive strategic talent development. Having worked as an HR professional with teams in China, Mexico and the UK, Jen brings a fresh and international perspective to HR planning, management and leadership. In this conversation, we delve into the pinpoints of HR, what is holding back employee engagement, the challenges of building and leading remote teams and much more. If you've got comments ...
Reinvigorating the Publishing Industry with Trena White, Page Two principal and co-founder (MDE404)
January 09, 2021 18:00 - 49 minutesMinter Dialogue Episode #404 Trena White, principal of Page Two, a new kind of publishing house for non-fiction books. Based in Vancouver BC, Trena was a finalist for the RBC Women Entrepreneur's Award, cofounded Page Two in 2013 and has gone from strength to strength. In this conversation, we discuss Trena's entrepreneurial journey, the lessons learned, trends and shifts in the book publishing industry, insights into what it takes to make a successful book and much more. If you've got com...
How to Fix the Sales Function with George Brontén, CEO of Membrain (MDE403)
December 27, 2020 01:00 - 48 minutesMinter Dialogue Episode #403 George Brontén is the founder & CEO of Membrain, the Sales Enablement CRM that makes it easy to execute your sales strategy. A life-long entrepreneur with 20 years of experience in the software space and a passion for sales and marketing, with the life motto "Don't settle for mainstream", George is always looking for new ways to achieve improved business results using innovative software, skills, and processes. George is also the author of the book Stop Killing D...
Freedom to be Happy? The Business Case for Happiness at Work with Author and Entrepreneur Matt Phelan (MDE402)
December 20, 2020 08:00 - 47 minutesMinter Dialogue Episode #402 Matt Phelan is co-founder and co-CEO of The Happiness Index that provides real-time employee engagement tech to build stronger workplace cultures. His passion is to understand how people experience happiness and, in Matt's words, his vision is to use data to visualise culture in a similar way to how Google Maps visualises the world. He just released the delightful book, "Freedom to be Happy, The Business Case for Happiness." Previously, Matt cofounded and success...
Driving Purpose and Success: Creating Endless Possibilities as Hubbard Hall CEO, Molly Kellogg (MDE401)
December 13, 2020 01:00 - 54 minutesMinter Dialogue Episode #401 Molly Kellogg is the President and CEO of Hubbard-Hall, a specialty chemicals business that was founded in 1849. As the 6th generation head of the family business, Molly Kellogg is shepherding Hubbard-Hall through change, not least through the challenges of the pandemic. In this conversation, we discuss her leadership style, how she has led the company through a transformational journey, lessons learned and how and why purpose has been an important part of their ...
The State of the Art in Holographic Tech with Pioneer Ian O'Connell (MDE400)
December 06, 2020 01:00 - 1 hourMinter Dialogue Episode #400 Ian O'Connell is a British businessman, inventor, technology visionary and Pepper’s Ghost expert. He is the co-founder of Musion IP Limited, Musion Events Limited and Musion 3D Limited. Ian is widely recognized as a pioneer of holographic image capture and display technology. In this conversation, we discuss the founder story, how he became attached to the hologram, his entrepreneurial odyssey, the state of the art of holographic technology today, use cases and m...
The Importance of History and A Unique Entrepreneurial Journey from Podcast to TV Network with Dan Snow, founder of HistoryHit TV (MDE399)
November 29, 2020 01:00 - 55 minutesMinter Dialogue Episode #399 Dan Snow is a historian, author, reputed oarsman, adventurer, Television presenter and entrepreneur, having founded and now successfully sold HistoryHit. In this conversation, we discuss the journey that took Dan from the creation of the HistoryHit podcast to the HistoryHit TV network. We look at his experience and lessons learned along Dan's entrepreneurial journey. We explore how history telling has changed, how's it different on a TV versus a podcast, what co...
Art, Shame and Perspective with Mitch Joel, Investor and Decoder of the Future (MDE398)
November 22, 2020 01:00 - 54 minutesMinter Dialogue Episode #398 Mitch Joel, who was my first ever guest, kindly accepted to return for the 10-year anniversary episode of my podcast. Mitch is an investor, best selling author, brilliant speaker and decoder of the future. His two books, Six Pixels of Separation & CTRL ALT Delete have both been deeply influential in my life. He's an active blogger and is one of the original pioneers in podcasting. In this conversation, we discuss the importance of art, fiction, music and comics...
The Power of Being and Thinking Patterns of Success with Jarrod Haning (MDE397)
November 15, 2020 01:00 - 51 minutesMinter Dialogue Episode #397 Jarrod Haning is an acclaimed classical musician, upcoming author and a stimulating speaker having been four times on TED. In this conversation, we discuss how our brains function when we listen to music and what that can tell us to make us better people and leaders. We look at the power of being, some kernels from his soon to be published book The Thinking Patterns of Success and the wisdom -- even need -- for each of us to find a bigger problem. If you've got ...
The Power of Long-Form Meaningful Conversations with Amit Varma, Host of The Seen and the Unseen (MDE396)
November 08, 2020 01:00 - 1 hourMinter Dialogue Episode #396 Amit Varma is the first journalist to win twice the prestigious Bastiat prize (2007 and 2015), which aims to honor writers "whose work cleverly and wittily promotes the institutions of the free society”. Based in Mumbai, Amit was named by BusinessWeek magazine in its India's 50 Most Powerful People 2009 list, for his blog India Uncut. He's an author and host of The Seen and the Unseen podcast, one of the most impressive podcasts you'll ever come across for its lo...
Success by Leading with Conviction, Purpose and Transparency with Abhishek Rungta (MDE395)
November 01, 2020 01:00 - 50 minutesMinter Dialogue Episode #395 Abhishek Rungta is an enduring entrepreneur, founder and CEO of Indus Net Technologies, providing Digital Consulting, Web and Mobile Apps, Analytics and Cloud Infrastructure services; and he's self-described Gardener at Seeders Venture Capital. In this conversation, we talk about Abhishek's journey, his leadership style, insights into his success, the role of purpose, his significant lessons learned and many gems to become a successful leader. If you've got comm...
The Secret behind Killer Visual Strategies with Amy Balliett, author and entrepreneur (MDE394)
October 25, 2020 00:00 - 44 minutesMinter Dialogue Episode #394 Amy Balliett is a successful entrepreneur and author of Killer Visual Strategies, Engage Any Audience, Improve Comprehension, and Get Amazing Results Using Visual Communication. In this discussion, we discuss Amy's inspiring entrepreneurial journey, pivoting from SEO to infographics to killer visual strategies. We discuss the importance of context, image as part of personal branding and the role of images in your marketing strategy. If you've got comments or que...
Turning Audio Podcasts into Text using Descript AI with Heather Ellis, Descript Marketing Manager (MDE393)
October 18, 2020 00:00 - 49 minutesMinter Dialogue Episode #393 Heather Ellis, Customer Marketing Manager at Descript, talks us through the rise of Descript as a premier transcription service for podcasts, using an evermore sophisticated artificial intelligence. We discuss podcasting, the Descript business model, how the company manages to work in improvements and upgrades, and the learnings made so far in Descript's enterprising journey. If you've got comments or questions you'd like to see answered, send your email or audi...
Re-Inventing the Conference with Bob Bejan, Corporate VP at Microsoft (MDE392)
October 11, 2020 00:00 - 46 minutesMinter Dialogue Episode #392 Bob Bejan, Corporate Vice President: Global Events, Production Studios and Marketing Community at Microsoft. Aside from being a talented musician, Bob has always been a creative spirit, driving events in his personal and professional life. In this conversation, we discuss the differences in cultures between the French and American companies for whom he's worked, a behind-the-scenes chat about the real Satya Nadella, CEO of Microsoft, the transformational effect o...
What's in a Name? Naming Your Company and Filling Your Brand with Meaning with Brad Flowers (MDE391)
October 04, 2020 00:00 - 43 minutesMinter Dialogue Episode #391 Brad Flowers co-founded Bullhorn, an agency based in Kentucky, that builds confident brands with language and design. He's also author of the new book, The Naming Book, 5 Steps to Creating Brand and Product Names that Sell. In this conversation, we talk about Bullhorn's journey to becoming a b-corporation, managing an agency while traversing the social tensions and politically charged environment in the US, what you should be considering in how you brand and name...
Navigating the Never Normal - Uncommon Ideas with Greg Verdino (MDE390)
September 27, 2020 00:00 - 46 minutesMinter Dialogue Episode #390 Greg Verdino is a Business Futurist & Digital Transformation Expert, Keynote Speaker, Advisor and author who just released his latest book, NEVER NORMAL: Uncommon Ideas for Leaders Who Won't Settle for the Status Quo. In this conversation, we discuss what it takes to navigate these treacherously changing times, the concept of "zeg" or the day after tomorrow, how to effectively be innovative, and much more around his new book. A stimulating chat. If you've got co...
Being More Human and Building Great Teams with Caspar Craven (MDE389)
September 20, 2020 12:00 - 39 minutesMinter Dialogue Episode #389 Caspar Craven is a sailor, entrepreneur, keynote speaker and author, including now of his second book, Be More Human, Rethinking the rules of high-performance teamwork. In this conversation, you'll hear about Caspar's extraordinary journey, his profound lessons learned, building strong relationships and how he's managed to bring success at work and at home. If you've got comments or questions you'd like to see answered, send your email or audio file to nminterdi...
Being More Human and Building Great Teams with Caspar Craven
September 20, 2020 12:00 - 39 minutesMinter Dialogue Episode #389 Caspar Craven is a sailor, entrepreneur, keynote speaker and author, including now of his second book, Be More Human, Rethinking the rules of high-performance teamwork. In this conversation, you'll hear about Caspar's extraordinary journey, his profound lessons learned, building strong relationships and how he's managed to bring success at work and at home. If you've got comments or questions you'd like to see answered, send your email or audio file to nminterdi...
How to grow your customers and scale your sales with Janice B Gordon (MDE388)
September 13, 2020 00:00 - 45 minutesMinter Dialogue Episode #388 Janice B Gordon is an award-winning and influential professional speaker, author and a renowned expert in customer growth. She's also a Visiting Fellow at Cranfield School of Management Centre for Strategic Marketing and Sales. In this conversation, we explore the nature of sales today, how to win and keep customers, what it takes to develop relationships, the role of vulnerability in sales, and much more. If you've got comments or questions you'd like to see an...
Driving Commercial Success by Bridging the Gap between Corporates, Startups, Investors and Government with Bindi Karia (MDE387)
September 06, 2020 00:00 - 47 minutesMinter Dialogue Episode #387 Bindi Karia is an innovation expert, advising companies, startups, investors and governmental bodies on how to push the innovation agenda. In this conversation, we discuss the state of innovation, some of the important tech trends (including deep tech), as well as how companies can ramp up their innovation efforts and monetize intellectual property. If you've got comments or questions you'd like to see answered, send your email or audio file to nminterdial@gmail...
How to Build a Remarkable Company with Ton Dobbe (MDE386)
August 30, 2020 00:00 - 48 minutesMinter Dialogue Episode #386 Ton Dobbe is an expert in developing software companies, founder of the boutique Value Inspiration agency, a keynote speaker, podcaster and the author of The Remarkable Effect. In this conversation, we discuss how and why Ton wrote his book, what it takes to build a successful software company (where per Ton all companies are going to become at least in part a software company), and how to become a remarkable company. If you've got comments or questions you'd li...
How to build a remarkable company with Ton Dobbe (MDE386)
August 30, 2020 00:00 - 48 minutes - 33.1 MBMinter Dialogue Episode #386 Ton Dobbe is an expert in developing software companies, founder of the boutique Value Inspiration agency, a keynote speaker, podcaster and the author of The Remarkable Effect. In this conversation, we discuss how and why Ton wrote his book, what it takes to build a successful software company (where per Ton all companies are going to become at least in part a software company), and how to become a remarkable company. If you've got comments or questions you'd l...
Developing Relationships the Right Way with Kingsley Moyo, Author of The R Factor (MDE385)
August 23, 2020 00:00 - 51 minutesMinter Dialogue Episode #385 Kinglsey Moyo is a pastor, coach in relationships, a marriage educator and author of the book, The R Factor, Position Yourself to Succeed in any Relationship. In this podcast, you'll learn about how to strengthen your relationship with those close to you, work with millennials, how to approach relationships at work as well as intercultural relations. If you've got comments or questions you'd like to see answered, send your email or audio file to nminterdial@gmai...
Getting your digital marketing right strategically, with Shama Hyder, Author and CEO of Zen Media (MDE384)
August 16, 2020 00:00 - 37 minutesMinter Dialogue Episode #384 Shama Hyder, CEO of ZenMedia.com, is a two-time best-selling author, keynote speaker, media correspondent for Forbes and Inc. and who's been rated four times as LinkedIn's Top Voice in Marketing. In this conversation with Shama, you'll learn about how to optimise your digital marketing approach and resources, how to allow for your personality as an executive, how best to drive your brand's share of voice and how to navigate political issues. If you've got commen...
Leadership, Language and Letting Go with David Marquet, Author and Ex-Submarine Commander (MDE383)
July 26, 2020 07:00 - 36 minutesMinter Dialogue Episode #383 David Marquet, speaker and author of the best-selling Turn the Ship Around! A True Story of Turning Followers Into Leaders as well Leadership is Language. A graduate of the Annapolis Naval Academy, he became a celebrated commander of a nuclear-powered submarine, the USS Santa Fe, for a remarkable turnaround performance. He left the Navy in 2009 and has developed a system called Intent-Based Leadership which could be summarized as “give control, create leaders.” I...
Exploring Intelligence Work and Life with Suki Fuller (MDE382)
July 19, 2020 00:00 - 45 minutesMinter Dialogue Episode #382 Suki Fuller is a competitive strategic advisor, analytical storyteller, globetrotter and acclaimed keynote speaker. With her eclectic career, having worked in intelligence, lived in China, Saudi Arabia among many other countries, I wanted to delve into Suki's life and career. In this conversation, we look at the importance and opportunities of competitive intelligence in business, the transferable skills from the world of intelligence to the corporate world. If ...
What kind of board does your company need to drive growth with Mike Baliman (MDE381)
July 12, 2020 00:00 - 42 minutesMinter Dialogue Episode #381 Mike Baliman is host of the London Fintech podcast and author of the new book, The Realpolitik of the Unlisted Company Board. In this podcast, we discuss the importance of the board of governors to help drive change and be an engine of growth for companies, especially those that are unlisted. You'll hear about the different ways to constitute a board, how it is different between small and big companies, publicly traded and unlisted. A strategic conversation. If ...
The Age of Influence with Neal Schaffer, Author, Influencer Marketing Speaker and Consultant (MDE380)
July 05, 2020 01:00 - 44 minutesMinter Dialogue Episode #380 Neal Schaffer is an influencer marketing speaker and consultant who helps businesses with their digital transformation of sales and marketing to develop and execute on social media marketing strategy, influencer marketing, and social selling initiatives. He's also a multiple-time author, including his latest book, The Age of Influence. In this chat, you'll learn about how to sharpen your brand voice, engage with influencers effectively and about turning your empl...
The Story of The Drum and How Marketers Can Change the World with Diane Young, CEO & Founder of The Drum (MDE379)
June 28, 2020 09:00 - 39 minutesMinter Dialogue Episode #379 Diane Young, who cofounded with her husband George Young The Drum in 1985, has turned it into a powerful and global media platform, rivalling Adweek and Adage. With a mission statement: Marketing Can Change the World, Diane talks to us about some of the challenges and disruptions she's faced and overcome, the burgeoning opportunities for marketers to adapt and change, as well providing some great insights and lessons learned from her entrepreneurial journey as CE...
SPECIAL EDITION: Round Up of Future of Podcasting and Preview of Voices of the World
June 26, 2020 17:00 - 32 minutesTHIS IS A SPECIAL EDITION, where my cofounders of the Podcast Festival, Andrew Grill, Sam Sethi and I discuss the highlights of our first event, The Future of Podcasting. We had guests such as Kara Swisher, James Cridland and Dr Siobhán McHugh talk us through their vision of podcasting. In this chat, we discover what was Sam's experience of interviewing one of the most renowned interviewers. And then we look forward to the next one, Voices of the World, that'll be held on July 15, 230pm BST, ...
How Can Businesses Use Podcasting with serial entrepreneur James Mulvany, CEO of Podcast.co (MDE378)
June 21, 2020 06:00 - 36 minutesMinter Dialogue Episode #378 James Mulvany is a serial entrepreneur, based in Manchester UK, who founded Radio.co, Podcast.co and most recently matchmaker.fm, a site designed to match podcasters with guests. In this podcast, you'll find out what is the state of podcasting today, how companies are using podcasts more and more, plumbing podcast data and the business model, and how best to grow your podcast or how to get guest appearances on other podcasts. If you've got comments or questions ...
Let's Learn to Reset with Suki Thompson, CEO, Serial Entrepreneur and Champion of Wellbeing (MDE377)
June 13, 2020 23:00 - 39 minutesMinter Dialogue Episode #377 Suki Thompson is a serial entrepreneur and transformational business leader. She is co-founder of the award-winning Oystercatchers marketing consultancy, for which she is now Chair, and previously founded Haystack and Bunker Gin. She recently released with the world-renowned photographer Rankin, a fabulous book, Let's Reset, which is the name of her latest startup. In this chat, you'll find out the value of having a humanities degree, how to face challenges and b...
Getting the Fuel to Craft All Your Branded Content Needs with Melanie Deziel, author of The Content Fuel Framework (MDE376)
June 07, 2020 00:00 - 39 minutesMinter Dialogue Episode #376 Melanie Deziel is the founder and Chief Content Officer of StoryFuel, the author of “The Content Fuel Framework: How to Generate Unlimited Story ideas,” and an international keynote speaker recognized as one of the world's leading experts in native advertising and branded content. In this chat, we discuss what it means to think like a journalist as a marketer, the relationship between storytelling and content, looking at some key and insightful elements of her ne...
Why Marketing is Broken and How to Fix It with Josh Braaten, CEO of Brandata (MDE375)
May 31, 2020 00:00 - 41 minutesMinter Dialogue Episode #375 Josh Braaten is CEO of Brandata, a brand measurement and growth marketing consultancy. Josh has created the Marketing is Broken weekly web series and is Chairman of America's Internet Super PAC that is focused solely on online rights and Internet liberty issues in the US. In this conversation, we discuss the meaning of brand today, why marketing is broken, how to unlock insights and some solid tips and tricks for marketers who want to break through. If you've go...
How to Use Artificial Intelligence Responsibly with Vince Jeffs from Pegasystems (MDE374)
May 24, 2020 00:00 - 45 minutesMinter Dialogue Episode #374 Vince Jeffs is Senior Director of Product Strategy, Marketing AI and Decisioning at Pegasystems, which is holding its iNspire online event on June 2. Vince is also currently the #6 ranked overall author on CustomerThink.com, and the #2 on Customer Analytics. Vince and I discuss how AI has been applied during the pandemic, how to use AI responsibly for example in developing the best customer experience, Pega's Ethical Bias Check to help guide AI implementation. I...
How to find the Golden Thread and Purpose of Your Life with Holly Woods (MDE373)
May 17, 2020 00:00 - 44 minutesMinter Dialogue Episode #373 Holly Woods is a coach and consultant who works with visionary entrepreneurs and innovators who use their business as a vehicle to change the world. With a PhD in Human and Organizational Development, Holly's a purpose activator who helps her clients to create products that can have more meaning and impact. Holly just published her book, The Golden Thread: Where to Find Purpose in the Stages of Your Life. In this conversation, we discuss a whole range of topics a...
How Do You Define Success? Discover the Self-Reliant Entrepreneur with John Jantsch (MDE372)
May 10, 2020 08:00 - 37 minutesMinter Dialogue Episode #372John Jantsch is the founder and President of DuctTape Marketing, a small business marketing and consulting company. He's also the author of six books, including the big-time best-sellers Duct Tape Marketing and The Referral Engine. His last book is The Self-Reliant Entrepreneur: 366 Daily Meditations to Feed Your Soul and Grow Your Business, a book that fits very much into the current environment. In this conversation with John, we discuss the notions of self-relia...
Lean In, Listen to the Frontline and Make Change Happen, with Katz Kiely, founder of Frontline.live (MDE371)
May 03, 2020 00:00 - 40 minutesMinter Dialogue Episode #371 Katz Kiely's a friend, a member of the magical Difference Makers group, and founder of Beep, a behavioural empowerment platform. She's also responsible to kickstarting and bootstrapping a marvellous initiative called Frontline.Live. Using her skills in networking and pulling people together, using passion and purpose, in short order, Katz has launched this group of people and an open-access tool to help unmet needs be identified and resolved. An inspiring action ...
Measure it, Embrace it - Building Empathy in Business with Belinda Parmar (MDE370)
April 26, 2020 00:00 - 38 minutesMinter Dialogue Episode #370 Belinda Parmar, OBE, founder and CEO of the Empathy Business (formerly known as Lady Geek), helping to bring empathy into business. In this conversation with Belinda, we discuss the state of empathy, what it is, how it can help business, and what it is to hold the position of Empathy in Residence in businesses such as Centrica and MediaCom. We also look at her pioneering work on the Empathy Index. An inspiring interview. If you've got comments or questions you...
Finding the Empathic Edge in Business with Maria Ross (MDE369)
April 19, 2020 00:00 - 41 minutesMinter Dialogue Episode #369 Maria Ross is founder of Red Slice, a marketing and branding consultancy. She's also author of a number of books, including the inspirational Rebooting my Brain. Her last book is The Empathy Edge, How to Harness the Power of Empathy for Effective Leadership. In this conversation, we discuss how and why empathy can be a powerful tool for businesses, how to promote it in a business context as well as the differences between cognitive and affective empathy. If you'...