The Rise of Tik Tok

Digital Public Relations

English - April 29, 2019 00:00 - 10 minutes - 9.63 MB
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Bre and Karly discuss the rise of Tik Tok and how marketers can use Tik Tok to reach younger audiences. Tik Tok is currently the third most downloaded app on the market and attracts users primarily 18 to 24 years old. This episode ties in current marketing tactics and explores the potential the app has in business.

Sources:
https://www.inc.com/adam-heitzman/time-for-post-millennial-marketing-how-to-reach-generation-z.html
https://blog.sociallyin.com/tiktok-marketing
https://www.socialreport.com/insights/article/360024325551-TikTok-Marketing-101-What-Is-TikTok-How-Can-You-Market-on-It-