#19 - How to Create a New Subscriber Nurture Sequence
Digital Marketing Made Simple with Jennie Lyon
English - October 20, 2020 16:07 - 16 minutes - 22.7 MBMarketing Business Entrepreneurship virtual assistant digital marketing marketing online marketing small business entrepreneurs Homepage Download Google Podcasts Overcast Castro Pocket Casts RSS feed
In business, it's critical to follow up. If you leave potential customers and clients to their own devices, the chances are that they will get distracted by their daily lives. To keep them as active prospects, you need to nurture the relationships. A great way to do this is through an email nurture sequence. With several short and simple emails, you can start to build a relationship and eventually lead your new email subscribers to become full-fledged clients!
In this week's podcast, I'll explain the importance of your email list and why you can't rely on your social media following alone. But more importantly, I'll discuss what goes into creating a nurture sequence, starting from a lead magnet to your first email to new subscribers, and a structure for subsequent follow-up messages.
Finally, we'll talk a bit about two vital parts of any email campaign. This means ensuring you're offering an enticing Call-to-Action (CTA) and the importance of sounding authentic, so your readers don't feel like they're reading form letters or fill-in-the-blanks templates.
I hope you find this information helpful and don't miss my free checklist linked below!
View complete details on my blog post!
Links for this episode:
Episode 16: How to Create a Lead Magnet FunnelFree Checklist: 8 Steps to Automating Your Client OnboardingPortfolioDigital Marketing Made Simple Podcast Community on Facebook
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