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Digital India

100 episodes - English - Latest episode: about 6 years ago - ★★★★★ - 1 rating

News and trends on social and digital media from the world’s second most populous country.

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Episodes

DIGITAL INDIA #101 : TIPS TO FIND THE RIGHT DIGITAL MARKETING AGENCY IN INDIA

May 16, 2017 17:11 - 56 minutes - 25.7 MB

What is the current state of Digital Marketing Agency in India? What makes a Good Digital Marketing agency? Identifying and short listing a digital marketing agency. This and much more discussed in this weeks episode. Continue Reading → The post DIGITAL INDIA #101 : TIPS TO FIND THE RIGHT DIGITAL MARKETING AGENCY IN INDIA appeared first on FIR Podcast Network.

DIGITAL INDIA #100 : PODCAST 100th EPISODE OF DIGITAL INDIA SHOW

May 09, 2017 14:43 - 41 minutes - 19.2 MB

Digital India Podcast for FIR podcast 100th episode. In this show, we discussed How we got into the podcast and reached 100th episode. Bharani and Suresh discuss the journey, challenges, mistakes we made on the way. The opportunity we got from Shel & Nevelle. The 100th episode of Digital India Podcast on FIR Podcast Network is brought to you by  staff and students of  Web Marketing Academy  A huge thank you to all our listeners, FIR Podcast Network community, staff, students and all partic...

DIGITAL INDIA #099 : MOVIES AND TV SHOWS EVERY DIGITAL MARKETERS SHOULD WATCH

May 02, 2017 13:43 - 1 hour - 153 MB

Movies, Documentaries and TV shows every digital marketer should watch .....including 'American Playboy' series .. The 99th episode of Digital India Podcast on FIR Podcast Network is brought to you by staff and students of  Web Marketing Academy   Continue Reading → The post DIGITAL INDIA #099 : MOVIES AND TV SHOWS EVERY DIGITAL MARKETERS SHOULD WATCH appeared first on FIR Podcast Network.

DIGITAL INDIA #098 : WHY YOU MUST TRY INSTAGRAM & SNAPCHAT

April 25, 2017 16:44 - 35 minutes - 16.1 MB

While people have become familiar with the social network oldies - Facebook, Twitter and Linkedin - Instagram and Snapchat are still shrouded in mystery, especially Snapchat. The 98th episode of Digital India Podcast on FIR Podcast Network is brought to you by staff and students of  Web Marketing Academy Continue Reading → The post DIGITAL INDIA #098 : WHY YOU MUST TRY INSTAGRAM & SNAPCHAT appeared first on FIR Podcast Network.

DIGITAL INDIA #097 : 2017 DIGITAL MARKETING JOB INTERVIEW TIPS FROM JD

April 19, 2017 10:46 - 59 minutes - 27.1 MB

How to Prepare for an Ideal Digital Marketing Job Interview in 2017 (Resources Included) The 97th episode of Digital India Podcast on FIR Podcast Network is brought to you by staff and students of  Web Marketing Academy Continue Reading → The post DIGITAL INDIA #097 : 2017 DIGITAL MARKETING JOB INTERVIEW TIPS FROM JD appeared first on FIR Podcast Network.

DIGITAL INDIA #096 : MAKING CONTENT MARKETING WORKING FOR YOU IN 2017

April 04, 2017 09:14 - 41 minutes - 95.8 MB

Several people talk about how to do Content Marketing , but they don't focus on how to make their content work for them .. this episode will help you understand 3 things to keep in mind in 2017 on content marketing. The 96th episode of Digital India Podcast on FIR Podcast Network is brought to you by staff and students of  Web Marketing Academy Continue Reading → The post DIGITAL INDIA #096 : MAKING CONTENT MARKETING WORKING FOR YOU IN 2017 appeared first on FIR Podcast Network.

DIGITAL INDIA #095 : 5 TECHNOLOGY SOLUTIONS SERVING THE INDIAN COMMUNITY

March 28, 2017 16:14 - 17 minutes - 7.93 MB

Today we have technology solutions that help people do their bit, feel participative in the socio-economic growth of our country and city. The 95th episode of Digital India Podcast on FIR Podcast Network is brought to you by staff and students of  Web Marketing Academy Continue Reading → The post DIGITAL INDIA #095 : 5 TECHNOLOGY SOLUTIONS SERVING THE INDIAN COMMUNITY appeared first on FIR Podcast Network.

DIGITAL INDIA #094 : CATTLE IN A HOSTEL ! A TALE OF 2 INDIAN VILLAGES !

March 21, 2017 15:22 - 34 minutes - 15.8 MB

In todays podcast, we share interesting stories from Business Today 25th Anniversary issue: Toward a Smarter India. Technologies and Innovations that can transform the country. The 94th episode of Digital India Podcast on FIR Podcast Network is brought to you by staff and students of  Web Marketing Academy Continue Reading → The post DIGITAL INDIA #094 : CATTLE IN A HOSTEL ! A TALE OF 2 INDIAN VILLAGES ! appeared first on FIR Podcast Network.

DIGITAL INDIA #093 : FARMING AS A SERVICE (FaaS) IN INDIA

March 14, 2017 16:10 - 39 minutes - 31.7 MB

In this weeks show we discussed a story from Forbes India " The Future Issue" about how New apps can revolutionize Indian Farming. We looked into the article and discussed some of the key points from the story. The 93rd episode of Digital India Podcast on FIR Podcast Network is brought to you by staff and students of  Web Marketing Academy Continue Reading → The post DIGITAL INDIA #093 : FARMING AS A SERVICE (FaaS) IN INDIA appeared first on FIR Podcast Network.

DIGITAL INDIA #092 :WHAT BUSINESSES ARE GETTING WRONG ABOUT LOCAL SEO ?

March 07, 2017 14:51 - 25 minutes - 11.5 MB

Local businesses are optimizing for word like near me, nearest and nearby. Which is challenging and difficult to incorporate meaningfully. But according to an article on Search Engine Watch from March’16: ‘near me’ searches doubled in 2015-16. The 92nd episode of Digital India Podcast on FIR Podcast Network is brought to you by staff and students of  Web Marketing Academy Continue Reading → The post DIGITAL INDIA #092 :WHAT BUSINESSES ARE GETTING WRONG ABOUT LOCAL SEO ? appeared first on F...

DIGITAL INDIA #091 : AFFILIATE MARKETING, SHORT HISTORY & ADOPTION IN INDIA

February 28, 2017 10:54 - 18 minutes - 8.41 MB

For this week’s show, let’s turn our focus on the marketing channel that gets e-commerce retailers in India up to 20% of their revenue! You got it, affiliate marketing. Marketing your products on third-party sites and recompensing them with a commission for every conversion – that’s affiliate marketing. You can also define it as a type of performance based marketing where sellers reward influencers for each new customer acquired through the affiliate’s marketing efforts. The 91st episode o...

DIGITAL INDIA #090 : HOW BRANDS WOOED INDIA India – 5 LESSONS FROM THE BEST

February 21, 2017 14:13 - 31 minutes - 14.6 MB

For this week’s episode, We thought why not pick stories of some of the most loved brands in India – talk about how products or services were positioned, what consumer insight was considered while positioning offer, and also the outcome of the branding strategy. We had so much fun in the research and sure you’ll have fun listening to these stories as well. The 90th episode of Digital India Podcast on FIR Podcast Network is brought to you by staff and students of  Web Marketing Academy Conti...

DIGITAL INDIA #089 : REGIONAL DIGITAL CONTENT ON A GROWTH SPURT IN INDIA

February 14, 2017 13:05 - 23 minutes - 10.8 MB

In June 2015, local language internet users in India were about 127 million. The 47% rise from previous years was attributed to the entry of smartphones in rural areas. (Report by Internet and Mobile Association of India (IAMAI) and market research firm IMRB International.) The non-English speaking population in India constitute 88% of the population. Of this at least 50% speaks the national language, Hindi.  Actually, India is home to 122 major languages and 1599 other languages. So, is t...

DIGITAL INDIA #088 : HOW TO USE EMAIL MARKETING AUTOMATION FOR HIGHER ROI ?

February 07, 2017 07:42 - 23 minutes - 10.9 MB

A report titled "EMAIL MARKETING REPORT How India reads emails" was released by netCore, an Email & Mobile Marketing technology provider. As per this report which is a study of 4 billion emails per month: “Less than 5% brands do personalization with automation. Yet the ones that do Find multi fold increase in response and revenue.” The 88th episode of Digital India Podcast on FIR Podcast Network is brought to you by staffs and students of  Web Marketing Academy Continue Reading → The post ...

DIGITAL INDIA #087 : HOW TO CRAFT A HEADLINE THAT MAKES PEOPLE WANT TO CLICK ?

January 31, 2017 15:25 - 19 minutes - 9.09 MB

According to some of the best copywriters of all time, you should spend half of the entire time it takes to write a piece of persuasive content on the headline. So if you have a blog post that is really important to you or your business, one that you really want people to read, you should downright obsess over your post title. The 87th episode of Digital India Podcast on FIR Podcast Network is brought to you by staffs and students of  Web Marketing Academy Continue Reading → The post DIGIT...

DIGITAL INDIA #086 : IS BANGALORE THE WORLD’S DYNAMIC CITY?

January 24, 2017 14:56 - 38 minutes - 43.7 MB

It was heartening to see Namma Bengaluru recently placed at the top of a global ranking of cities. The JLL City Momentum Index has ranked Bengaluru as the most dynamic city in the world, ahead of Silicon Valley and Shanghai. Hyderabad also features in the top 10 list at the fifth position. The results of the rankings are in line with the view held by many of the leaders of the e-commerce giants that are based here, who vouch for the fact that Bengaluru is the destination of choice for new ge...

DIGITAL INDIA #085 : HOW TO BE MORE DISCOVERABLE IN SEARCH WITH STRUCTURED DATA ?

January 17, 2017 14:52 - 32 minutes - 14.9 MB

According to an article by Barry Schwartz, published on Search Engine Land, future thinking points for the search marketing community in 2017 are: machine learning, AMP and structured data. This information was given out by Gary Illyes, Webmaster Trends Analyst at Google. If you’ve been in the digital marketing space and working on SEO for a while, you would most certainly know what structured data is and why Google and other search engines recommend we use it. People understand the underl...

Digital India #084 : Digital Marketing Strategy for Focused Execution & Optimal Results

January 10, 2017 10:04 - 33 minutes - 15.5 MB

According to the 2016 Benchmarks, Budgets, and Trends report by the Content Marketing Institute and MarketingProfs, 53% of the most effective marketers have a documented content marketing strategy. A Digital marketing strategy defines WHY you take these actions? What do you expect to achieve from these actions?  Who are you trying to influence with these actions? And how do you know whether you are successful at what you are hoping to achieve. The 84th episode of Digital India Podcast on...

DIGITAL INDIA #083 : ATTENTION GRABBERS OF 2016 – STARTUPS, COMPANIES AND TRENDS

January 03, 2017 13:42 - 18 minutes - 8.52 MB

This week, we talk about some of the top companies, innovative startups and consumer trends of 2016. There's an interesting mix that shows India too is focusing on big data, Internet of Things, Augmented Reality and Virtual Reality as technologies that will bring about positive change and higher productivity. The 83rd episode of Digital India Podcast on FIR Podcast Network is brought to you by staff and students of  Web Marketing Academy Continue Reading → The post DIGITAL INDIA #083 : AT...

DIGITAL INDIA #082 : FACEBOOK LIVE AUDIO FEATURE WILL BE THE NEW TALK SHOW IN 2017?

December 27, 2016 13:05 - 46 minutes - 21.2 MB

In India people listen to radio differently, we asked some of our students at Web Marketing Academy, how they listen to the radio. They said while driving, listen to Bollywood music,, RJ, News, Entertainment if it is part of the radio show. We remembered how in India we used to listen to  Radio before the Television became main stream, we used to hang out in small tea shops, or a barber shop and we used to listen to cricket, news, music then came Doordarshan thats the India's first Televisi...

DIGITAL INDIA #081 : RESEARCH SOURCES FOR INDIAN DIGITAL MARKETERS TO USE AND WIN

December 20, 2016 13:06 - 21 minutes - 9.98 MB

It’s the month of expressing our love and gratitude and I thank you, dear listeners, for being with us in our journey of the Digital India Show. So, what’s the topic for today? I thought, why not address a complain that I hear from our students very often. There are reports and statistics out there around digital marketing, social media, SEO, email …. But most of them are based on the US market or Europe or APAC in general. You really need to dig deep and hard to come across hard numbers on ...

DIGITAL INDIA #080 : DIGITAL MARKETING IN INDIA TODAY, AGENCIES VS BUSINESS OWNER PERSPECTIVE

December 14, 2016 04:19 - 34 minutes - 15.6 MB

There is no single perspective to define digital marketing and there is no single pathway for businesses to achieve their goals. Here is a random debate on where is Indian market in terms of digital marketing, how do they approach marketing and what businesses and agencies should focus on. The 80th episode of Digital India Podcast on FIR Podcast Network is brought to you by staff and students of  Web Marketing Academy Continue Reading → The post DIGITAL INDIA #080 : DIGITAL MARKETING IN IN...

DIGITAL INDIA #079 : India Fights Corruption. Will Rural India Go Digital?

December 06, 2016 18:49 - 1 hour - 28.4 MB

In this weeks show we discuss all about #demonisation how India Fights Corruption We discussed about how demonisation is taking over social media. According to ET "Between November 8th to 24th, demonisation was 6/10 trending topic. In Twitter & Instagram, 19% of trending topics are the hashtag #Iamwithmodi #modi 500000 (5 Lakh) conversation happened. Continue Reading → The post DIGITAL INDIA #079 : India Fights Corruption. Will Rural India Go Digital? appeared first on FIR Podcast Network.

DIGITAL INDIA #078: DIGITAL INDIA 2.0 – OPPORTUNITIES AND CHALLENGES

November 29, 2016 11:39 - 20 minutes - 9.56 MB

Digital India 2.0 is the Central Government’s second phase of e-governance. It is centered around seeking greater participation from the private sector apart from also expanding into areas that lack digital penetration. The goal is to tap into India’s immense knowledge capital when it comes to technology. The government is opening itself to ideas and suggestions from the technocrats of the country – individuals and organizations alike. The 78th episode of Digital India Podcast on FIR Podcas...

DIGITAL INDIA #077 : 5 QUESTIONS FROM CONTENT WRITERS & RECRUITERS

November 22, 2016 12:34 - 40 minutes - 18.6 MB

In this episode, Monica talks about the common questions she gets from content writers and the people who want to hire them. The 77th episode of Digital India Podcast on FIR Podcast Network is brought to you by staff and students of  Web Marketing Academy The five questions are: Continue Reading → The post DIGITAL INDIA #077 : 5 QUESTIONS FROM CONTENT WRITERS & RECRUITERS appeared first on FIR Podcast Network.

DIGITAL INDIA #076 : INDIA’S DIGITAL ERA OF MONEY IS HERE

November 15, 2016 14:43 - 56 minutes - 25.9 MB

Prime Minister Narendra Modi's surgical strike on black money ! SBI Collected Over Rs 38,670 Crore Since Thursday. Rs 1,000 & Rs 500 . Note exchange: 20 per cent ‘no show’ may lead to Rs 3 lakh crore black money destruction. The 76th episode of Digital India Podcast on FIR Podcast Network is brought to you by staff and students of  Web Marketing Academy Continue Reading → The post DIGITAL INDIA #076 : INDIA’S DIGITAL ERA OF MONEY IS HERE appeared first on FIR Podcast Network.

DIGITAL INDIA #075 : News You Can Use on Digital India

November 08, 2016 14:25 - 21 minutes - 9.98 MB

  The Digital India initiative was launched on 2 July 2015 by Prime Minister Narendra Modi. This is certainly not something that will show results quickly. It is a long-term project. But steps are taken every day, week and month to get to the end goal of 100% digital literacy. And it does encourage and help to know about the progress. The 75th episode of Digital India Podcast on FIR Podcast Network is brought to you by staff and students of  Web Marketing Academy Continue Reading → The po...

Digital India #074 : 100 Year Old Businesses that Survive & Thrive

November 01, 2016 12:58 - 45 minutes - 20.9 MB

In this episode, we talk about some Indian businesses that have beaten the odds. They not only survived but are doing extremely well. This podcast is about 6 stalwart businesses including Tata Group, the secret to their continued success, and their forays, if any, into the digital space. The topic stems from an article in the Economic Times titled “Here are the 10 oldest companies in India that are still going strong.” The article starts off with the fact that the life span of Fortune 500 c...

Digital India #073 : IS THE FESTIVE SEASON STILL A REVENUE CRANKER FOR BRANDS IN INDIA?

October 25, 2016 14:30 - 37 minutes - 17.1 MB

Wish you all a happy and safe Diwali! It’s a little past mid-October and it’s raining festive offers here in India. We have Diwali, the festival of lights, coming up this week. The last few months had some important festivals as well. As you can imagine, retailers, both online and offline are doing all they can to acquire new customers and maximize sales. But we have offers going on almost through the year nowadays and e-commerce platforms have been strictly forbidden to offer discounts be...

Digital India #072 : Women in India Will Never Own a Smartphone ?

October 18, 2016 13:39 - 47 minutes - 21.9 MB

Empowering Women is a Must! An article by The Wall Street Journal  stated that India suffers from gender gap especially when it comes to technology. With Digital India initiatives gaining importance, this gender divide opens one’s eyes to whole different issue. And this issue is not only prevalent in India but it also affects globally. It imperative to support women education, erase gender inequality and also help them understand their ‘self-worth’. Tune into this week podcast to understan...

DIGITAL INDIA #071 : TIPS & TOOLS FOR BUDGET STRAINED MARKETING PLANS

October 11, 2016 12:10 - 59 minutes - 27.2 MB

Are marketing plans made only when there are good budgets? NO! You don’t need deep pockets to start marketing. Simple tips and tools can help start-ups and small businesses market inexpensively. Many social media platforms can be utilised organically to create brand awareness. Learn about how one can make use of email marketing and influence the influencers. Tune into this week’s episode to know how to build a marketing plan on tight budgets. The 71st episode of Digital India Podcast on F...

Digital India #070 : What does Digital India mean to India 3 ?

October 04, 2016 10:41 - 56 minutes - 25.8 MB

We in our earlier podcast #67 discussed the article by Haresh Chawla where we spoke about India 3, a segment within India who can’t afford 2 square meals a day. In this episode, we discuss in detail what is India 3, what are their basic needs and what Digital India mean to them? Also, understand how India suffers from digital divide a valid point brought up by Kaushik Basu in his article on India’s digital transformation. Know where you need to go to get more information on government scheme...

Digital India #069 : Bengaluru City Police Killing it on Social Media

September 27, 2016 14:23 - 47 minutes - 21.9 MB

Bengaluru, the start-up capital of India came to a standstill during the Cauvery protests in mid-September 2016. During all this chaos, it was Bengaluru city police that not only controlled the mayhem on-ground but also online! Tune in to know about the Bengaluru city police and how they utilized the social media platforms. Listen to Rajesh Basavaraj as he sheds light on social media listening. Social media listening is the process of identifying and assessing what is being said about a com...

Digital India #068 : India Stack – The Foundation of Digital India. What, How, Why?

September 20, 2016 14:29 - 26 minutes - 12 MB

India Stack – The Foundation of Digital India. What, How, Why? Find out how India Stack plays into Digital India, why it’s ­­­important to understand and what opportunities it creates for technology startups and developers. Know where you need to go for more information and what you can do to contribute to Digital India success. The 68th episode of Digital India Podcast on FIR Podcast Network is brought to you by staff and students of Web Marketing Academy Continue Reading → The post Digi...

DIGITAL INDIA #067 : India’s Digital Economy, Will Jio help Digitize Rural India ?

September 13, 2016 15:00 - 43 minutes - 19.8 MB

How India’s digital economy can rediscover its mojo ? The 67th episode of Digital India Podcast on FIR Podcast Network is brought to you by staff and students of Web Marketing Academy Continue Reading → The post DIGITAL INDIA #067 : India’s Digital Economy, Will Jio help Digitize Rural India ? appeared first on FIR Podcast Network.

DIGITAL INDIA #066: Indian Market Still Adore Big Screen Computers

September 06, 2016 17:21 - 36 minutes - 16.6 MB

From a computer in every home to one in every hand ! The 66th episode of Digital India Podcast on FIR Podcast Network is brought to you by staff and students of Web Marketing Academy Continue Reading → The post DIGITAL INDIA #066: Indian Market Still Adore Big Screen Computers appeared first on FIR Podcast Network.

Digital India #065: Three Indian Women ruling their Digital Careers !

August 30, 2016 16:18 - 1 hour - 69.5 MB

Be it in Olympics, Politics or Analytics, women are game changer in all aspects. Aditi, a senior faculty at Web marketing academy talks about Women @ work,  She talks from a perspective of a teacher as well as the challenges and opportunities faced by women. on 3 Women ruling their digital careers. Continue Reading → The post Digital India #065: Three Indian Women ruling their Digital Careers ! appeared first on FIR Podcast Network.

DIGITAL INDIA #064: Super Digital Marketing Blogs, Podcasts & People to Follow in India

August 23, 2016 13:22 - 27 minutes - 12.4 MB

Are you still confused on which websites or people or podcast to follow in India regarding Digital Marketing ? not any more, We have fine tuned a list of  Websites, People & Podcast who are really doing amazing work here in India ... take notes ! Super Digital Marketing Blogs, Podcasts & People to Follow in India Continue Reading → The post DIGITAL INDIA #064: Super Digital Marketing Blogs, Podcasts & People to Follow in India appeared first on FIR Podcast Network.

DIGITAL INDIA #063: Amp Up with Google Power Search – Be a Smart Marketer

August 16, 2016 15:26 - 30 minutes - 14 MB

What are the top-level search categories on Google? You have All - Web search that includes all kinds of content – web pages, social media posts, videos, images, the lot. Then you have Videos, Images, News, Books, Maps, Flights and Apps. For each of these you have further filtering options in what are called Search Tools. Let’s talk about what the search tools are for different content categories. The 63rd episode of Digital India Podcast on FIR Podcast Network is brought to you by staff an...

Digital India #062: Corporate Digital Marketing Training : Why Now & How ?

August 09, 2016 13:47 - 57 minutes - 26.2 MB

Corporate Digital Marketing Learnings : Why Now & How ? In this show, we talk about Why Corporate Digital Marketing Learning is Important Today and How to. A formal digital marketing training for brands and corporates will make a huge difference, equip the team with latest trends, how to's and keep up with the competitors. Continue Reading → The post Digital India #062: Corporate Digital Marketing Training : Why Now & How ? appeared first on FIR Podcast Network.

061 : Boost your personal brand with Linkedin

August 02, 2016 14:32 - 46 minutes - 21.4 MB

Today we’re going to talk about the value of a personal brand and how you build it with Linkedin. Boost your personal brand with Linkedin The 61st episode of Digital India Podcast on FIR Podcast Network is brought to you by staff and students of Web Marketing Academy Continue Reading → The post 061 : Boost your personal brand with Linkedin appeared first on FIR Podcast Network.

060 : Ain’t No SEO Power Like High Quality Backlinks (7 tips)

July 26, 2016 13:56 - 36 minutes - 16.8 MB

Website traffic … sweet music to the ears of marketers and business owners who employ them. SEO is one of the most powerful tactics that you can use to get quality traffic to your website. Ain’t No SEO Power Like High Quality Backlinks  ! (7 tips) The 60th episode of Digital India Podcast on FIR Podcast Network is brought to you by staff and students of Web Marketing Academy Continue Reading → The post 060 : Ain’t No SEO Power Like High Quality Backlinks (7 tips) appeared first on FIR Po...

059 : STORYTELLING FOR BRAND EMOTIONAL CONNECT

July 19, 2016 12:08 - 1 hour - 29 MB

We love stories Of course, all of us love stories. We’re Indians, for heaven’s sake. We’re suckers for a good story. But why Digital marketing and stories – what’s the connection?                      STORYTELLING FOR BRAND EMOTIONAL CONNECT  The 59th episode of Digital India Podcast on FIR Podcast Network is brought to you by staff and students of Web Marketing Academy Continue Reading → The post 059 : STORYTELLING FOR BRAND EMOTIONAL CONNECT appeared first on FIR Podcast Network.

058 : Digital Marketing Campaigns with Social Impact

July 12, 2016 12:46 - 30 minutes - 14.2 MB

Lifebuoy was a household common soap you’d see on bathroom and hand wash sinks. Today, it is known for its role in instilling hand washing skills, especially in the weaker sections of society. Digital Marketing Campaigns with Social Impact The 58th episode of Digital India Podcast on FIR Podcast Network is brought to you by staff and students of Web Marketing Academy Continue Reading → The post 058 : Digital Marketing Campaigns with Social Impact appeared first on FIR Podcast Network.

057 : Massive scope for CA in Digital Marketing

July 05, 2016 14:49 - 59 minutes - 27.1 MB

The tax filing season is on and Chartered Accountants have become the in-demand professional again.  CAs can use digital marketing most effectively to educate people on proactive account management, tax filing preparation and checks, compliance and more all the while building credibility and thought leadership for themselves.                                 Massive scope for CAs in Digital Marketing The 57th episode of Digital India Podcast on FIR Podcast Network is brought to you by staff...

056 : Content ! its relevance & consistency – keys for brand engagement on social media!

June 28, 2016 14:17 - 29 minutes - 13.5 MB

“Content is king! It needs to be relevant and consistent to build the audience and keep them engaged with brands over a period of time.” At Social Media Week Bangalore, Mahesh Narayanan and Ganga Ganapathi shared their valuable knowledge and views on sharing appropriate, targeted content on correct channels. The 56th episode of Digital India Podcast on FIR Podcast Network is brought to you by staff and students of Web Marketing Academy   Continue Reading → The post 056 : Content ! its re...

055 : Indian Ad Guru Prahlad Kakkar on Stories & Future of E-Commerce in India

June 21, 2016 12:43 - 29 minutes - 13.4 MB

"Life is a beautiful series of stories ! if you can tell them with passion and truth, you can touch and change lives" - "Future is going to be amazing where you will see yourself surrounded by VR,IoT "  At Social Media Week Bangalore, Prahlad Kakar shared his valuable wisdom and views about storytelling and Ravi Gururaj talks about core of e-commerce & social media in India. Welcome to the 55th episode of Digital India Podcast on FIR Podcast Network. This show is ‘Weekly Updates’ brought t...

054 : SOCIAL INTELLIGENCE, WOMEN’S ROLE IN IBM & PODCASTING IN INDIA

June 14, 2016 14:58 - 34 minutes - 15.6 MB

“Using social media is crucial but understanding the true value on ROI is to focus on social intelligence & Rise of Podcasting in India”        Social intelligence, Women's role in IBM & Podcasting in India Welcome to the 54th episode of Digital India Podcast on FIR Podcast Network. This show is ‘Weekly Updates’ brought to you by staff and students of Web Marketing Academy. Continue Reading → The post 054 : SOCIAL INTELLIGENCE, WOMEN’S ROLE IN IBM & PODCASTING IN INDIA appeared first on F...

053 : Meet The YouTube Champions in India

June 07, 2016 15:09 - 38 minutes - 17.5 MB

In India like other places around the world, YouTube has shaped careers and dreams.                                           "Meet The YouTube Champions in India" The 53rd episode of Digital India Podcast on FIR Podcast Network is brought to you by staff and students of Web Marketing Academy Continue Reading → The post 053 : Meet The YouTube Champions in India appeared first on FIR Podcast Network.

052 : Instant content generation with live streaming

May 31, 2016 13:38 - 34 minutes - 16 MB

We are all potential publishers today, generating content through live streaming.                                          Instant content generation with live streaming  Welcome to the 52nd episode of Digital India Podcast on FIR Podcast Network. This show is ‘Weekly Updates’ brought to you by staff and students of Web Marketing Academy Continue Reading → The post 052 : Instant content generation with live streaming appeared first on FIR Podcast Network.

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