Everything is Logistics artwork

Everything is Logistics

445 episodes - English - Latest episode: 12 days ago - ★★★★★ - 23 ratings

A podcast for the thinkers in freight. Everything is Logistics is hosted by Blythe Brumleve and we're telling the stories behind how your favorite stuff (and people!) get from point A to B.  

Industry topics include freight, logistics, transportation, maritime, warehousing, intermodal, and trucking along with the intersection of technology and marketing within the industry. 

120k downloads and rated as a top 5% podcast out of all industries and growing. Follow along to stay curious and become a better thinker in freight. 

Marketing Business blythe brumleve digital dispatch demand marketing logistics freight inbound marketing trucking transportation ecommerce supply chain
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Episodes

From Merchant Mariner to Maritime Tech Advisor

April 12, 2022 10:00 - 22 minutes - 15.8 MB

Nick Chubb (not the running back) was a former merchant mariner who witnessed firsthand the inefficiencies of the maritime industry. After realizing how much he could help combat the challenges of innovation and data sharing, he founded and currently serves as the managing director at Thetius--a research and technology advisory firm to the maritime industry.  Show links:  Check out Thetius website Follow Nick Chubb on Linkedin Listen to these shows next:  Maritime Marketing with Spire’s...

From Merchant Mariner to Maritime Tech Advisor

April 12, 2022 10:00 - 22 minutes - 15.8 MB

Nick Chubb (not the running back) was a former merchant mariner who witnessed firsthand the inefficiencies of the maritime industry. After realizing how much he could help combat the challenges of innovation and data sharing, he founded and currently serves as the managing director at Thetius--a research and technology advisory firm to the maritime industry.  Show links:  Check out Thetius website Follow Nick Chubb on Linkedin Listen to these shows next:  Maritime Marketing with Spire’s...

Locomation Explains How Lidar in Trucking Works

April 10, 2022 10:00 - 24 minutes - 16.9 MB

This is our 4th episode talking about all of the new technology in trucking--especially when it comes to autonomous vehicles.  But what's the story behind what's powering the ability to use these trucks on highways without sacrificing safety?  A key aspect to getting more autonomous vehicles on the road to help with supply chain challenges is a technology called Lidar--which I've known about for a while because of the possibilities and discoveries made while using Lidar in archeology. So I...

The New Mainstream Media: Content Marketing Lessons from Mr. Beast

April 07, 2022 10:00 - 15 minutes - 10.9 MB

Best practices.  We hear that phrase a lot and on the internet and there’s no shortage of advice on the topic… in any industry.  But have you taken the time to study not just what people say about best practices but how they actually get it done? For today's episode, we're covering content marketing lessons from YouTuber, Mr. Beast.  He was recently on an episode of the Joe Rogan podcast and it was a nearly 3-hour masterclass on content marketing, using your voice to help others and so m...

Shipper Explains What He Wished He Knew Before Working With a 3PL

April 05, 2022 10:00 - 11 minutes - 8.01 MB

In this episode, we're breaking down a tweet thread posted by a popcorn shipper revealing what he wished he knew about working with a 3PL before he started working with them.  Which is great insight for any brokers out there looking to ease concerns for a prospect before, during, and after the sale.  I've got the Twitter thread linked below along with a few other episodes I think y'all would find beneficial. Since this is a quick episode today, feel free to check out the other shows for a ...

Growing a Freight Brokerage with Liz Wayne of Able Transport Solutions

April 03, 2022 10:00 - 20 minutes - 14.3 MB

Running a successful freight brokerage is hard. And trying to find good talent is even harder.  But Liz Wayne of Able Transport Solutions is making it look easy.  In this episode, we're talking to Liz about how she's growing her brokerage business while also balancing the role of TIA board member and their Women in Logistics initiative.  Check out Able Transport Solutions website Connect with Liz Wayne on Linkedin Check out TIA Conference website Listen to these shows next:  Freight b...

How to Save Old Trucks with Edison Motors

March 31, 2022 10:00 - 28 minutes - 19.6 MB

One of my favorite interviews to date is with today's guest Chace Barber of Edison Motors who’s creating an electric kit to help older logging/construction trucks convert to hybrid electric. These kits are cheaper for owner-operators and SMB carriers to save on diesel, get more mileage out of their current truck, and help Mother Nature—all at the same time. Chace's ideas and building in public on TikTok has helped him to amass more than 700 THOUSAND followers. Follow Chace Barber on TikTo...

Getting More Women into Web3 with VenusVerse

March 29, 2022 10:00 - 42 minutes - 28.9 MB

NFT’s, crypto, and the metaverse---yep we're talking about web3 again.  In today’s episode, we’re chatting with one of the co-founders of VenusVerse–which is an online educational platform, incubator, and NFT collection dedicated to getting more women into the Web3 space.  Now if you haven't caught my previous episodes on Web3 and the metaverse, it's a topic that keeps drawing me into it.  It feels like a new digital wild west and I'm not sure if I should be going after the gold rush or b...

The Puppy Interview with Matt Barr of GEODIS' e-Logistics Brand

March 25, 2022 10:00 - 11 minutes - 7.83 MB

Depending on your affinity for dogs, you may want to hit pause, check the show notes, and open up the YouTube link to watch this particular episode instead of listening.  Why? Because I'm joined by Matt Barr- Senior Director of Product Strategy at e-Logistics, a GEODIS brand and we're conducting this interview while half a dozen puppies crawl all over us.  Yes, I did just say that puppies were crawling all over us during this entire conversation about the growth of e-commerce and how the e...

How Wingcopter is Planning Medical Deliveries via Drone

March 23, 2022 10:00 - 10 minutes - 7.46 MB

Imagine you're building a much-needed hospital in a rural area or simply, want to provide medications to an area too remote for regular deliveries.  Historically--this has been an incredible challenge.  But if the drone company Wingcopter has any say--they'll help to address the need for regular and speedy medical supply shipments. In this episode, I'm joined by the company's co-founder and Chief Services Officer, Ansgar Kadura,  on how Wingcopter is planning medical deliveries in the US...

Freightvana's Sales and Marketing Tips for 3PLs

March 20, 2022 10:00 - 39 minutes - 27.2 MB

We know content marketing is an important part of the strategy of helping you stand out from your competitors. So when the newish company Freightvana came onto the scene they knew they wanted to hit the ground running with a social and branding strategy to help them raise brand awareness.  And it’s worked like a charm.  On today’s show is a lengthy conversation with Freightvana’s VP of Business Development Lars Ward. Having an extensive background in sales, Lars sheds some light on how qui...

Charting Your Own Sales Path with Trey Griggs

March 18, 2022 10:00 - 48 minutes - 33.7 MB

I've talked a lot about how the logistics community on Linkedin has really grown since COVID.  Think about it: we were used to networking live at conferences and when that was taken away--the need to connect only grew stronger.  That's why I was excited to finally meet sales one of those staples from that community live and in-person, Mr. Trey Griggs. In this episode, I've got Trey telling us all about how he got into the world of sales and as a former coach, what he hopes to bring to fol...

Content Marketing Strategy in Freight

March 14, 2022 10:00 - 1 hour - 44.7 MB

In today's episode, I'm sharing a conversation with two of the best creators in freight--and also previous Digital Dispatch podcast guests, Chris Jolly and Nick Dangles.  Jolly and I were asked by Nick to join his series on The Logistics of Marketing to talk about what goes into our content process.  It's a candid discussion on how we started, how we reinvest and continue to evolve---plus how we think about content marketing in the world of freight. Follow Kinectic, the hosts of The Logi...

How Rahmel Wattley Upgraded Truck N' Hustle's Content Game

March 11, 2022 11:00 - 27 minutes - 19.2 MB

There are few in trucking that create more high-quality and high-value content than Rahmel Wattley.  He's the creator and host of Truck N' Hustle--a top-rated video podcast helping entrepreneurs get into the trucking industry and grow their operations. What I love about Rahmel is not only does he fly out to each of his interviews to conduct them in-person, with his own broadcasting equipment, but he covers all aspects of trucking in addition to semi-trucks, with every interview he conducts....

5 Tips for Building Your In-House Media Program

March 09, 2022 11:00 - 23 minutes - 16.5 MB

As more and more talent gets scooped up by freight tech companies–the media space is growing. Therefore companies should be making the choice to build their own internal media program or get left behind.  In this episode,  I'm breaking down 5 tips on how to start a media program within your company. You don't need a huge staff or a huge budget. But you do need to invest in learning about a high-level strategy before you get an in-house media program started. Listen to these shows next:  G...

Rethinking Supply Chains with Brian Aoaeh

March 07, 2022 11:00 - 32 minutes - 22.4 MB

If you spend any time on Twitter, especially on the VC or supply chain side of things, you’ve likely seen the insights of Brian Aoaeh. He coined the term, “The World is a Supply Chain” and he doesn’t just coin terms, he invests them too. With a large portion of their portfolio focusing on female and POC founder-led businesses, his company Refashioned, champions companies refashioning supply chains.  Brian joins the show to talk about these companies, his passions, and how he’s investing in ...

Targeting the Autonomous Middle-Mile with Gatik

March 04, 2022 11:00 - 8 minutes - 5.69 MB

When we talk about autonomous vehicles--it's usually referencing the first or the last mile.  But what about the middle-mile part of a product's supply chain journey? That's what the company Gatik hopes to solve and Head of Operations Brad Garrett was kind enough to join me to talk about just that.  In this episode, Brad is going to break down why Gatik chose to focus on the middle-mile and the current state of the autonomous part of the trucking journey.  Check out the Gatik Website and...

Conference Swag That Doesn't Suck

March 02, 2022 11:00 - 17 minutes - 12.1 MB

If you've followed the Cyberly content or my social feeds, you know I won't shut up about Manifest: The Future of Logistics conference that was held in Vegas back at the end of January.  Well, I got news for you because I still have a shit load of content to publish from that event--but until then I wanted to share with you all the cool swag I saw at the first big conference since COVID originally hit.  Which side note: Did you ever think you'd miss conference swag? I actually did. A lot. ...

Making Sense of Economics and Freight With Anthony Smith

February 28, 2022 11:00 - 25 minutes - 17.6 MB

If you've watched Freightwaves content for any length of time then you've probably seen host Anthony Smith speaking what at times can sound like a foreign language.  You see, Anthony is usually one of the smartest guys in the room, and when he starts breaking down complex economic systems, how it ties into freight lanes and using acronyms I typically have to Google--I realized we gotta get him on the show to find out what all this shit means.  Connect with Anthony Smith on Linkedin Search...

How Podcasting Helps Valley Trucking Insurance Raise Brand Awareness

February 24, 2022 11:00 - 15 minutes - 10.6 MB

I’ve told you the story about Rick Larkin over at BCB Transport using safety content to help recruit drivers and lower his insurance premiums.  But what about a trucking insurance firm using its podcast to tell stories and raise brand awareness?  In this episode, Cameron Pechia, owner of Valley Trucking Insurance and co-host of Get a Load of This podcast. He’s sharing how starting the podcast has led to a greater effort in community building for his company which not only helps folks find ...

The State of Autonomous Vehicles with Kodiak Robotics, Plus, and Embark Trucks

February 22, 2022 11:00 - 37 minutes - 25.6 MB

You’ve likely heard of autonomous vehicles in the news when it comes to a lot of firsts–but how has AV technology improved in the last couple of years when it comes to the evolution of driver’s role in the vehicle, safety, and future adoption by carriers? In this episode, I’m bringing you a panel I hosted in January at Manifest: The Future of Logistics. The talk explored the reality of autonomous trucking with some of the best leaders in the AV space which include: CEO and co-founder Don Bu...

Getting Started on Tiktok with AdLeaks’ Luke Kostka

February 18, 2022 11:00 - 20 minutes - 13.8 MB

There are so many things to be aware of when it comes to social media that jumping in can feel like a part-time job.  That's why creators like Luke Kostka and Blythe Brumleve are chatting about the steps to take to get started on platforms like TikTok, rev things up, and finally, keep it from becoming overwhelming.  Follow Luke from AdLeaks on Tiktok Check out the AdLeaks website Search by topic and check out all our past episodes of the Digital Dispatch podcast—right on our website. Fe...

How Lina Acosta Embraced the Pivot at GLT Logistics

February 16, 2022 11:00 - 23 minutes - 16.3 MB

I love seeing women out here serving in executive roles inside of logistics companies.  Which is why it was a no-brainer to get the CMO of GLT Logistics, Lina Acosta, on the show. In this episode, Lina is breaking down how she helped her company embrace video as a key marketing strategy during COVID that led to not only increased brand awareness, but increased educational focus for her coworkers and raising money for charities.  Check out GLT Logistics website Connect with Lina Acosta on...

Starting a Company Linkedin Strategy

February 15, 2022 11:00 - 21 minutes - 14.6 MB

Little Finger from Game of Thrones famously said, “chaos is a ladder” and the last two years have felt like complete chaos. But through all that comes opportunity–and today we’re talking about where your company can seize opportunity through Linkedin and embracing the pivot. Search by topic and check out all our past episodes of the Digital Dispatch podcast—right on our website. Feedback? Ideas for a future episode? Shoot us a text here to let us know. -----------------------------------...

Fewer Spreadsheets and Better Relationships with Transfix Jonathan Rojas

February 02, 2022 11:00 - 15 minutes - 10.4 MB

When the first quarter rolls around, folks start thinking about their health from both a personal and a financial standpoint.  That’s why today’s show is going to be a fun one because we’re talking with Jonathan Rojas on how carriers can use Transfix software to stay loaded and avoid those soul-sucking spreadsheets.  In this episode, Jonathan is breaking down ways for carriers to get their time back in the day so they can spend it on developing relationships and earning more business.  Wo...

Healthier Choices for Truckers with Mark Manera

January 27, 2022 11:00 - 17 minutes - 12.1 MB

I don’t think I have to tell y’all that trying to eat healthy on the road is a challenge. Now imagine your job is to be on the road. All. The. Time.  You have little body movement and when you do have to move around, the work is strenuous.  That’s what our nation’s truck drivers are facing on a daily basis and it’s time we start addressing it.  In this episode, we’re breaking down a new focus for our nation’s truck drivers–diet and exercise on the road.  That’s why I invited Dr. Mark Man...

The Logistics of Championship Merchandise

January 25, 2022 11:00 - 12 minutes - 8.35 MB

Most of us are probably aware that two different sets of championship gear are printed prior to the pivotal game. And after that game, the winning team is given their respective merch while the losing team's gear is donated to a foreign country. But what does this process look like for the days leading up to the big game and how is that same merch sent to fans within hours of their team winning? In this episode, we’re gonna break down the logistics of championship merchandise for the playe...

The History of Shipping with Sal Mercogliano

January 20, 2022 11:00 - 40 minutes - 27.9 MB

You’ve likely heard the phrase “if you don’t study history, you’re doomed to repeat it.” So why has much of the shipping world operated in a silo, where we’re just chugging along, making the same mistakes, and not learning from each other?  That’s what we’re diving into today with maritime history professor Sal Mercogliano as well as where we stand in the marketing world. After all, the history of shipping is the history of the world and a good marketer needs to know this historical perspec...

How to Get Attention in 2022

January 18, 2022 11:00 - 17 minutes - 12.3 MB

It's a common phrase in sales to say "the riches are in the niches." But what if I told you that the same can be said about marketing? In this episode, I'm going to break down some recent studies that can help you not only reach your target audience on the platforms they're already hanging out--but also how to use their own verbiage to earn their trust and keep their attention in 2022 and beyond.  Connect with Blythe via her website or on Linkedin, YouTube, and TikTok Tiktok becomes the ...

NFT’s, Futurism, and Fascinating Start-Ups with Nasjaq

January 10, 2022 11:00 - 34 minutes - 23.4 MB

I love talking to brilliant people. And despite what you may have heard about nothing but dancing videos on TikTok, some of the most brilliant people I’ve stumbled upon on that app are educators talking about futuristic concepts.  That’s today’s guest in a nutshell because we’ve got one of my favorite creators in Nasjac coming on the show.  It's one of those episodes where I feel like a 5th grader asking super basic questions but kudos to jack for making me not feel like an idiot while aski...

AI Tools to Help One Person Marketing Team

January 05, 2022 11:00 - 15 minutes - 10.7 MB

Countless companies in freight have a one-person marketing team.  And that lonely marketer probably has other roles on top of handling an increasingly demanding digital world.  But what if I told you that there are AI tools that exist ~today~ that can help the one-person marketer get back hours in their workday?  We’re talking about copy writing tools to help with everything from social media captions to blog posts. Video personas powered by AI that will be your on-camera talent when no o...

How Freight Companies Should Treat SEO in 2022

January 03, 2022 11:00 - 18 minutes - 12.6 MB

The holidays are a time where most office work slows down–rightfully so.  But it’s also an opportunity to catch up on some content and strategies when you have the extra bandwidth.  One of those strategies is SEO—also known as search engine optimization.  It’s been around since the inception of the internet but like most marketing tactics in freight, it took a long time to find adoption. The problem with this is what I’m seeing now are companies that are deploying tactics that are past th...

How Shay Dixon Uses Social Media To Connect with Carriers and Shippers

December 29, 2021 11:00 - 40 minutes - 27.9 MB

For the first episode of Cyberly back in March of 2021, I felt it was really important to highlight the folks who are out here killing the content game.  So it was a no-brainer to invite Shay Dixon, CEO of Allegiant Logistics on the show. Shay is one of my favorite follows on social media because she genuinely cares. She cares about her business, her employees, her family, helping others grow–and she shows it all over her social media with Instagram, Tiktok, Linkedin, and more.  She drops...

Freightwaves’ Tim Dooner and The Power of Curiosity [rebroadcast]

December 27, 2021 11:00 - 1 hour - 50.9 MB

In today’s episode, I want to share a rebroadcast of an interview with a man who seems to never sleep–Tim Dooner of Freightwaves.  While I've been a podcaster since 2014, I didn’t start this particular podcast you’re listening to now until November of 2020. You see, from a broadcasting perspective, I come from the sports and entertainment world–that was my side gig while working in marketing at an asset-based 3PL full time.  So when I started up a b2b marketing podcast, I wasn’t sure if I c...

Bing-Worthy Supply Chain Podcasts

December 24, 2021 11:00 - 16 minutes - 11.5 MB

There's no doubt that 2021 is the year that supply chain went mainstream.  Juggernauts like the New York Times hired their first-ever beat reporter to cover the industry while Morgan Stanely just released their first supply chain-themed podcast.  However, one podcast that hasn’t been afraid to dive into the global supply chain is Bloomberg’s Odd Lots podcast. For the last year and a half, hosts Joe Weisenthal and Tracy Alloway have been exploring and deepening their knowledge on everything...

Bing-Worthy Supply Chain Podcasts

December 24, 2021 11:00 - 16 minutes - 11.5 MB

There's no doubt that 2021 is the year that supply chain went mainstream.  Juggernauts like the New York Times hired their first-ever beat reporter to cover the industry while Morgan Stanely just released their first supply chain-themed podcast.  However, one podcast that hasn’t been afraid to dive into the global supply chain is Bloomberg’s Odd Lots podcast. For the last year and a half, hosts Joe Weisenthal and Tracy Alloway have been exploring and deepening their knowledge on everything...

Freight Broker Training That Isn’t a Scam

December 22, 2021 11:00 - 27 minutes - 18.7 MB

A couple of weeks ago I was on a call with a prospect who was looking for help with her marketing.  She had paid for a freight broker training course where she would be able to work under the company’s MC # when the training was completed. Only when she was done with the training, the course owner ghosted her and she was left without a pathway forward.  This was heartbreaking because very few people can afford to drop a couple grand on a training course that doesn’t lead to an actual job. ...

Website and Marketing Must-Have's for 2022

December 16, 2021 11:00 - 43 minutes - 30.2 MB

Planning for your business goals, especially the marketing of those goals, can become overwhelming really quickly. And with the pace that our digital world has rapidly changed--it can be tough to know which tactics and tools to invest in and more importantly, which ones to steer clear from.  That’s why I’m bringing on one of my good friends, Kyle MacNaught, who's the director of marketing over at FreightPlus, to talk through our marketing and website must-haves for 2022.  Connect with Kyle...

Organize Your Content Marketing With the KLT Method

December 14, 2021 11:00 - 14 minutes - 10.3 MB

Do you struggle with what to post and why? Maybe this framework can help… The KLT method is a content marketing framework to take big ideas and turn them into an actionable plan. How does the concept work? Think about how often you post, what you post, and what category it would fall into these: 70% of your content is Knowledge 20% of your content is about what your brand Likes and what Life is like 10% is about Trust (AKA vulnerability) This gives your audience a good idea of the in...

Importance of Entrepreneurship Skills in Trucking

December 09, 2021 11:00 - 1 hour - 45.4 MB

In today's episode, we're playing an interview I did on Get a Load of This podcast from Valley Truck Insurance. Cameron and Thomas were great to talk with on all things trucking and entrepreneurship—so if that's your thing, you should enjoy this episode as we break down those subjects plus a little background on how I got into the industry to begin with. Links from the show:  Check out Get a Load of This podcast website Get a Load of This on Apple Podcasts Valley Truck: Website | Face...

Retention Is The New Recruiting

December 07, 2021 11:00 - 50 minutes - 34.5 MB

There’s an awful lot of noise being made about the truck driver shortage.  But like most things in life and politics--it’s usually much more nuanced than the surface-level discussions.  This is what I discovered while in Texas giving a speech covering “Retention is the New Recruiting” which helps trucking companies use content marketing to ease their hiring woes.  I’m breaking down multiple ways to use driver interviews to find any pain points you might be missing so you can stop those pa...

Retention Is The New Recruiting

December 07, 2021 11:00 - 50 minutes - 34.5 MB

There’s an awful lot of noise being made about the truck driver shortage.  But like most things in life and politics--it’s usually much more nuanced than the surface-level discussions.  This is what I discovered while in Texas giving a speech covering “Retention is the New Recruiting” which helps trucking companies use content marketing to ease their hiring woes.  I’m breaking down multiple ways to use driver interviews to find any pain points you might be missing so you can stop those pa...

Marketing vs. Sales in Freight [rebroadcast]

December 02, 2021 11:00 - 1 hour - 43.5 MB

It’s a common internal rivalry no matter the industry but the companies who are building for the long haul recognize these two super teams are much more powerful when they come together to tackle one thing: solve the problems of their audience.  SONAR sales rep Kyle Taylor is back with me to discuss the perks and annoyances between each side in order to help the overall goals of the organization.  What you’ll learn in this episode:  Trusting the marketing department to be effective short ...

How Freight Companies Can Build In-House Content Teams [rebroadcast]

November 30, 2021 11:00 - 52 minutes - 36.3 MB

Hiring a marketing agency is a large expense most companies can't afford to pay. I know this because I used to work at an agency, I operate one now, and I also know it was an uphill battle to get a large marketing budget buy-in from my exec team at a 3PL or carrier. So what are the options where you can still have content on your website and social channels that talk about all the cool things your company is doing that is also cost-effective? I'm about to break it down for you in this show ...

Wearable Tech Inside the Warehouse with Proglove

November 26, 2021 11:00 - 17 minutes - 12.2 MB

There’s a fascinating thing going on with robotics entering the workforce. One part of the population is terrified of them--rightfully so as there are some legitimate concerns. But the other side gets to enjoy the way cooler aspect of it--at least in my opinion, anyway. And that side is the wearables.  In today’s episode, we’re talking with Ilhan Kolco of ProGlove who is helping us dive into wearable industrial technology that makes you feel like Ironman. Connect with IIhan Kolco on Linke...

Marketing The Right Way with Flock Freight's Jeff Lerner

November 23, 2021 11:00 - 18 minutes - 12.8 MB

On a previous episode, I talked about how you fix that shady email list. Well on this episode we’re getting some extra insight from Flock Freight's VP of marketing Jeff Lerner on how he would tackle that same problem.  We’re not only diving into how Jeff would handle an email list from questionable sources but also things like helping the sales and marketing department become more aligned, how Flock Freight is prioritizing people and the planet PLUS a good debate on if pineapple belongs on...

How to fix your shady email list

November 18, 2021 11:00 - 15 minutes - 10.8 MB

Marketers and entrepreneurs have probably been faced with the temptation of obtaining emails and contact information for potential prospects.  But what happens after you’ve pulled the trigger on that decision?  How do you make sure that outreach doesn’t damage your brand but also gets your name in front of someone who may be interested in working with you?  We’re breaking down how to fix that shady email list. Check out these shows next:  New study reveals how sales teams should contact...

Sustainable Packaging and The Power of Educating a Niche Audience

November 16, 2021 11:00 - 19 minutes - 13.1 MB

The fun thing about doing a show in supply chain is the more you learn--the more you realize how much more there is still left to learn.  That’s a lesson I was recently reminded of because of my next guest--whom I found on Tiktok educating his audience about a very specific topic: sustainable packaging He’s amassed more than 73 THOUSAND FOLLOWERS…..talking about sustainable packaging.  It’s wild right?! Today’s episode has our guest, Cory Connors of Landsberg Orora, teaching us a valuab...

Lessons You Can Learn From Freight Twitter Going Viral

November 12, 2021 11:00 - 12 minutes - 8.71 MB

Couple of social media stats for y'all:  10% of Twitter users create 92% of all tweets And only 21% of us adults are on Twitter But over the last few weeks, Twitter has become THE place for freight news to break, trend, or go viral.  I’ve historically used Twitter as a place for sports and entertainment. And when I worked at a 3PL years ago, we had an account on the platform as early as 2010.  But the freight twitter world of 2010 compared to what it is now is completely different and e...

Maritime Marketing with Spire's Kevin Naakao

November 11, 2021 11:00 - 38 minutes - 26.7 MB

I’ve mentioned a few times on previous episodes about how freight has gone mainstream. But there’s still so much of the logistics process that I don’t fully grasp yet. And the maritime silo is one of them. By definition, the maritime industry is “everything connected to the sea or waterways throughout the world--especially in relation to navigation, shipping, and marine engineering."  Which the definition itself doesn’t strike any level of excitement to everyday people---but it should. B...

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