Strategies to Drive Bot and Live Chat Adoption

Guest: Shad Morris- Shad Morris (Ph.D. Cornell University) is the Georgia White Fellow and Assistant Professor of Leadership and Strategy at the Marriott School, Brigham Young University. Prior to joining BYU, Shad Morris was at The Ohio State University for five years. He conducts research at the intersection of human resource management and strategy. In particular, he explores both theoretical and empirical problems related to how firms draw upon human capital and social capital to build organizational capabilities in a global context.

Shad Morris is a recipient of the International HRM Scholarly Research Award from the Academy of Management and he has co-authored multiple articles related to the strategic management of human capital in journals such as Academy of Management Review. In addition, he has served as a co-organizer and founder of multiple conferences, including the Strategic Human Capital Interest Group’s mini-conference and Wharton’s 1st and 2nd Annual People and Organizations Conference.
Connect with Shad on LinkedIn and check out the International Hub website.

4 Strategies to driving bot and live chat adoption

Find the bright spots- people on the cutting edge.Give recognition to the pastAlign your company with the main 4 points and with the outside environment Strategy Workforce compositionCapabilities/differentiateCultureBe patient, it takes time to adjust. 

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