Megadeals in the Enterprise SaaS Space

Signals Podcast Network

English - December 12, 2023 23:46 - 24 minutes - 22 MB - ★★★★★ - 15 ratings
Marketing Business Technology #funneloptimazation #salesfunnel digital marketing marketing go to market b2b sales b2b marketing conversational marketing lead gen demand gen Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed

Previous Episode: B2B Buyers' Journey: How Sellers Can Align and Win

Next Episode: 3 Ways to Effectively Engage with Executive Level Prospects

Christopher Engman, Co-Founder & Managing Partner at Megadeals. This speaker from the Demand Gen Summit discusses how Megadeals performs in the enterprise Saas space. To stay current on our latest events, follow us on Linkedin.

Useful Timestamps:

1:06 - Market volumes and the dominance of certain companies.

2:14 - Cross-functional decisions, complex offerings, and complex customer organization structures.

8:34 - Understand top companies in specific industries.

11:26 - Key initiatives of top companies.

13:36 - Challenges faced by salespeople in unproven categories.

14:09 - High win rates in finite markets.

15:58 - Focus on mimicking normal behavior in social selling.

22:34 - Closing Remarks.