Diamond Bill Warren's Marketing Podcast
152 episodes - English - Latest episode: 9 months ago - ★★★★★ - 3 ratingsThe Diamond Bill Marketing Podcast provides jewelers & gift shop owners marketing tips, business building strategies designed for the success of their business.
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Episodes
Mindset Monday - What Is Success?
September 06, 2021 09:00 - 4 minutes - 4.78 MBWhat Is Success? Success means many things to many different people. Learn how to take a constructive look at what success might look like for you!
Frequently Asked Fridays - One Foot On The Gas, One on the Brake
September 03, 2021 09:00 - 5 minutes - 5.52 MBOne Foot On The Gas, One on the Brake - are you feeling like your efforts are very "Stop & Start" and you never seem to make headway? Learn how to break out of it!
Wealth Building Wednesday - Seize 'em & Please 'em
September 01, 2021 09:00 - 5 minutes - 5.12 MBSeize 'em & Please 'em - listen as Bill explains a key wealth building strategy that will produce profit for your store when implemented!
Mindset Monday - Stuck In A Rut?
August 30, 2021 09:00 - 3 minutes - 4.07 MBStuck In A Rut? We all sometimes feel like we're stuck in a rut...but that's a dangerous place! Learn how to break free & get the creativity flowing again!
Frequently Asked Fridays - Make More Keep More
August 27, 2021 09:00 - 5 minutes - 5.71 MBMake More Keep More - hey jeweler, quit giving away your profits...make more, keep more!
Wealth Building Wednesday - Direct Branding
August 25, 2021 09:00 - 4 minutes - 4.84 MBDirect Branding- learn why combined "Direct Response & Brand Building Marketing" produces a more well rounded marketing effort called "Direct Branding!"
Mindset Monday - What Are You Waiting On?
August 23, 2021 09:00 - 4 minutes - 4.9 MBAre you waiting on all lights to be "Green & Go" to build a successful jewelry operation? If you are...you'll be waiting a long time!
Frequently Asked Fridays - Winter Is Coming
August 20, 2021 09:00 - 5 minutes - 5.77 MBWinter Is Coming - Listen as Bill explains why "Winter" is coming in the economy & what you can do about it!
Wealth Building Wednesday - Events Versus Sales
August 18, 2021 09:00 - 5 minutes - 5.33 MBLearn why this building block will help your jewelry store find success!
Mindset Monday - Entrepreneurs Vs Small Business Owners
August 16, 2021 09:00 - 5 minutes - 5.19 MBIn this episode, learn why there is difference in the "Entrepreneurial Mindset" versus the "Small Business Owner Mindset!"
Frequently Asked Fridays - Thinking 5 Years Ahead
August 13, 2021 09:00 - 4 minutes - 4.75 MBThinking 5 Years Ahead - in this episode, Bill takes a visionary look at what the jewelry biz may look like in the next five years!
Wealth Building Wednesday - The Building Blocks of Success
August 11, 2021 09:00 - 4 minutes - 4.52 MBThe Building Blocks of Success - learn how to use Bill's "Building Blocks of Success" in marketing to grow your operation today!
Mindset Monday - Bringing in the Bacon
August 09, 2021 09:00 - 3 minutes - 3.89 MBBringing in the Bacon - this old southern expression has a lot of meaning when applied to the success of a jewelry operation!
Frequently Asked Fridays - Expanding Your Jewelry Store's Reach
August 06, 2021 09:00 - 4 minutes - 4.43 MBExpanding Your Jewelry Store's Reach - did you realize you could literally sell jewelry outside of your store's market?
Wealth Building Wednesday - How To Reactivate a Fading Client
August 04, 2021 09:00 - 3 minutes - 3.81 MBHow To Reactivate a Fading Client - use Bill's tips to get those "Fading" clients buying again!
Mindset Monday - I Just Don't Have Time To Train My Employees
August 02, 2021 09:00 - 3 minutes - 3.94 MBI Just Don't Have Time To Train My Employees - learn this simply structured way of daily training so that your employees will be better able to serve your clients!
Frequently Asked Fridays - How To Find Good Employees
July 30, 2021 09:00 - 4 minutes - 4.79 MBHow To Find Good Employees - a struggle we all deal with...Bill explains his thoughts on where & how to find them!
Wealth Building Wednesday - How Referral Selling Will Increase Your Business
July 28, 2021 09:00 - 3 minutes - 4.02 MBHow Referral Selling Will Increase Your Business - do you have a referral system? If not..you should! Learn how in this episode!
Mindset Monday - Avoid "Nobody's Better Than Me" Syndrome
July 26, 2021 09:00 - 3 minutes - 3.98 MBNobody's Better Than Me - So...you think you're the only one that can do anything right around your store huh? This is dangerous thinking and learn how to break free of it!
Frequently Asked Fridays - Current Advances in Selling Technology
July 23, 2021 09:00 - 5 minutes - 5.29 MBCurrent Advances in Selling Technology - current tech is certainly changing the way jewelry is being sold. Find out what you need to be doing now!
Wealth Building Wednesday - 2 Ways To Save Money On Broadcast Advertising
July 21, 2021 09:00 - 3 minutes - 3.87 MB2 Ways To Save Money On Broadcast Advertising - never pay ratecard again! Learn how to buy broadcast advertising the right way and save money!
Mindset Monday - How Do You Value Time?
July 19, 2021 09:00 - 4 minutes - 4.71 MBHow Do You Value Time? - get more out of your workday and be more productive with these simple tips.
Frequently Asked Fridays - Thoughts on the Current State of Social Media
July 16, 2021 09:00 - 4 minutes - 4.77 MBThoughts on the Current State of Social Media - Bill reflects on the current state of social media and where and how you should be spending your time there.
Wealth Building Wednesday - How To Construct A Great Radio Ad
July 14, 2021 09:00 - 3 minutes - 3.93 MBHow To Construct A Great Radio Ad - radio advertising isn't magic...it's method. Learn how to do it the right way!
Mindset Monday - Starting Your Day Off Right
July 12, 2021 09:00 - 4 minutes - 4.19 MBStarting Your Day Off Right - learn a simple strategy to get your forward momentum going each day!
Frequently Asked Fridays - How Do You Seem to Get So Much Done
July 09, 2021 09:00 - 3 minutes - 4.14 MBHow Do You Seem to Get So Much Done - Diamond Bill explains his thought processes on how to be more effective with your time!
Wealth Building Wednesday - Is Local Radio Advertising Still Valid?
July 07, 2021 09:00 - 4 minutes - 4.25 MBIs Local Radio Advertising Still Valid? Listen as "DB" explains why you may be overlooking this profitable method of marketing.
Mindset Monday - Beating Burnout
July 05, 2021 09:00 - 4 minutes - 4.57 MBListen as Bill explains tips for beating burnout and how he's managed to stay "On Target" for years!
Frequently Asked Fridays - Social Media 101
July 02, 2021 09:00 - 5 minutes - 5.34 MBBill explains simple tips and tricks on how to market via social media for a jewelry store.
Wealth Building Wednesday -A Penny Saved is a Penny Earned!
June 30, 2021 09:00 - 4 minutes - 4.42 MBBill explains this old adage in a jewelry store's owner's way of thinking.
Mindset Monday - Build a Business and a Life You Enjoy!
June 28, 2021 09:00 - 4 minutes - 4.64 MBStop walking around chained to your own Frankenstein! Learn how to enjoy your business and life...
Frequently Asked Fridays - Should I Be Selling Via Ebay & Etsy?
June 25, 2021 09:00 - 4 minutes - 4.25 MBBill answers this listener's question and explains how this can be a lucrative selling medium for those who explore it properly.
Wealth Building Wednesday - Why You Should Reach Out To Your Best Clients More Often
June 23, 2021 09:00 - 3 minutes - 4.05 MBClient retention is the most cost effective way to market and bring in traffic. Learn why it costs much less!
Mindset Monday - Listen to Your Gut
June 21, 2021 09:00 - 4 minutes - 4.22 MBLearn how to listen and trust that inner voice when making critical decisions.
Frequently Asked Fridays - What or Who is My Jewelry Store's Market?
June 18, 2021 09:00 - 4 minutes - 4.73 MBWhat or Who is My Jewelry Store's Market? Listen as Bill explains different ways of looking at this question of who you need to be marketing to!
Wealth Building Wednesday - Hold All Marketing $$$ Accountable
June 16, 2021 09:00 - 3 minutes - 4.01 MBJust like a salesperson, you need to hold all marketing $$$ accountable in your jewelry store.
Mindset Monday - Release the Entrepreneurial Spirit
June 14, 2021 09:00 - 4 minutes - 4.38 MBStop keeping your "Inner Entrepreneur" chained up...let go and make money!
Frequently Asked Fridays - What About Prototype Jewelry Selling?
June 11, 2021 09:00 - 4 minutes - 4.62 MBSo many are scared to try it but Bill answers the question of why you should incorporate this into your selling mix!
Wealth Building Wednesday - Brand Building The Right Way!
June 09, 2021 09:00 - 4 minutes - 4.41 MBDiscover Bill's method of building a brand using "Direct Branding" methods.
Mindset Monday - Plugging Energy Leaks
June 07, 2021 09:00 - 4 minutes - 4.67 MBListen as Bill explains how to eliminate time vampires & energy leaks in your business life.
Frequently Asked Fridays - Why Do I Need to Use Multi-Channel Marketing
June 04, 2021 09:00 - 4 minutes - 4.62 MBThis question from a fellow jewelry store owner is delved into more deeply.
Wealth Building Wednesday - Direct Mail
June 02, 2021 09:00 - 3 minutes - 4.14 MBStill the Marketing Behemoth Bill Explains how using the "Rifle Approach" using direct mail beats the "Spray & Pray" marketing approach espoused by others.
Mindset Monday - Self Programming for Success
May 31, 2021 09:00 - 4 minutes - 4.32 MBSelf Programming for Success - yes...like a computer you can program yourself for success!
Frequently Asked Fridays - Scarcity Creates Demand
May 28, 2021 09:00 - 5 minutes - 5.55 MBBill answers questions from a fellow jeweler about this positioning concept for a jewelry store.
Wealth Building Wednesday - Uncovering New Revenue Streams
May 26, 2021 09:00 - 3 minutes - 4.2 MBLearn how to uncover various new revenue streams within your jewelry store. Discover how to find them even though they may be under your nose!
Mindset Monday - You Are What You Think About
May 24, 2021 09:00 - 4 minutes - 4.43 MBBill explains this important "Mindset" building block!
New Client Acquisition
May 10, 2021 09:00 - 5 minutes - 5.27 MBLearn why "New Client Acquisition" is an important building block for your retail operation and how to do it!
Identifying Your Ideal Client
May 07, 2021 09:00 - 4 minutes - 4.52 MBWho is your store's ideal client? How do you identify them? Should you market to them more often? Listen as these questions are answered.
You've Built A Huge Client Database...Now What?
May 06, 2021 09:00 - 5 minutes - 5.41 MBYou've Built A Huge Client Database...Now What? - so you've built it (the client database) but will they come? Learn ways to use this important asset for greater profit and revenue!
What Is Your Biggest Asset?
May 05, 2021 09:00 - 5 minutes - 5.15 MBLearn what truly is your retail store's largest and most profitable asset...it may not be what you think!