Panel:

Jonathan Stark
Jeremy Green
Erik Dietrich

In this episode of the Freelancers’ Show, the panelists discuss writing better project proposals. Freelancers constantly present product proposals to clients in a way that clients cannot understand, making the client not want to use them again for their product or service. They talk about the fear freelancers have about being called out on their pricing, forcing your clients to be educated about your line of work when they don’t care, not understanding your customer, and more!

In particular, we dive pretty deep on:

The right way to talk to clients about your good/service
Don’t present yourself as a commodity
Write project proposals in a “language” that people can understand
Not always the proposal is what is bad
Giving the clients useless updates
Fear of being called to the carpet of your pricing
Trying to educate clients when they don’t care
Simple ways to get your point across to clients
Not understanding the customer
Having multiple types of customers
Feeling like you’re being talked down to
Most clients’ main priority is that you get done what they need done
Value pricing
Clients who like to nickel and dime you
Clients who fight you every step of the way
People will hire you because you are the expert
How to be treated like an expert
Target clients who don’t specialize in what you do
Value-based proposals versus labor based proposals
Sanity checks
Why conversations
And much, much more!

Sponsors:

FreshBooks

Picks:

Jonathan

Goliath

Jeremy

Remarq

Erik

Diablo 2
Capital One