Panel:

Reuven Lerner

In this episode of the Freelancer’s Show, Reuven talks about the “Genesis of a Course,” or creating a new course. Reuven focuses on  creating training material for businesses and companies. Reuven covers how to come up with new material or courses, demands for a new course, naming the course, syllabus, the takeaway of the course, teaching, competition, and much more. This is a great episode to learn about all the key points to create and launch a new course.

In particular, we dive pretty deep on:

Creating new courses
Allows you to upsell
Offer a wider variety of courses
They (Business)  see you as an authority
Where to get Ideas for new courses
Working with clients  to get ideas
Learning about demand
Title of the course
Sending the course syllabus to companies
ROI of the course
Teaching a months worth of information?
Competition means there is a market
Starting off with the course, targeting, etc
Using Keynote
Slide decks
Time put in to build out a course
Preparation equals 3-4 days for each day of teaching
Creating exercises
Practice adding exercises
Resistance on a new course
Give material out as Webinars
Where and how to announce the new course
This is going to take weeks and months to create
And much more!     

Links:

https://lerner.co.il
https://twitter.com/reuvenmlerner?lang=en
https://il.linkedin.com/in/reuven
https://github.com/reuven

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