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Taking A TEAM Approach To ABM: Terminus CEO Discusses Growth Of Account-Based Tech At #FlipMyFunnel
Demand Gen Dialogue
English - August 17, 2018 13:00 - 9 minutes - 8.38 MB - ★★★★★ - 2 ratingsMarketing Business b2b marketing demand generation lead generation abm account based marketing Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
In a conversation on the show floor at #FlipMyFunnel in Boston last week, Demand Gen Report’s Brian Anderson sat down with Terminus CEO Eric Spett to discuss the latest updates to the company’s account-based platform and how aims to become a command center for end-to-end account-based strategies. Other topics covered include the current competitive landscape for account-based marketing and sales technologies as well as how the partner landscape will evolve with the current growth of account-based platforms.