John Lynn: The Intersection of Health Care and Marketing
DASHdigest: A patient access podcast
English - November 18, 2019 19:00 - 47 minutes - 32.7 MB - ★★★★★ - 12 ratingsBusiness Science healthcare patient access consumer trends patient experience healthcare consumerism healthcare software health it medical trends digital health dash digest Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
John Lynn is the Founder of Healthcare Scene, a unique healthcare IT network which consists of 10 EHR and Healthcare IT blogs containing over 11,000 articles published over 11 years. Of those articles, John has written over 5500 of the articles himself.
In this episode, Akshay Birla and John Lynn discuss how we must distinguish between patients and those who are consumers, the ironic nature of too many care choices, and how difficult it can be to accept change, especially in this space. John also alludes to the disconnect that he has seen between medical group and health system marketing teams and other parts of the same organization, and makes note of how that might be evolving - for the better.
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Guest: John Lynn
Hosted By: Akshay Birla